Literature, technology, or lifestyle influencers aged 18-45.

Product Positioning

Audioteka.pl is an online platform and app offering a wide range of audiobooks. In the current market, it can be positioned as a convenient and accessible solution for audiobook enthusiasts who prefer listening to books on-the-go. The platform can emphasize its diverse library, user-friendly interface, and compatibility with various devices. Highlighting unique features such as exclusive content, personalized recommendations, or integration with other media platforms can also enhance its market appeal.

Target Customers

The ideal customer profile for Audioteka.pl includes:

• Busy Professionals: Individuals who have limited time for reading but are interested in personal development, business, or self-help audiobooks.
• Commuters: People who spend a significant amount of time traveling and prefer listening to audiobooks during their commute.
• Students: Young adults who use audiobooks as a supplementary learning tool for their studies.
• Book Enthusiasts: Avid readers who enjoy exploring different genres and appreciate the convenience of audiobooks.

Potential Influencer Matches

• Book Reviewers and Literary Bloggers: These influencers can provide in-depth reviews and recommendations, reaching book enthusiasts and students.
• Lifestyle and Productivity Influencers: They can target busy professionals and commuters by showcasing how audiobooks fit into a productive lifestyle.
• Educational Content Creators: Influencers who focus on educational content can appeal to students by highlighting audiobooks as a learning resource.
• Tech and App Reviewers: These influencers can demonstrate the app's features and usability, attracting tech-savvy users.

Content Creation Ideas

• Audiobook Challenges: Encourage influencers to participate in a "30-day audiobook challenge" and share their experiences and favorite picks.
• Behind-the-Scenes with Authors: Collaborate with authors for exclusive interviews or behind-the-scenes content about their audiobooks.
• Genre Spotlights: Create content that highlights specific genres or themes, such as "Top 5 Mystery Audiobooks" or "Inspirational Audiobooks for Entrepreneurs."
• User Stories: Share testimonials or stories from users about how Audioteka.pl has enhanced their reading experience or daily routine.

These strategies can help Audioteka.pl effectively reach and engage its target audience through influencer partnerships.