תקציר
Company is Dabble Fantasy. Dabble’s Target Audience: Gen Z sports fans who are highly engaged on social media and have exposure to the sports betting space only in the United States. NFL emphasis.
Gen Z sports enthusiasts with a focus on NFL and sports betting, active on TikTok, Instagram, and Twitter.
ניתוח ותובנות מחקר
Dabble Fantasy is positioned as a platform catering to Gen Z sports fans with a focus on the NFL and sports betting. In the existing market, this positions Dabble Fantasy as a niche service that combines the excitement of fantasy sports with the growing interest in sports betting. The emphasis on NFL suggests a strategic focus on one of the most popular sports leagues in the United States, which can attract a large audience during the NFL season. The brand can leverage the increasing trend of sports betting among younger audiences by offering engaging and interactive experiences that resonate with Gen Z's digital and social media habits.
The ideal customer profile for Dabble Fantasy includes:
- Age Group: Primarily Gen Z, typically aged 18-24.
- Interests: Passionate about sports, particularly the NFL, and interested in sports betting.
- Behavior: Highly active on social media platforms, seeking interactive and engaging content.
- Location: Based in the United States, with a focus on regions where NFL viewership is high.
Illustrative examples of target customers might include college students who follow NFL teams, young professionals who participate in fantasy sports leagues, and social media influencers who share sports-related content.
To effectively reach the target audience, consider collaborating with the following types of influencers:
Sports Enthusiasts: Influencers who regularly post about NFL games, teams, and players. They can create content that highlights the excitement of participating in Dabble Fantasy's offerings.
Betting Experts: Influencers who focus on sports betting tips and strategies. They can provide insights into how Dabble Fantasy integrates fantasy sports with betting elements.
Gen Z Lifestyle Influencers: Influencers who connect with Gen Z audiences through lifestyle content. They can showcase how Dabble Fantasy fits into the everyday life of a young sports fan.
To engage the target audience and create viral content, consider the following ideas:
Game Day Challenges: Create interactive challenges or contests that fans can participate in during NFL game days, with prizes or recognition for winners.
Behind-the-Scenes Content: Collaborate with influencers to provide exclusive behind-the-scenes content from NFL games or events, offering unique insights to fans.
User-Generated Content Campaigns: Encourage users to share their own experiences and predictions related to NFL games and Dabble Fantasy, using a branded hashtag.
Educational Series: Develop a series of short videos or posts explaining how to get started with fantasy sports and sports betting, tailored to Gen Z's learning preferences.
These strategies can help Dabble Fantasy build a strong presence among Gen Z sports fans and enhance its brand visibility in the competitive sports entertainment market.
רשימת התאמות אינפלואנסרים
קריטריונים להתאמת משפיענים
חולץ מתקציר קמפיין וניתוח שוק
- שוק יעד
- Gen Z NFL sports betting enthusiasts
- יעדי קמפיין
- Seeking Gen Z influencers in the USA, preferably male, active in sports or sports betting on TikTok, Instagram, and Twitter. Content should focus on NFL, sports betting, and fantasy sports, with engaging and interactive elements. Dabble Fantasy targets Gen Z sports fans with a focus on NFL and sports betting.
- פרסונה של משפיען
- Gen Z sports enthusiasts with a focus on NFL and sports betting, active on TikTok, Instagram, and Twitter.
- נושאי תוכן
- #DabbleFantasy #GenZSports #NFLBetting
- פלטפורמה
חידוד חיפוש
ערוך את הבריף שלך
גלה עוד התאמות מובילות
חפש במלוא היקף
24+מועמדים עם חיפוש מהיר
מסננים
#1.Dan Bacon
85%
ציון התאמה
@Dan Bacon
👑 #1 Player Prop Expert 👑
🚀 9000+ VIP Members Crushing 🚀
⬇️ $1300 + 0.5 Yard Specials ⬇️
Followers:
135.6K|
Macro Influencer
Engagement Rate:
2.8%
Avg. View:
239240
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Dan Bacon's content is heavily focused on NFL and sports betting, aligning well with Dabble's target audience of Gen Z sports fans. His engagement rate and follower count suggest he has a strong influence, and his content style is interactive, making him a suitable fit for the campaign. Additionally, he is an individual influencer rather than a brand account.
