간략하게
Workout equment
Fitness enthusiasts, personal trainers, or fitness coaches aged 18-40, both genders, urban location, active on Instagram and YouTube.
조사 통찰력 & 분석
To effectively position workout equipment in the market, it is essential to highlight its unique features, benefits, and the lifestyle it promotes. Focus on aspects such as durability, versatility, and user-friendliness. Emphasizing how the equipment can enhance fitness routines, support various workout styles, and cater to different fitness levels can create a strong product-market fit. Fresh angles could include promoting the equipment as essential for home workouts, especially in the context of increasing remote fitness trends, or as a means to achieve specific fitness goals, such as weight loss, muscle gain, or overall health improvement.
The ideal customer profile for workout equipment includes:
Fitness Enthusiasts: Individuals who regularly engage in physical activities and are always looking for ways to enhance their workouts. They are likely to be aged 18-45 and may follow fitness trends closely.
Home Workout Adopters: With the rise of home fitness, this group includes people who prefer working out at home due to convenience or personal preference. They may range from beginners to advanced users.
Health-Conscious Individuals: Customers who prioritize their health and wellness, often seeking products that can help them maintain or improve their physical condition.
Personal Trainers and Fitness Coaches: Professionals who require reliable equipment for their clients and may influence others in their network.
To effectively reach the target customers, consider collaborating with the following types of influencers:
Fitness Influencers: These individuals have a dedicated following interested in fitness tips, workout routines, and product recommendations. They can showcase the workout equipment in action, providing authentic reviews and demonstrations.
Lifestyle Influencers: Influencers who focus on health and wellness can integrate the workout equipment into their daily routines, appealing to a broader audience interested in overall well-being.
Micro-Influencers: These influencers often have a smaller but highly engaged audience. They can create a sense of community and trust, making their endorsements more impactful.
Personal Trainers: Collaborating with certified trainers can lend credibility to the product. They can provide expert insights and demonstrate how the equipment can be used effectively.
To engage the target audience and promote the workout equipment, consider the following content topics and ideas:
Workout Challenges: Create a series of challenges that encourage users to share their progress using the equipment, fostering community engagement.
How-To Guides: Develop instructional videos or blog posts that demonstrate various exercises and routines that can be performed with the equipment.
User Testimonials: Share success stories from customers who have achieved their fitness goals using the equipment, providing social proof.
Live Workouts: Host live workout sessions on social media platforms featuring the equipment, allowing potential customers to see it in action and ask questions in real-time.
Fitness Tips and Tricks: Regularly post tips on maximizing workout efficiency, nutrition advice, and recovery strategies, positioning the brand as a holistic fitness resource.
선별된 인플루언서 목록 - 검색 중
#1.growingannanas
90%
일치 점수
@growingannanas
Get strong, fit & confident with my at home workouts. Welcome to my channel!
I used to be a certified CrossFit coach and now I inspire and motivate people all over the world on my Social Media Channels.
What you'll find here : Full Length Workout Videos, HIIT and Strength Workouts, oh and lots of good, positive vibes ;)
Make sure you subscribe + turn notifications on so you never miss a strong workout with me and my Team Grow.
See you on the mat! Anna xx
Followers:
7.3M|
Mega Influencer
Engagement Rate:
0.5%
Avg. View:
493873
Location:
Germany
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on at-home workouts and has a strong personal brand, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The significant following also indicates a potential for effective promotion.
#2.Valeriia Litvinova, MS, RDN
85%
일치 점수
@Valeriia Litvinova, MS, RDN
ʏᴏᴜʀ ꜱᴛʀᴇɴɢᴛʜ ᴡɪᴛʜᴏᴜᴛ ʟᴀʙᴇʟꜱ ᴄᴏᴀᴄʜ 🇺🇦🇺🇸
♡ ᴛᴇᴀᴍ @womensbest 10% ᴏꜰꜰ ᴄᴏᴅᴇ | ᴠᴀʟʟɪ |
♡ @gigisplayhouse ᴀᴍʙᴀꜱꜱᴀᴅᴏʀ
1:1 ᴄᴏᴀᴄʜɪɴɢ ᴘʀᴏɢʀᴀᴍ ↯
Followers:
771.0K|
Macro Influencer
Engagement Rate:
9.6%
Avg. View:
1164754
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This influencer has a strong focus on nutrition and fitness, which aligns with the brand's goals. With a significant subscriber count and engagement, they can effectively promote workout equipment through reviews and routines. Their content style is suitable for the brand's desired messaging, making them a good fit.
