TikTok, follower from 10k to 150K, Female, more than 40% of followers aged 18-24
The query does not specify a particular product or service, so we will assume a general approach. The brand or product can be positioned to appeal to a young, predominantly female audience on TikTok. Given the age range of 18-24, the product should be trendy, visually appealing, and relevant to current youth culture. Examples could include fashion items, beauty products, lifestyle gadgets, or digital services like apps or online platforms.
The ideal customer profile would be young women aged 18-24 who are active on TikTok. They are likely to be interested in trends, social media, and peer recommendations. They value authenticity and relatability in the influencers they follow. Examples of target customers could include:
Based on the specified requirements, the ideal influencers would be:
Micro-Influencers (10k-50k followers)
Mid-Tier Influencers (50k-150k followers)
Product Reviews and Unboxings
Tutorials and How-Tos
Challenges and Trends
Behind-the-Scenes Content
Collaborations and Giveaways
By leveraging these strategies, the brand can effectively reach and engage with its target audience on TikTok.