Influencers knowledgeable in renewable energy, based in Saudi Arabia, active on Instagram/Twitter/LinkedIn.

Product Positioning

The focus on renewable energy and power in Saudi Arabia aligns with the country's Vision 2030 initiative, which aims to diversify the economy and reduce its dependence on oil. The brand or service can be positioned as a forward-thinking, sustainable solution that supports this national vision. Emphasizing innovation, environmental responsibility, and alignment with global sustainability goals can differentiate the brand in the market.

Target Customers

The ideal customer profile includes environmentally conscious individuals, businesses, and government entities interested in sustainable energy solutions. Examples include:

• Young professionals and families who are environmentally aware and interested in reducing their carbon footprint.
• Businesses looking to implement sustainable practices and reduce energy costs.
• Government agencies and NGOs focused on environmental sustainability and renewable energy projects.

Potential Influencer Matches

• Environmental Activists: Influencers who are passionate about sustainability and have a strong following among eco-conscious audiences. They can effectively communicate the benefits of renewable energy solutions.

• Tech Enthusiasts: Influencers who focus on innovative technologies and have an audience interested in cutting-edge solutions. They can highlight the technological advancements in renewable energy.

• Local Celebrities: Influencers with a strong local presence in Saudi Arabia who can resonate with national pride and the Vision 2030 initiative. They can help localize the message and make it more relatable.

Content Creation Ideas

• Educational Series: Create a series of posts or videos explaining the benefits of renewable energy, how it works, and its impact on the environment and economy.

• Success Stories: Share case studies or testimonials from individuals or businesses that have successfully implemented renewable energy solutions.

• Interactive Challenges: Launch a challenge encouraging followers to reduce their energy consumption or switch to renewable sources, with incentives for participation.

• Behind-the-Scenes: Offer a glimpse into the technology and processes behind renewable energy solutions, showcasing innovation and expertise.

These content ideas can engage the target audience and promote the brand's commitment to sustainability and innovation.