Business coaches, consultants, or entrepreneurs active on LinkedIn, Instagram, or YouTube.

Product Positioning

The focus on business productivity, management, growth, and scaling suggests a product or service aimed at enhancing business efficiency and expansion. This could be positioned as a solution for businesses looking to optimize their operations, improve management practices, or scale their operations effectively. The product can be marketed as a tool or service that provides strategic insights, resources, or technologies to help businesses achieve these goals.

Target Customers

The ideal customer profile would include business owners, and entrepreneurs who actively seeking ways to improve their business operations and drive growth. These customers are likely to be:

• Small to medium-sized business owners looking to scale their operations.
• Entrepreneurs interested in innovative management techniques.
• Corporate managers focused on improving team productivity and efficiency.

Potential Influencer Matches

To effectively reach the target customers, consider collaborating with the following types of influencers:

• Business Coaches and Consultants: These influencers have a strong following among business professionals seeking advice on productivity and growth strategies. They can provide credible endorsements and share practical insights on how the product can benefit businesses.

• Entrepreneurial Influencers: Influencers who focus on entrepreneurship and business innovation can help reach a broader audience of aspiring business owners and startups.

• Industry Experts and Thought Leaders: Collaborating with influencers who are recognized experts in business management and scaling can lend authority to the product and attract a professional audience.

Content Creation Ideas

• Case Studies and Success Stories: Share real-life examples of businesses that have successfully used the product to improve productivity and scale their operations. This content can be shared through blog posts, videos, or podcasts.

• Webinars and Workshops: Host online events featuring influencers discussing strategies for business growth and management, with the product integrated as a key tool or resource.

• Tips and Guides: Create content that offers actionable tips and guides on business productivity and management, positioning the product as a solution to common challenges.

• Interactive Content: Develop quizzes or assessments that help businesses identify areas for improvement, with personalized recommendations that include the product as a solution.