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Brief

looking for beauty influencers with a following count 20k or under

Beauty influencers with a small following, active on social media platforms, and creating beauty-related content.

Research Insight & Analysis

Influencer Match List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Beauty influencers under 20k followers
Campaign Objectives
Seeking beauty influencers with a following count of 20k or under. Ideal candidates should be active on social media platforms and create content related to beauty.
Influencer Persona
Beauty influencers with a small following, active on social media platforms, and creating beauty-related content.
Content Themes
#BeautyInfluencer #MakeupTutorial #SkincareRoutine
Platform
YouTube,TikTok
15+Candidates with Quick Search

Filters

#1.NotARichGirl

90%
Match Score
@NotARichGirl
I’m Tammy, also known as NotARichGirl. Welcome to my affordable beauty and drugstore makeup haven! My YouTube channel is your ultimate destination for all things budget-friendly. Join me as I uncover the secrets to achieving stunning looks without breaking the bank. From makeup tutorials to product reviews, I've got you covered with wallet-friendly options that deliver high-quality results. Discover the latest drugstore gems, learn handy beauty hacks, and stay updated on the hottest affordable beauty trends. Whether you're a beauty enthusiast on a budget or simply seeking to enhance your everyday look, my channel is here to inspire, educate, and empower. Get ready to unleash your inner beauty without emptying your wallet - subscribe now and let's embark on this affordable beauty journey together! SUBSCRIBE HERE - https://bit.ly/2M2FaMZ Instagram: http://www.Instagram.com/TheNotARichGirl Twitter: http://www.Twitter.com/NotARichGirl Blog - www.NotARichGirl.blogspot.com
Followers:
10.7K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
787
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer focuses on affordable beauty and drugstore makeup, which aligns well with the brand's content ideas. Their follower count is also under 20k, making them a suitable candidate.

#2.Leah Bria Beauty

85%
Match Score
@Leah Bria Beauty
Hey guys , Welcome to my channel! My goal is to inspire people all over the world and show that you can do anything you set your mind to as long as you believe in yourself. On my page there will be a wide variation of videos. Anything from makeup tutorials, skincare routines, hauls, challenges , Q&A's and pretty much anything else that you guys might want to see! I am very excited to be starting my channel because I have been wanting to do it for quite some time now. So here I am! I hope you guys enjoy all the future content! Be sure to follow me on my social media platforms! Instagram- @alliah.brianna Twitter- @alliahsparadise
Followers:
1.6K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
145
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer creates a variety of beauty-related content and has a follower count under 20k, making them a good fit for the brand's campaign.

#3.Austen Tosone

85%
Match Score
@Austen Tosone
Hi, I'm Austen—a fashion and beauty content creator based in New York City. I post weekly YouTube videos sharing the behind-the-scenes of my life as a creator, from pitching tips to day in my life vlogs. I'm so glad you're here! Start here: https://austentosone.com/createbetter Weekly creator newsletter: https://austentosone.com/subscribe Blog: http://www.keepcalmandchiffon.com Instagram: https://www.instagram.com/austentosone
Followers:
20.1K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
1242
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty and fashion content and has a follower count under 20k, making them a good fit for the brand's campaign.

#4.🎀Kay Kay🎀

80%
Match Score
@🎀Kay Kay🎀
🌸🎀God gifted me to give to you🎀🌸 💌-klalabeautyy@gmail.com
Followers:
8.5K|
Micro Influencer
Engagement Rate:
0.9%
Avg. View:
808
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty content and has a follower count under 20k, making them a good fit for the brand's campaign.

#5.Glam with Kimberley 👄

@Glam with Kimberley 👄
Hi ladies I’m excited to show you all how to wear makeup and feel fabulous as we age ! I’ll show you lots of tips and tricks to make your makeup look flawless 💗 My goal is to help al you ladies feel like a million bucks!! You need to take time for you and start practicing self care ! I will be showing you how to apply makeup ,take care of your skin,micro needling amd so much more ! 💗💗 Let’s lift one another up life is too short not to live your best life 💗 Contact me at kpiercey@eastlink.ca PayPal kapiercey@gmail.com Farmasi.ca/Kimberleypiercey IG https://instagram.com/bennettpiercey?igshid=OGQ5ZDc2ODk2ZA== Tik tok www.tiktok.com/@kimberleybp3 Fb business page Beauty by Kimberley
Followers:
738|
Nano Influencer
Engagement Rate:
1.3%
Avg. View:
88
Location:
CA
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty content aimed at an older audience, which may not align perfectly with the brand's target audience. Their follower count is also under 20k.

