Tech enthusiasts, gamers, or digital content creators active on YouTube, Twitch, and Twitter.

Product Positioning

The webshop selling digital assets and activation keys can be positioned as a reliable and convenient source for gamers, software enthusiasts, and digital content creators. Emphasize the ease of access, competitive pricing, and the authenticity of the digital products. Highlight any unique selling points such as exclusive deals, instant delivery, and customer support.

Target Customers

The ideal customer profile includes:

• Gamers: Individuals who frequently purchase games and in-game content.
• Software Enthusiasts: People who need software activation keys for various applications, including productivity tools,, and creative suites.
• Digital Content Creators: Users who require digital assets such as stock photos, music, and video editing tools.

Illustrative examples:

• A 25-year-old gamer who regularly buys new games and in-game items.
• A 30-year-old freelance graphic designer who needs software like Adobe Creative Cloud.
• A 22-year-old YouTuber looking for royalty-free music and video editing software.

Potential Influencer Matches

• Gaming Influencers: Streamers and YouTubers who focus on gaming content. They can showcase the latest game keys and in-game items, demonstrating their use and benefits.
• Tech Reviewers: Influencers who review software and digital tools. They can provide in-depth reviews and tutorials on how to use the software keys and digital assets.
• Creative Professionals: Influencers in the creative industry, such as graphic designers, video editors, and photographers. They can highlight the digital assets and software keys in their workflow, showing their audience the practical applications.

Content Creation Ideas

• Unboxing and First Impressions: Videos or live streams where influencers unbox and use the digital assets or activation keys for the first time.
• Tutorials and How-Tos: Step-by-step guides on how to activate and use the software or digital assets, showcasing their features and benefits.
• Giveaways and Contests: Engaging the audience with giveaways of digital assets or activation keys, encouraging participation and sharing.
• Behind-the-Scenes: Influencers can show how they incorporate the digital assets into their projects, providing a real-world application and inspiring their audience.
• Comparison Videos: Comparing different digital assets or software keys, helping the audience make informed decisions.

By leveraging these strategies, the webshop can effectively reach and engage its target customers through the right influencers and compelling content.