#2.Invisible Insider
80%
ציון התאמה
@Invisible Insider
🦓 Refs influence games, we’re rigging it back
📈Our stats and trends actually work
🏦 Bets, Ref trends, and more!👇
Followers:
167.8K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
73874
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Invisible Insider targets sports betting enthusiasts and focuses on NFL content, which aligns with Dabble's objectives. The influencer's active engagement and follower count indicate a strong connection with the audience, making him a good candidate for collaboration. He is an individual influencer, enhancing the potential for authentic integration of Dabble's products.
#3.Doctor Locks
80%
ציון התאמה
@Doctor Locks
@friday.beers resident gambler👨⚕️
an account dedicated to bets and sweats.
Always Bet Responsibly. Gambling Problem or Concern? Call 1-800-GAMBLER.
Followers:
175.3K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
162324
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Doctor Locks focuses on sports betting and has a strong engagement rate, making him a suitable fit for Dabble's campaign targeting Gen Z sports fans. His content style is interactive and aligns with the brand's desired messaging. As an individual influencer, he can authentically integrate Dabble's products into his content.
#4.Sal Vetri
80%
ציון התאמה
@Sal Vetri
🏆 Follow for daily NFL Picks
👇🏽 Get a free $50 bet with the link below:
Followers:
21.6K|
Micro Influencer
Engagement Rate:
1.3%
Avg. View:
19418
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Sal Vetri focuses on NFL picks and sports betting, which aligns well with Dabble's target audience. The account has a decent engagement rate and follower count, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#5.Tony’s Sports Betting Locks
80%
ציון התאמה
@Tony’s Sports Betting Locks
Sports Betting Boss🤴🏻
1 of 1 TopDog Strategy🤫
Join the STATBETZ Discord 👇🏼
Followers:
35.6K|
Micro Influencer
Engagement Rate:
1.4%
Avg. View:
2670
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Tony’s Sports Betting Locks focuses on sports betting and has a strong engagement rate, making him a suitable fit for Dabble's campaign targeting Gen Z sports fans. His content style is interactive and aligns with the brand's desired messaging. As an individual influencer, he can authentically integrate Dabble's products into his content.
#6.ClonedSports
80%
ציון התאמה
@ClonedSports
NFL Betting💰
Followers:
3.0K|
Micro Influencer
Engagement Rate:
4.2%
Avg. View:
7333
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
ClonedSports focuses on NFL betting, which aligns well with Dabble's target audience. The account has a decent engagement rate, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#7.Fantasy Football Bam
@Fantasy Football Bam
💰| 𝗪𝗶𝗻 𝗔𝗟𝗟 𝗬𝗼𝘂𝗿 𝗕𝗲𝘁𝘀
🏆| 𝗗𝗠 𝗠𝗘 “🏈” 𝗙𝗼𝗿 𝗩𝗜𝗣 𝗣𝗜𝗖𝗞𝗦 𝗙𝗥𝗘𝗘 🤑
📈| 𝗔𝗟𝗟 𝗠𝗬 𝗟𝗜𝗡𝗞𝗦👇
Followers:
28.5K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
9333
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Fantasy Football Bam focuses on NFL and fantasy football content, which aligns well with Dabble's target audience. The account has a decent engagement rate and follower count, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#8.MessiahSportz
@MessiahSportz
⬇️Link for Sports Betting Site I Use⬇️
Followers:
48.3K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
16626
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
MessiahSportz focuses on sports betting and NFL content, which aligns well with Dabble's target audience. The account has a decent engagement rate and follower count, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#9.Football | Betting | Tips
@Football | Betting | Tips
🌟 | Get your daily dose of football predictions
🏆 | Choose 2 or 3 tips and place your bet
⬇️ | Join our VIP group for exclusive tips
Followers:
10.6K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
22576
Location:
Brazil
מתאים ל"Gen Z NFL sports betting enthusiasts"
Football | Betting | Tips focuses on football predictions and betting tips, which aligns with Dabble's content ideas. The account has a decent engagement rate and follower count, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#10.Effectzz
@Effectzz
Daily bets from our team🔥
*Not financial advice*
Followers:
1.4K|
Micro Influencer
Engagement Rate:
5.8%
Avg. View:
3882
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Effectzz focuses on daily bets and sports betting content, which aligns well with Dabble's target audience. The account has a decent engagement rate, indicating potential for collaboration. As an individual influencer, he can authentically integrate Dabble's products into his content.
