The user's query is focused on finding beauty influencers on Instagram with a follower count between 1k to 10k. This suggests that the product or service being promoted is likely related to the beauty industry. Given the follower range, the brand may be looking to engage with micro-influencers who have a more engaged and niche audience.
In the beauty industry, micro-influencers are often seen as more authentic and relatable compared to macro-influencers. They tend to have higher engagement rates and a more loyal following. Positioning the product with these influencers can help build trust and credibility among potential customers.
The ideal customer profile for a beauty product promoted by micro-influencers would likely include:
By leveraging micro-influencers in the beauty industry, the brand can effectively reach and engage with its target audience, building trust and driving product awareness.
Extracted from Campaign Brief & Market Analysis