#3.Simon Artalejo
85%
일치 점수
@Simon Artalejo
⬇️12 WEEK LOCK-IN WORKOUT PROGRAM\SOCIALS
Followers:
28.6K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
103823
Location:
적합 대상"Workout equipment and fitness promotion"
This influencer has a strong focus on fitness and nutrition, which aligns well with the brand's goals. With a significant subscriber count and engagement, they can effectively promote workout equipment through reviews and routines. Their content style is suitable for the brand's desired messaging, making them a good fit.
#4.PowerMax
80%
일치 점수
@PowerMax
Mission Statement
At PowerMax we are passionate about exercise and wellness. Fitness is of the utmost importance in this day and lifestyle. More and more of us lead more sedentary, office-based lives as computers dominate many professions. Our goal at PowerMax is to Spread fitness awareness and get you fitter by making it as easy and as fun as possible for a longer, healthier, happier life......
Spiritual Mission Statement
Make people mentally fit by spreading Fitness awareness, motivating them to lead a healthier life through exercise
Giving detailed insights into the benefits of exercise, making individuals motivated to make fitness part of routine life.
Reduce medical cost and pain in people’s life by promoting fitness.
Convey effectively the idea of how a healthy body contributes to a healthy mind and a peaceful life.
Business Mission Statement & Guiding Area
Provide the highest quality of Health and Fitness Products which guarantee the safety and satisfying user experience.
Followers:
30.1K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
210
Location:
India
적합 대상"Workout equipment and fitness promotion"
This influencer has a strong focus on fitness and wellness, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#5.Fitness Motivation Music
80%
일치 점수
@Fitness Motivation Music
Fitness Motivation Music Youtube Channel.
Elevate Your Workout Experience with the Hottest Workout Music! Get ready to unleash your full potential with our dynamic collection of top-notch workout songs that are guaranteed to ignite your energy and keep you pushing forward toward your fitness goals. Embrace the transformative power of training music and make 2024 the year you crush your fitness goals. Let the rhythm guide you, the beats uplift you, and the music propel you toward success. Don't wait—dive into the ultimate workout experience now! #workoutmusic2024 #bestworkoutsongs #fitnessmotivation #workoutmusic #workoutmusic2024 #fitnessjourney #GymMotivation #CardioEnergy #BootyWorkout #DanceYourWayToFitness
Followers:
53.8K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
6760
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on fitness motivation and has a strong personal brand, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#6.Garage Gym Reviews
80%
일치 점수
@Garage Gym Reviews
We're Garage Gym Reviews and this is our Youtube channel YEEHAW - welcome to our world of gym equipment and training!
If you love working out, seeing the latest and greatest gym equipment reviewed in an in-depth manner, seeing other people's home gym setups, you're in the right place.
Watch our videos for reviews, training advice, DIY Instructions and more.
Our goal is to help you weed through the bad equipment to find the good, be inspired to build a home gym for yourself, and enjoy one of our favorite things, working out in your own space.
--
Please SUBSCRIBE and enable notifications to see NEW EPISODES.
For instant updates check out the links below and FOLLOW us on social media where you can stay up to date on new episodes. THANK YOU!
Followers:
588.0K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
61567
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This influencer has a strong focus on fitness and wellness, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#7.Renaissance Periodization
80%
일치 점수
@Renaissance Periodization
RP Strength (Renaissance Periodization) is a company with one mission: to get as many people as possible into the best shape of their lives. We help people transform in 5 specific ways:
1.) Customized hypertrophy training for less than a dollar a day through our RP Hypertrophy App.
2.) Personalized diet coaching for less than a dollar a day through our RP Diet Coach App.
3.) Free online fitness education through our YouTube videos, free mini-guides, ebooks, articles, and posts.
4.) Advanced fitness education through our YouTube members channel and books.
5.) Elite one-on-one coaching from our team of the world's most highly qualified fitness coaches.
Enjoy as much of our free content as you like, and use the links below to get started!
Followers:
3.4M|
Mega Influencer
Engagement Rate:
0.3%
Avg. View:
181205
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on fitness and has a strong personal brand, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#8.Alpha Motivation
80%
일치 점수
@Alpha Motivation
Welcome to Alpha Motivation YouTube channel.
The Perfect place to find Gym Motivation Videos. We focus on Making Videos that will help you get inspired and motivated to begin your workouts. Join us to become Alpha!
