MyInfluencer
Brief

"Size 10, 40+ year old fashion influencer in USA"

40+ year old fashion influencer in USA

Research Insight & Analysis

Product Positioning

The query suggests a focus on fashion for women aged 40 and above in the USA, specifically targeting size 10. This indicates a niche market within the broader fashion industry, catering to mature women who are likely looking for stylish, age-appropriate, and well-fitting clothing. The brand can position itself as a go-to destination for fashionable, comfortable, and elegant clothing that enhances the confidence and style of women in this age group.

Target Customers

The ideal customer profile includes:

  • Women aged 40 and above
  • Residing in the USA
  • Wearing size 10
  • Interested in fashion that is both stylish and age-appropriate
  • Likely to value quality, comfort, and elegance in their clothing choices

Illustrative examples:

  1. A 45-year-old professional woman who needs versatile outfits for both work and social events.
  2. A 50-year-old woman who enjoys staying trendy and fashionable while prioritizing comfort.
  3. A 42-year-old mother who wants stylish yet practical clothing for her busy lifestyle.

Potential Influencer Matches

Fashion Influencers

Influencers who specialize in fashion for mature women and have a strong following in the 40+ age group. They can showcase how the clothing fits and looks on women of similar age and body type.

Lifestyle Influencers

Influencers who focus on lifestyle content, including fashion, beauty, and wellness for women over 40. They can integrate the clothing into their broader content, demonstrating how it fits into a stylish and balanced lifestyle.

Body Positivity Influencers

Influencers who promote body positivity and self-confidence, particularly for women in midlife. They can emphasize the importance of finding well-fitting, flattering clothing that makes women feel good about themselves.

Content Creation Ideas

Outfit Inspiration

Create posts and videos featuring different outfits for various occasions, such as work, casual outings, and special events. Highlight the versatility and style of the clothing.

Styling Tips

Share tips on how to style the clothing to suit different body types and personal styles. This can include accessorizing, layering, and mixing and matching pieces.

Customer Testimonials

Feature testimonials and reviews from real customers who fit the target demographic. This adds authenticity and helps potential customers relate to the brand.

Behind-the-Scenes

Show behind-the-scenes content of the design and production process, emphasizing the quality and craftsmanship of the clothing.

Collaborations and Giveaways

Partner with influencers for collaborations and giveaways to increase brand visibility and engagement. This can include co-designed collections or exclusive discounts for followers.

By focusing on these strategies, the brand can effectively reach and resonate with its target audience, leveraging the influence and reach of carefully selected influencers.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
40+ year old fashion influencer in USA
Campaign Objectives
Looking for a female fashion influencer in the USA who is over 40 years old and wears a size 10. The ideal influencer should focus on fashion for women over 40.
Influencer Persona
Female fashion influencers aged 40+ in the USA who focus on fashion for women over 40.
Content Themes
#FashionOver40 #Size10Style #MidlifeFashion
#1
Samantha Stewart ✨ Timeless Luxury Classic Style 🩺 DFW 40+ Style
Samantha Stewart ✨ Timeless Luxury Classic Style 🩺 DFW 40+ Style
@styleofsam
United States
💃🏻I help 40+ Entrepreneurs achieve elevated & effortless dressing 💠Confident, Curated, & Sustainable-ish 👇🏻Start here
Followers
97.0K
Micro Influencer
Engagement Rate
0.2%
Last Post
1 month ago
90%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer focuses on fashion for women over 40 and emphasizes style and sustainability, which aligns well with the brand's target audience. Their content style and messaging are relevant to the campaign's goals. They are an excellent fit for the campaign.
#2
Alison Lumbatis
Alison Lumbatis
@alisonlumbatis
US
CEO of Outfit Formulas | Build your wardrobe and know what to wear with my app👇
Followers
143.4K
Macro Influencer
Engagement Rate
0.2%
Last Post
1 month ago
90%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer is a personal stylist with a strong focus on fashion for women over 40, making them a strong match for the brand's requirements. Their content style and messaging align well with the brand's goals. They are an excellent fit for the campaign.
#3
Renee Hayden | Over 50 Life & Style
Renee Hayden | Over 50 Life & Style
@welcometomycurls
United States
• Grey Curly Hair • Great Finds + Casual Fashion 📸 YouTube Creator 119k 📍 Paducah KY Links here ⬇️⬇️⬇️
Followers
12.5K
Micro Influencer
Engagement Rate
1.1%
Last Post
1 month ago
85%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer focuses on fashion for women over 50, which aligns well with the brand's target audience. Their content style and messaging resonate with the brand's values, making them a strong candidate for collaboration. However, the size specification is not explicitly mentioned.
#4
Elvie | Fashion Over 40 Outfit Ideas | Petite at 5’2”
Elvie | Fashion Over 40 Outfit Ideas | Petite at 5’2”
@elvieinthecity
United States
Filipina in TX•Ageless Style•Travel Midlife while raising teenagers🙌🏽 I’m 5’2”, Petite Style SHOP MY OUTFITS & REELS HERE↙️
Followers
383.6K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
85%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer focuses on ageless style and fashion for women over 40, which aligns well with the brand's target audience. Their content style is engaging and relevant to the campaign's goals. They are a strong fit for the campaign.
#5
Jalonda
Jalonda
@xojalonda
United States
📍OH | ATL fashion • beauty • travel • lifestyle Ulta Beauty Collective ‘24 🧡 💌 jalonda.hill@kensingtongrey.co
Followers
276.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer is part of the Ulta Beauty Collective and focuses on fashion and beauty for women over 40, which aligns well with the brand's target audience. Their content style includes fashion hauls and styling tips, matching the brand's content ideas. However, the specific size 10 requirement is not addressed.
#6
Sissi
Sissi
@sissi_the_german
US
How to dress less frumpy for grown ass women🍑 Shop my outfits ⬇️
Followers
9.5K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"40+ year old fashion influencer in USA"
This influencer's content focuses on dressing stylishly for women over 40, which aligns well with the brand's target audience. Their messaging and style resonate with the brand's values, making them a strong candidate for collaboration. However, the size specification is not explicitly mentioned.