Content creators aged 18-30 in the USA who produce relatable and informative videos or podcasts. They should be skilled at simplifying complex ideas or discussing trending topics in an accessible way. Active on TikTok, Instagram, and YouTube.

Product Positioning

The user's query suggests a focus on spoken content, such as knowledge sharing, general entertainment, or other topics, delivered through videos or podcasts. This type of content is highly engaging and can be positioned as both educational and entertaining. The brand can be positioned as a go-to source for simplifying complex ideas and discussing trending topics in an accessible way, appealing to a young, curious audience.

Target Customers

The ideal customer profile is individuals aged 18-30 in the USA who are interested in consuming spoken content. These customers are likely to be:

• College students or young professionals seeking to expand their knowledge.
• Individuals interested in staying updated with trending topics.
• People who enjoy consuming content in a relatable and easily digestible format.

Illustrative examples:

1. A 22-year-old college student majoring in business who listens to podcasts on entrepreneurship.
2. A 27-year-old marketing professional who watches YouTube videos on the latest social media trends.
3. A 19-year-old who enjoys general entertainment content and follows influencers who discuss pop culture.

Potential Influencer Matches

Knowledge Sharers

Influencers who focus on educational content, such as explaining complex topics in simple terms, would be ideal. They can help position the brand as a reliable source of information.

General Entertainers

Influencers who create engaging and entertaining content that resonates with the target age group. They can help attract a broader audience by making the content fun and relatable.

Trend Analysts

Influencers who discuss and analyze trending topics. They can help keep the content relevant and timely, attracting viewers who want to stay updated with the latest trends.

Content Creation Ideas

Educational Series

Create a series of videos or podcasts that break down complex topics into easy-to-understand segments. For example, "Understanding Cryptocurrency in 10 Minutes" or "The Basics of Climate Change."

Trend Discussions

Produce content that discusses current trending topics, such as "Top 5 Social Media Trends of 2023" or "What’s Happening in the World of Tech?"

Relatable Stories

Share personal stories or experiences that the target audience can relate to. For example, "My Journey as a Young Entrepreneur" or "How I Managed to Pay Off Student Loans."

Interactive Q&A Sessions

Host live Q&A sessions where the audience can ask questions and get answers in real-time. This can be done through Instagram Live, YouTube Live, or other platforms.

Collaborations

Collaborate with other influencers to create joint content. This can help tap into each other's audiences and provide diverse perspectives on various topics.

By focusing on these content ideas and collaborating with the right influencers, the brand can effectively engage its target audience and build a strong presence in the market.