#11.Lock & Cash Sports
@Lock & Cash Sports
📈Sports Betting Insights
💰Code LCS on UnderDog
⬇️FREE Plays
Followers:
43.9K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
17698
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Lock & Cash Sports provides insights into sports betting and NFL content, which aligns with Dabble's focus on engaging Gen Z sports fans. Although the follower count is lower, the content style is interactive and relevant, making it a potential fit for the campaign. This account is run by an individual, allowing for authentic brand integration.
#12.New Monday
@New Monday
新世代想法、潮流時尚、娛樂及生活品味
.
#NM名人堂
#GenZpotlight
#潮人潮物
#科技控
#你很韓
#GenZ調查局
.
廣告查詢：newmonday_sales@nmg.com.hk
活動邀請：newmonday_editor@nmg.com.hk
Followers:
301.4K|
Macro Influencer
Engagement Rate:
0.7%
Avg. View:
84310
Location:
Hong Kong
מתאים ל"Gen Z NFL sports betting enthusiasts"
New Monday has a strong following and engages with Gen Z audiences, although the content is more general and not specifically focused on NFL or sports betting. However, the potential for humorous takes on NFL events could align with Dabble's content ideas. As an individual influencer, he can authentically integrate Dabble's products into his content.
#13.Caitlin | Sports, Comedy, Life
@Caitlin | Sports, Comedy, Life
MLB Creator Class ‘21 ⚾️
big baseball guy
📍CHICAGO
Psalm 46:10
Followers:
43.8K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
14921
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
Caitlin | Sports, Comedy, Life engages with sports content, although it is more focused on baseball than NFL or sports betting. However, the humorous approach could align with Dabble's content ideas. As an individual influencer, she can authentically integrate Dabble's products into her content.
#14.
@
👾| sports media • relatable content
🧑🏽🦼➡️| we don’t eat carrots round here fym
📈|3.9k members/ 10M+ views
Followers:
3.9K|
Micro Influencer
Engagement Rate:
250.9%
Avg. View:
87129
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
This account focuses on relatable sports content and has a strong engagement rate, which could align with Dabble's humorous takes on NFL events. However, the content is not specifically focused on NFL or sports betting, which may limit its effectiveness for the campaign. As an individual influencer, he can still authentically integrate Dabble's products into his content.
#15.Professor Neil
@Professor Neil
College English Professor in Sudbury, CAN. Personal IG @neilshyminsky. Enquiries neil.shyminsky@gmail.com
Followers:
266.5K|
Macro Influencer
Engagement Rate:
2.1%
Avg. View:
89247
Location:
Canada
מתאים ל"Gen Z NFL sports betting enthusiasts"
Professor Neil engages with a broad audience and has a strong following, but the content is not specifically focused on NFL or sports betting. While there may be some potential for humorous takes, the lack of direct relevance to Dabble's campaign makes it a less ideal fit. As an individual influencer, he can still authentically integrate Dabble's products into his content.
#16.SportsLine
@SportsLine
Home of all your sports betting news, data & picks for @CBSSports
Use promo code SOCIAL for 60% off your first year of SportsLine. Link below ⬇️
Followers:
260.8K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
48838
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
SportsLine is an official account for CBS Sports, primarily focused on providing sports betting news and data, which does not align with Dabble's need for a Gen Z influencer. The account lacks the personal touch and engagement style that individual influencers can offer, making it unsuitable for collaboration. Therefore, it does not meet the campaign's requirements.
#17.Exclusive Analytics | Sports Betting
@Exclusive Analytics | Sports Betting
🌎| #1 SPORTS BETTING DISCORD
📈| 50000+ MEMBERS
⬇️| JOIN FOR FREE
Followers:
18.2K|
Micro Influencer
Engagement Rate:
0.9%
Avg. View:
7822
Location:
Canada
מתאים ל"Gen Z NFL sports betting enthusiasts"
Exclusive Analytics is a sports betting Discord account, which does not fit the influencer profile Dabble is seeking. The account is more of a community platform rather than an individual influencer, lacking the personal engagement style required for the campaign. Thus, it does not align with the brand's objectives.
