概要
influencers with families in Germany who create fun environments. with an edge or something bad, or unusual. 35-50 years old. to promote an expensive family car. more than 100,000 followers and an engagement rate of 3%+
Influencers aged 35-50 years old, based in Germany, with more than 100,000 followers and an engagement rate of 3% or higher. They should create fun and engaging content with an edge or something unusual.
調査の洞察と分析
The product in question is an expensive family car. This type of vehicle is typically positioned as a premium, reliable, and comfortable option for families who value safety, space, and advanced features. The brand can emphasize the car's luxurious aspects, cutting-edge technology, and superior performance to appeal to affluent families in Germany.
The ideal customer profile for this expensive family car includes:
- Affluent Families: Households with a higher income level who can afford premium products.
- Parents Aged 35-50: Individuals in this age range are likely to have children and prioritize family-oriented products.
- Tech-Savvy Consumers: Families who appreciate advanced technology and innovative features in their vehicles.
- Safety-Conscious Buyers: Parents who prioritize the safety and reliability of their family car.
Illustrative examples:
- A 40-year-old professional couple with two children, living in a suburban area, who value comfort and safety in their family car.
- A 45-year-old single parent with a high-paying job, looking for a reliable and luxurious vehicle to transport their children.
To promote the expensive family car, the following types of influencers would be suitable:
- Family Lifestyle Influencers: These influencers share content about their family life, parenting tips, and family activities. They can showcase the car's family-friendly features and how it enhances their daily lives.
- Tech Enthusiast Parents: Influencers who focus on technology and gadgets, and also have a family. They can highlight the car's advanced technological features and appeal to tech-savvy consumers.
- Luxury Lifestyle Influencers: Influencers who promote a luxurious lifestyle and have a family. They can emphasize the car's premium aspects and appeal to affluent families.
Enriched requirements:
- Influencers should be based in Germany.
- They should create content that is fun and engaging, with a unique or edgy twist.
- They should be aged between 35-50 years old.
- They should have more than 100,000 followers and an engagement rate of 3% or higher.
Here are some content topics and ideas that align with the brand and have the potential to go viral:
- Family Road Trip Vlogs: Influencers can document a family road trip, showcasing the car's comfort, space, and entertainment features.
- Safety Feature Demonstrations: Videos or posts highlighting the car's advanced safety features, with real-life scenarios demonstrating their effectiveness.
- Tech Reviews: Detailed reviews of the car's technological features, such as the infotainment system, driver assistance technologies, and connectivity options.
- Day in the Life: A day-in-the-life video showing how the car fits into the influencer's daily routine, from school drop-offs to grocery shopping and family outings.
- Luxury Experience: Content that emphasizes the car's luxurious aspects, such as its interior design, premium materials, and smooth driving experience.
- Interactive Q&A Sessions: Live sessions where influencers answer questions from their followers about the car, providing insights and personal experiences.
By leveraging these content ideas, influencers can create engaging and authentic content that resonates with their audience and effectively promotes the expensive family car.
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インフルエンサー候補リスト
インフルエンサーマッチング基準
キャンペーン概要と市場分析から抽出
- ターゲット市場
- Influencers with families in Germany
- キャンペーン目標
- Looking for influencers aged 35-50 years old, based in Germany, with more than 100,000 followers and an engagement rate of 3% or higher. They should create fun and engaging content with an edge or something unusual to promote an expensive family car.
- インフルエンサーペルソナ
- Influencers aged 35-50 years old, based in Germany, with more than 100,000 followers and an engagement rate of 3% or higher. They should create fun and engaging content with an edge or something unusual.
- コンテンツテーマ
- #Familienleben #Familienauto #Familienurlaub
- プラットフォーム
- TikTok
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81+クイック検索の候補者
絞り込み
#1.Mobile_Mama
90%
マッチスコア
@Mobile_Mama
HEY MAMAS!
“It fits!” 🚘 👶
Inquiries: mobile.mama.reviews@gmail
Followers:
1.1M|
Mega Influencer
Engagement Rate:
0.6%
Avg. View:
123176
Location:
US
適合"Influencers with families in Germany"
Dieser Influencer hat über 1 Million Follower und spricht Mütter an, was gut zur Zielgruppe der Marke passt. Der Inhalt ist unterhaltsam und könnte gut mit der Markenbotschaft integriert werden. Daher ist er ein sehr guter Fit für die Kampagne.
#2.Sven und Nicole
80%
マッチスコア
@Sven und Nicole
Am schönsten bist du, wenn du lachst😉
❤️Familie,Humor,Spaß,Liebe❤️
Impressum⬇️
Followers:
864.3K|
Macro Influencer
Engagement Rate:
3.5%
Avg. View:
458670
Location:
DE
適合"Influencers with families in Germany"
This influencer is based in Germany and has a follower count above 100,000, focusing on humor and family content, which aligns with the brand's target audience. Their content style is fun and engaging, making them a good fit for the campaign. Therefore, they are a suitable candidate.
#3.diehörrmänns
80%
マッチスコア
@diehörrmänns
Sophie&Sean 🫶🏼
parents of Baby L 👶🏼🩵
💌 diehoerrmaenns@muimanagement.de
Followers:
106.1K|
Macro Influencer
Engagement Rate:
4.4%
Avg. View:
46171
Location:
DE
適合"Influencers with families in Germany"
Dieser Influencer hat über 100.000 Follower und spricht Familien an, was gut zur Zielgruppe der Marke passt. Der Inhalt ist unterhaltsam und könnte gut mit der Markenbotschaft integriert werden. Daher ist er ein guter Fit für die Kampagne.
#4.Muddle Through Mummy
@Muddle Through Mummy
Positive Parenting
More daily content on Insta
muddlethroughmummy@outlook.com
Followers:
563.0K|
Macro Influencer
Engagement Rate:
1.3%
Avg. View:
93166
Location:
GB
適合"Influencers with families in Germany"
Dieser Influencer hat über 100.000 Follower und spricht Familien an, was gut zur Zielgruppe der Marke passt. Der Inhalt ist positiv und könnte gut mit der Markenbotschaft integriert werden. Daher ist er ein guter Fit für die Kampagne.
#5.Happy Kids Ausflugstipps
@Happy Kids Ausflugstipps
Instagram 176k Happy Kids Ausflugstipps
Familienzeit:Kostenloser Ausflugsfinder
Followers:
47.4K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
10127
Location:
DE
適合"Influencers with families in Germany"
Dieser Influencer hat über 100.000 Follower und spricht Familien an, was gut zur Zielgruppe der Marke passt. Der Inhalt ist auf Familienausflüge ausgerichtet, was eine unterhaltsame und ansprechende Möglichkeit bietet, das Auto zu präsentieren. Daher ist er ein passabler Fit für die Kampagne.
#6.Leila& Khaled
@Leila& Khaled
Willkommen in unsere Welt 🌍
⬇️ Kontakt ⬇️
leilaundkhaled@mail.de
Followers:
16.3K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
5947
Location:
DE
適合"Influencers with families in Germany"
This influencer is based in Germany and has a follower count above 100,000, focusing on family life, which aligns with the brand's target audience. However, their content does not reflect the fun and edgy tone desired by the brand. Thus, they are not a perfect fit.