Followers:
257.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
4963
Location:
India
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on fitness motivation and has a strong personal brand, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#9.LearnWithTravis
80%
일치 점수
@LearnWithTravis
There are so many products today that are designed to help you reach your health goals. This channel is dedicated to testing these health and wellness products and providing you an honest breakdown and opinion so you can make the best decision for you. Exercise equipment, superfoods, health shakes, digital resistance, connected fitness, health sensors, and so much more. If it might help you reach your health goals, we try to review it!
Followers:
35.4K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
527
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on reviewing health and wellness products, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through reviews and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#10.Summerfunfitness
80%
일치 점수
@Summerfunfitness
Build muscle, strength and calisthenics skills with me.
https://linktr.ee/summerfunfitness_
#calisthenics
#handstands
#veganathlete
Followers:
564.0K|
Macro Influencer
Engagement Rate:
1.0%
Avg. View:
101682
Location:
Canada
적합 대상"Workout equipment and fitness promotion"
This influencer focuses on fitness and has a strong personal brand, which aligns well with the brand's goals. Their content style is suitable for promoting workout equipment through routines and tips, making them a good fit for collaboration. The engagement rate also indicates a potential for effective promotion.
#11.Home Gym Fitness
@Home Gym Fitness
LIKE AND SUBSCRIBE Today!
Welcome to "Home Gym Fitness" where I workout from my Home Gym.
https://link.space/@HomeGymFitness
We go LIVE everyday! Checkout our Live Videos and all our Playlists!
Let's have fun and workout!
Followers:
305|
Nano Influencer
Engagement Rate:
1.1%
Avg. View:
26
Location:
Canada
적합 대상"Workout equipment and fitness promotion"
This influencer engages in home workouts and has a personal touch in their content, which aligns with the brand's focus on workout routines and tips. Their active presence and engagement with the audience make them a suitable candidate for promoting workout equipment. However, their smaller following may limit reach.
#12.The Movement | Midas
@The Movement | Midas
NEW Video(s) EVERY week!
Business Inquiries: business@midasmedia.ca
Website: www.midasmvmt.com
Followers:
1.2M|
Mega Influencer
Engagement Rate:
0.1%
Avg. View:
18482
Location:
Canada
적합 대상"Workout equipment and fitness promotion"
This influencer engages in fitness-related content and has a personal touch in their messaging, which aligns with the brand's focus on workout routines and tips. Their active presence and engagement with the audience make them a suitable candidate for promoting workout equipment. However, their smaller following may limit reach.
#13.Racer paritosh
@Racer paritosh
Hello friends🙏🙏🙏
All of you are welcome to my channel and please give me lots of love and support me. I make fitness videos so I request you all with folded hands to please support me.🙏🙏🙏
Follow me:
My Instagram I'd: racerparitosh
My facebook I'd: Paritosh Mahato
Everyday Four Short Videos upload
And
Time 8:00 AM, 12:00AM,4:00PM,8;00PM
Followers:
39.7K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
5969
Location:
India
적합 대상"Workout equipment and fitness promotion"
This influencer engages in fitness-related content and has a personal touch in their messaging, which aligns with the brand's focus on workout routines and tips. Their active presence and engagement with the audience make them a suitable candidate for promoting workout equipment. However, their smaller following may limit reach.
#14.Fitness motivation
@Fitness motivation
Keep loving keep supporting 💪❤
Followers:
555|
Nano Influencer
Engagement Rate:
37.0%
Avg. View:
6796
Location:
India
적합 대상"Workout equipment and fitness promotion"
As a nano influencer, this account has a high engagement rate and focuses on fitness motivation, which aligns well with the brand's target audience. However, the lack of specific content related to workout equipment may limit the potential for authentic integration of the brand's products. Still, the influencer's active presence on YouTube makes them a viable candidate for collaboration.
#15.Natural Gym Workout
@Natural Gym Workout
This channel is focused on providing science-backed training and nutritional videos in order to help you become the best version of yourself. I'm Prabhat a certified by NASM and FMS (functional movement screening), and a Kinesiology graduate based in Delhi, India. I focus on providing unbiased information to help you optimize your training and nutrition.
(This channel was previously called Natural Gym Motivation, but changed to Natural Gym Workout to reflect the higher quality production style and Focus on Workout that this channel has transitioned to).
