Kort
Lifestyle, health oriented
Fitness enthusiasts, nutritionists, wellness coaches, or lifestyle bloggers active on Instagram, YouTube, and TikTok.
Forskningsinnsikt og -analyse
The brand appears to be focused on lifestyle and health-oriented products. In the existing market, this can be positioned as a premium or accessible brand depending on the product's unique selling points (USPs). Emphasizing benefits such as improved well-being, natural ingredients, or innovative health solutions can help differentiate the product. For new products, highlighting unique features or benefits that address current health trends or consumer pain points can create a strong market fit.
The ideal customer profile for a lifestyle and health-oriented product would include:
- Health-conscious individuals: People who physical and well-being.
- Fitness enthusiasts: Individuals who are actively engaged in fitness activities and seek products that support their lifestyle.
- Young professionals: Busy individuals looking for convenient and effective health solutions.
- Parents: Families interested in maintaining a healthy lifestyle for themselves and their children.
Illustrative examples:
- A 30-year-old professional who regularly attends yoga classes and is interested in organic supplements.
- A 25-year-old fitness enthusiast who follows a strict workout regimen and looks for high-protein snacks.
- A 40-year-old parent who wants to provide healthy meal options for their family.
Health and Wellness Influencers
These influencers focus on overall well-being, including mental health, nutrition, and fitness. They can effectively communicate the benefits of the product to a health-conscious audience.
Fitness Influencers
Influencers who specialize in fitness routines, workouts, and athletic lifestyles. They can demonstrate how the product fits into an active lifestyle and enhances performance.
Lifestyle Bloggers
Influencers who cover a broad range of topics, including health, wellness, and daily routines. They can integrate the product into their content, showing how it contributes to a balanced and healthy lifestyle.
Parent Bloggers
Influencers who focus on family life and parenting. They can highlight the product's benefits for families and children, appealing to parents looking for healthy options.
General Ideas
- Product Reviews: Honest and detailed reviews of the product, highlighting its benefits and unique features.
- How-To Guides: Tutorials on how to incorporate the product into daily routines or fitness regimens.
- Testimonials: Sharing success stories and testimonials from satisfied customers.
Creative Ideas
- Challenges: Creating a 30-day health challenge using the product, encouraging followers to participate and share their progress.
- Behind-the-Scenes: Showcasing the production process or the story behind the brand to build a personal connection with the audience.
- Collaborations: Partnering with other influencers or brands to create unique content, such as joint workouts or healthy recipe videos.
By leveraging these strategies, the brand can effectively reach its target audience and create engaging, impactful content that resonates with potential customers.
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Influencer-samsvarliste
Kriterier for Influencer Matching
Hentet fra kampanjebeskrivelse og markedsanalyse
- Målgruppe
- Lifestyle and health-oriented content
- Kampanjemål
- Looking for influencers who focus on lifestyle and health content. Ideal influencers are fitness enthusiasts, nutritionists, wellness coaches, or lifestyle bloggers. They should be active on Instagram, YouTube, and TikTok. Content should focus on healthy living, fitness routines, nutrition tips, and overall wellness.
- Influencer-persona
- Fitness enthusiasts, nutritionists, wellness coaches, or lifestyle bloggers active on Instagram, YouTube, and TikTok.
- Innholdstemaer
- #Lifestyle #Health #Wellness
- Plattform
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32+Kandidater med hurtigssøk
Filtre
#1.Shayla Quinn
90%
Match Poengsum
@Shayla Quinn
📍new york city
here to inspire you
to step into your power
& find your flow✨
yoga • lifestyle tips • wellness • fitness
#YogaInstructor 600 RYT💫
Followers:
82.8K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
14012
Location:
United States
Passer for"Lifestyle and health-oriented content"
This influencer focuses on yoga, lifestyle tips, and wellness, which aligns perfectly with the brand's focus on healthy living and fitness. Their content style is inspirational and engaging, appealing to an audience interested in wellness practices. They are active on Instagram, making them a suitable candidate for collaboration.
#2.Britt • Online Wellness Coach
90%
Match Poengsum
@Britt • Online Wellness Coach
I help women build healthy lifestyles without restrictions
✨100% naturally & sustainably ♡
1:1 online coach @within.body👇🏼
@oneractive 🔗 ⬇️
Followers:
183.6K|
Macro Influencer
Engagement Rate:
1.3%
Avg. View:
66490
Location:
United States
Passer for"Lifestyle and health-oriented content"
This influencer helps women build healthy lifestyles, which aligns closely with the brand's focus on wellness and fitness. Their content is motivational and supportive, appealing to an audience interested in health tips and personal wellness journeys. They are active on social media, making them a strong candidate for collaboration.
#3.ELIZ + DALE — your wellness besties 🙆🏽♀️🙋🏼♀️
88%
Match Poengsum
@ELIZ + DALE — your wellness besties 🙆🏽♀️🙋🏼♀️
the best fitness, beauty + self care recs on the internet
brought to you by bi-coastal BFFs
workout with us @orroapp
JOIN OUR GIRLFRIENDS COMMUNITY👇🏻
Followers:
197.6K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
102203
Location:
United States
Passer for"Lifestyle and health-oriented content"
This influencer provides fitness, beauty, and self-care recommendations, which aligns with the brand's focus on wellness and healthy living. Their content is engaging and community-oriented, appealing to an audience interested in fitness routines and nutrition tips. They are active on social media, making them a strong candidate for collaboration.
#4.Lewis Howes
88%
Match Poengsum
@Lewis Howes
- 2x NY Times Bestseller/Former Pro Athlete
- Host of The School of @Greatness Podcast🎙️
- Get your Summit of Greatness ticket & listen to the show👇
Followers:
4.1M|
Mega Influencer
Engagement Rate:
0.2%
Avg. View:
261210
Location:
United States
Passer for"Lifestyle and health-oriented content"
As a former pro athlete and podcast host, this influencer has a strong focus on personal development and wellness, which aligns with the brand's goals. Their audience is likely interested in fitness and healthy living, making them a good fit for the campaign. Their established presence can help effectively promote the brand's products.
#5.Dr. Berg
85%
Match Poengsum
@Dr. Berg
Best-Selling Author 📚
Passionate Advocate of the #Keto Diet and IF 🥓🍳🥬🥑
12 million YouTube Subscribers 📺
Over 2 billion views and 4,000 videos
Followers:
1.5M|
Mega Influencer
Engagement Rate:
0.7%
Avg. View:
346014
Location:
Passer for"Lifestyle and health-oriented content"
This influencer is a passionate advocate of the keto diet, which aligns with the brand's focus on nutrition and healthy living. Their content is informative and engaging, appealing to an audience interested in diet and wellness tips. They have a significant following, making them a strong candidate for collaboration.
#6.Nutrition | Healthy Food
85%
Match Poengsum
@Nutrition | Healthy Food
• Nutritionist Sharing Helpful Tips!
• 5+ Year Experience in Nutrition
• Follow Us For Valuable knowledge
Followers:
226.2K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
27242
Location:
India
Passer for"Lifestyle and health-oriented content"
This influencer shares nutrition tips and has experience in the field, which aligns well with the brand's focus on healthy living and wellness. Their content is educational and engaging, appealing to an audience interested in health tips. They are active on social media, making them a strong candidate for collaboration.