#18.FSU Dedman College of Hospitality
@FSU Dedman College of Hospitality
Official account for @floridastateuniversity Dedman College of Hospitality • Home of @fsulittledinnerseries
Followers:
2.1K|
Micro Influencer
Engagement Rate:
3.0%
Avg. View:
1602
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
FSU Dedman College of Hospitality is an official account for a university, which does not align with Dabble's target audience or content focus. The account lacks the personal engagement and sports betting emphasis that Dabble is looking for in an influencer. Therefore, it is not a suitable fit for the campaign.
#19.ClutchBet Sportsbook
@ClutchBet Sportsbook
Must be 21 or older and located in the state of IA, CO or LA. Gamble responsibly. For help, call 1-800 GAMBLER.
Followers:
10.8K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
3006
Location:
United States
מתאים ל"Gen Z NFL sports betting enthusiasts"
ClutchBet Sportsbook is an official account for a sportsbook, which does not align with Dabble's need for a Gen Z influencer. The account lacks the personal engagement and interactive content style that individual influencers can provide, making it unsuitable for collaboration. Therefore, it does not meet the campaign's requirements.
#20.Manchester City Challenge
@Manchester City Challenge
🏆 @mancity
⚽️ Ultimate Football Experience
👕 Official CityStore
📍 Yas Mall, Abu Dhabi
✨ Play with the football stars
Followers:
6.9K|
Micro Influencer
Engagement Rate:
0.5%
Avg. View:
1486
Location:
United Arab Emirates
מתאים ל"Gen Z NFL sports betting enthusiasts"
Manchester City Challenge is an official account related to a football club, which does not align with Dabble's focus on NFL and sports betting. The account lacks the personal engagement style and content focus required for collaboration with Dabble. Thus, it is not a suitable fit for the campaign.
#21.Offside United
@Offside United
ALL INDIA SHIPPING 🚚
NO RETURN / NO CANCELLATION ❌
DM TO CHECK AVAILABILITY AND ORDER ✉️
CHECK HIGHLIGHTS TO BROWSE JERSEYS 👇🏼
Followers:
916|
Nano Influencer
Engagement Rate:
599.9%
Avg. View:
109864
Location:
India
מתאים ל"Gen Z NFL sports betting enthusiasts"
Offside United is a self-promotional account focused on shipping and jerseys, which does not align with Dabble's focus on sports betting and NFL content. The account does not cater to the target audience of Gen Z sports fans, making it unsuitable for collaboration. Thus, it does not meet the campaign's requirements.
#22.The Main Girls in Pop Music and Culture 💋
@The Main Girls in Pop Music and Culture 💋
"I'm not good or real. I'm evil and imaginary" - Karen Walker.
Followers:
75.2K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
30713
Location:
Not shared
מתאים ל"Gen Z NFL sports betting enthusiasts"
The Main Girls in Pop Music and Culture is not focused on sports or sports betting, which does not align with Dabble's target audience. The account lacks the relevant content style and engagement that Dabble is seeking for their campaign. Therefore, it is not a suitable fit.
#23.Thecrazyindianfoodie® - Mumbai
@Thecrazyindianfoodie® - Mumbai
Devashree Sanghvi. Award winning Food & Travel Blog, MUMBAI. Recipes, F&B, Hotels, Destinations & more.
📧 contact@thecrazyindianfoodie.com
Followers:
549.4K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
108030
Location:
India
מתאים ל"Gen Z NFL sports betting enthusiasts"
Thecrazyindianfoodie is a food and travel blog, which does not align with Dabble's focus on sports betting and NFL content. The account lacks the relevant audience and engagement style that Dabble is seeking for their campaign. Thus, it is not a suitable fit.
#24.Track & Field Athletics in Dubai
@Track & Field Athletics in Dubai
The UAE’s leading track & field athletics club for athletes of all ages & abilities!
🇦🇪Run faster, jump higher, throw further!
👇🏽JOIN US from 1st Sep
Followers:
18.9K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
3580
Location:
United Arab Emirates
מתאים ל"Gen Z NFL sports betting enthusiasts"
Track & Field Athletics in Dubai is focused on athletics and does not align with Dabble's target audience of Gen Z sports fans interested in NFL and sports betting. The account lacks the relevant content style and engagement that Dabble is seeking for their campaign. Therefore, it is not a suitable fit.