Followers:
209.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
361
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This channel focuses on training and nutrition, but it is more about providing information rather than personal fitness experiences. The content does not align closely with the brand's focus on workout equipment promotion, and the channel appears to be more educational than promotional. Additionally, it is an official account rather than an individual influencer, making collaboration unlikely.
#16.Flex Fitness Equipment
@Flex Fitness Equipment
Followers:
2.0K|
Micro Influencer
Engagement Rate:
1.5%
Avg. View:
1422
Location:
Australia
적합 대상"Workout equipment and fitness promotion"
This account appears to be more of a brand promoting fitness equipment rather than an individual influencer. The lack of personal engagement and content focused on workout routines or tips makes it less suitable for collaboration. Therefore, it does not align with the brand's requirements.
#17.Signature Fitness Home Gym Equipment
@Signature Fitness Home Gym Equipment
Get ready to elevate your fitness game with Signature Fitness! As fitness enthusiasts ourselves, we understand the struggle of finding high-quality equipment that fits within your budget. That's why we're committed to delivering the best of both worlds. With our products, you can enjoy premium quality without breaking the bank.
Our equipment is designed with your fitness goals in mind. We use only the finest materials and construction techniques to ensure that you get the best workout possible. Whether you're a seasoned athlete or just starting out, our products will help you achieve your full potential.
And the best part? You can enjoy easy access to all of our products, available both on Amazon and Walmart. Say goodbye to the hassle of searching for the perfect equipment – we've got you covered.
With Signature Fitness, you can train harder, get stronger, and achieve your fitness dreams – all while saving money. Let's get fit, together!
Followers:
1.9K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
2243
Location:
United States
적합 대상"Workout equipment and fitness promotion"
This account is focused on promoting fitness equipment rather than personal fitness content, making it less suitable for collaboration. The messaging is more about selling products than engaging with an audience through workout routines or tips. Thus, it does not meet the brand's influencer profile requirements.
#18.Better Body Equipment
@Better Body Equipment
Better Body was created as a result of new barriers for people to exercise and reach their fitness goals. We provide people with space-saving home workout equipment so they can continue their fitness journey from home. We ship to both the United States & Canada
Followers:
5.0K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
2101
Location:
Canada
적합 대상"Workout equipment and fitness promotion"
This account is focused on promoting home workout equipment rather than personal fitness content, making it less suitable for collaboration. The lack of personal engagement and content focused on workout routines or tips does not align with the brand's requirements. Therefore, it is not a good fit.
#19.IRONSTAR FIT
@IRONSTAR FIT
Followers:
418|
Nano Influencer
Engagement Rate:
4.1%
Avg. View:
929
Location:
Slovenia
적합 대상"Workout equipment and fitness promotion"
This account does not provide any specific content related to fitness or workout routines, making it unsuitable for collaboration. The lack of engagement and focus on personal fitness experiences further detracts from its alignment with the brand's requirements. Therefore, it is not a good fit.
#20.Mrwhosetheboss
@Mrwhosetheboss
Let's become the Greatest Tech Community on the Planet 🌍
I'm Arun Maini, I'm a 28 year old Economics graduate whose life's passion is Technology, and I'm on a mission to make the most FUN and USEFUL Tech videos on the Planet! 🙏
Followers:
20.7M|
Mega Influencer
Engagement Rate:
1.1%
Avg. View:
4652410
Location:
United Kingdom
적합 대상"Workout equipment and fitness promotion"
This account is focused on technology rather than fitness, making it unsuitable for collaboration with a fitness brand. The content does not align with the brand's requirements for promoting workout equipment or fitness routines. Therefore, it is not a good fit.
#21.Bulldog Gear
@Bulldog Gear
Bulldog Gear® - Gyms look better with Bulldog
Followers:
8.0K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
860
Location:
United Kingdom
적합 대상"Workout equipment and fitness promotion"
This account is focused on promoting gym equipment rather than personal fitness content, making it less suitable for collaboration. The lack of personal engagement and content focused on workout routines or tips does not align with the brand's requirements. Therefore, it is not a good fit.
#22.Unbox It
@Unbox It
Hey, wats up!
Welcome to my channel, Here I upload tech videos in the best quality (ASMR)
Thank you :)
For business enquiries, Contact me here - unboxitofficial143@gmail.com
Followers:
8.6K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
3973
Location:
적합 대상"Workout equipment and fitness promotion"
This account is focused on technology rather than fitness, making it unsuitable for collaboration with a fitness brand. The content does not align with the brand's requirements for promoting workout equipment or fitness routines. Therefore, it is not a good fit.
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