#6.Rosee Kobi

@Rosee Kobi
Lifestyle, wellness, and fashion ✨ Business inquiries: roseanyung@gmail.com Instagram: flansur_ TikTok: flansur_
Followers:
2.5K|
Micro Influencer
Engagement Rate:
12.4%
Avg. View:
4363
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer focuses on lifestyle, wellness, and fashion, which may not align perfectly with the brand's beauty-focused content ideas. However, their follower count is under 20k.

#7.radiantbritt

@radiantbritt
“Hey you guys… it’s Britt.” ✨ I started my channel as a retired makeup artist to focus on beauty & skincare, once in a while sharing an opinion on “beauty guru” drama. As I realized my silly opinions were listened to & even requested sometimes, I shifted most of my content to commentary about entitled influencers, unrelatable family vloggers & other problematic internet personalities. I’ve always liked sharing my unsolicited advice or comments on things & this is my little corner of the internet where we talk about things that don’t (typically) matter very much in the grand scheme of things… let’s be honest! I like to keep options open so along with commentary, I’ll talk about other subjects & include vlogs as well; pretty much whatever I feel like publishing at the time! Come along (no pressure lol) and let’s see where it takes us! I’m eternally grateful for each & every person who takes a chance on my channel. ❤️
Followers:
39.2K|
Micro Influencer
Engagement Rate:
2.0%
Avg. View:
7384
Location:
US
Fit for"Beauty influencers under 20k followers"
While this influencer has a strong focus on beauty and skincare, their follower count is above the 20k limit. Additionally, their content includes commentary on internet personalities, which may not align with the brand's desired style.

#8.THE SOCIAL BFF

@THE SOCIAL BFF
Let’s grow together! social media & entrepreneurship amberhenrycollab@gmail.com
Followers:
47.0K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
6342
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer focuses on beauty content and provides tips for other creators, which aligns well with the brand's content ideas. However, their follower count exceeds the 20k limit.

#9.Lucia’s Journey

@Lucia’s Journey
Hello beautiful, I make videos on all things •beauty•SkinCare•lifestyle•Advice! Thank you for your support. You are always appreciated and never go un seen 🫶 💌ldes.collaborations@gmail.com
Followers:
2.4K|
Micro Influencer
Engagement Rate:
2.8%
Avg. View:
1685
Location:
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty, skincare, and lifestyle content, which aligns well with the brand's desired content ideas. However, their follower count exceeds the 20k limit specified by the brand.

#10.Koosha

@Koosha
✨Skincare, Beauty, & Grooming✨ Beauty Industry Expert & Social Strategist 📍LA
Followers:
161.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
1444
Location:
US
Fit for"Beauty influencers under 20k followers"
The influencer creates beauty content and discusses influencer marketing strategies, but their follower count is much higher than the 20k limit specified by the brand.

#11.SZM_10 😴

@SZM_10 😴
Bonjour guys
Followers:
124.2K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
4367
Location:
GB
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty-related content on TikTok, but their follower count is significantly higher than the 20k limit specified by the brand.

#12.vanilla swirl 🍦

@vanilla swirl 🍦
ur favourite sim🧍🏼‍♀️ 🔗 on IG (vanilla__swirlxx) milajaye@dulcedo.com ↓favs
Followers:
544.6K|
Macro Influencer
Engagement Rate:
1.3%
Avg. View:
105449
Location:
CA
Fit for"Beauty influencers under 20k followers"
This influencer's content focuses on beauty and influencer marketing, but their follower count is significantly higher than the 20k limit specified by the brand.

#13.Spill Sesh

@Spill Sesh
Spilly (Kristi) Pop culture news + more ✨ 📧: spillsesh@solaromgmt.com
Followers:
278.0K|
Macro Influencer
Engagement Rate:
1.2%
Avg. View:
43630
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer creates beauty-related content but has a follower count significantly higher than the 20k limit specified by the brand.

#14.kaitlyn johnson

@kaitlyn johnson
20 insta: @missynjohnson yt: Kaitlyn Johnson 🛍️amazon storefront & LTK below🛍️
Followers:
1.6M|
Mega Influencer
Engagement Rate:
1.7%
Avg. View:
212196
Location:
US
Fit for"Beauty influencers under 20k followers"
This influencer has a very high follower count, which exceeds the 20k limit specified by the brand. Additionally, their content may not align with the brand's desired style.

#15.Refinery29

@Refinery29
Refinery29 is the leading media and entertainment destination focused on women and underrepresented voices. Through a wide spectrum of lifestyle stories, shareable content, and experiences, Refinery29 provides inspiration and tools to discover and pursue a more independent and informed life.
Followers:
3.2M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
10646
Location:
US
Fit for"Beauty influencers under 20k followers"
This is an official account of a media and entertainment brand, not an individual influencer, making it unsuitable for the campaign.