MyInfluencer
Brief

"I need influencers in USA that will promote these two products: Adamson B10 Gray Bed Cooling System - Twin 75” L x 39” W - New Version - 100% Cotton Mattress Cooling Bed Pad for Night Sweats - Water Bed Cooler Ideal for Hot Sleepers - 5-Year Warranty, Adamson B10 Aqua Bed Cooling System - Twin 75” L x 39” W - New 2024-100% Cotton Mattress Cooling Bed Pad for Night Sweats - Water Bed Cooler Ideal for Hot Sleepers - 5-Year Warranty, It’s a bed cooler, much cheaper than the alternatives. I need influencers to have good engagement, willing to accept up to 10% commission. I need creative and active and not fake accounts on TikTok."

Bed cooling systems for hot sleepers

Research Insight & Analysis

Product Positioning

The products in question are the Adamson B10 Gray Bed Cooling System and the Adamson B10 Aqua Bed Cooling System. These are innovative bed cooling systems designed to help hot sleepers manage night sweats and maintain a comfortable sleeping temperature. Key features include:

  • 100% cotton mattress cooling bed pad
  • Water bed cooler technology
  • Twin size (75” L x 39” W)
  • 5-year warranty
  • New versions for 2024
  • More affordable than alternatives

Given these features, the products can be positioned as cost-effective, high-quality solutions for individuals who struggle with overheating during sleep. The emphasis on affordability and the 5-year warranty can be strong selling points in a market where similar products may be more expensive.

Target Customers

The ideal customer profile for these products includes:

  • Hot Sleepers: Individuals who experience night sweats or have difficulty sleeping due to overheating.
  • Health-Conscious Consumers: People who prioritize sleep quality and are looking for solutions to improve their sleep environment.
  • Budget-Conscious Shoppers: Consumers who are looking for effective solutions without breaking the bank.
  • Tech-Savvy Individuals: Those who are open to trying new technologies to enhance their daily lives.

Illustrative Examples

  1. Young Professionals: A 30-year-old tech worker who values a good night's sleep to maintain productivity.
  2. Parents: A mother of two who wants to ensure her children sleep comfortably through the night.
  3. Fitness Enthusiasts: A 25-year-old athlete who needs optimal recovery conditions, including a cool sleeping environment.

Potential Influencer Matches

Types of Influencers

  1. Health and Wellness Influencers: These influencers focus on overall well-being, including sleep health. They can effectively communicate the benefits of the bed cooling system to their audience.
  2. Tech Reviewers: Influencers who review the latest gadgets and home tech products. They can highlight the innovative aspects of the bed cooling system.
  3. Lifestyle Bloggers: Influencers who cover a wide range of topics, including home improvement and personal care. They can integrate the product into broader lifestyle content.
  4. Parenting Influencers: Parents who share tips and products that help improve family life. They can emphasize the product's benefits for children and adults alike.

Influencer Requirements

  • Good engagement rates
  • Active and creative content creators
  • Authentic accounts with real followers
  • Willing to accept up to 10% commission
  • Active on TikTok

Content Creation Ideas

General Ideas

  1. Product Reviews: Detailed reviews showcasing the product's features, ease of use, and effectiveness.
  2. Unboxing Videos: First impressions and setup guides to generate excitement and interest.
  3. Comparison Videos: Comparing the Adamson B10 Bed Cooling System with more expensive alternatives to highlight its value.

Creative Ideas

  1. Sleep Challenge: Influencers can document their sleep quality before and after using the bed cooling system, providing real-life testimonials.
  2. DIY Sleep Sanctuary: Influencers can create content around setting up the ultimate sleep environment, featuring the bed cooling system as a key component.
  3. User Testimonials: Collect and share testimonials from real users who have experienced improved sleep quality with the product.

By leveraging these strategies, the Adamson B10 Bed Cooling Systems can effectively reach and resonate with the target audience, driving both awareness and sales.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Bed cooling systems for hot sleepers
Campaign Objectives
Looking for TikTok influencers in the USA to promote Adamson B10 Gray and Aqua Bed Cooling Systems. These twin-sized, 100% cotton mattress cooling bed pads are ideal for night sweats and hot sleepers, offering a cheaper alternative with a 5-year warranty. Influencers should have good engagement, be creative and active, and have real accounts. Willing to offer up to 10% commission.
Influencer Persona
Influencers who focus on sleep solutions, home comfort, or lifestyle content. They should have a strong presence on TikTok, with good engagement rates and a creative approach to content creation.
Content Themes
#BedCooling #HotSleepers #NightSweats
#1
BedJet
BedJet
@bedjetsleep
US
Rapid air cooling, warming & sweat-drying sleep system just for beds.
Followers
6.9K
Micro Influencer
Engagement Rate
0.8%
Last Post
2 months ago
85%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer focuses on sleep technology, which aligns well with the brand's products. Their content style is relevant to the brand's needs, and they have the potential to create engaging content that demonstrates the cooling effect of the bed cooling systems. Their follower count is decent, which adds to their overall fit.
#2
Neat Caroline
Neat Caroline
@neat.caroline
US
Home Expert in NYC Caroline@palettemgmt.com
Followers
301.1K
Macro Influencer
Engagement Rate
0.4%
Last Post
1 month ago
85%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer specializes in home tips and decor, which aligns well with the brand's focus on home comfort and sleep solutions. Their content style is suitable for demonstrating the benefits of the bed cooling products, and they have a good engagement rate. They are a strong candidate for the campaign.
#3
Danelle and Deb
Danelle and Deb
@debanddanelle
US
Why aren’t you following us on IG Collabs: debanddanelle@gmail.com
Followers
142.3K
Macro Influencer
Engagement Rate
0.4%
Last Post
1 month ago
80%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer focuses on home decor and vintage style, which aligns with the brand's focus on home comfort. Their content could effectively showcase the bed cooling products, and they have a good engagement rate. They are a suitable candidate for the campaign.
#4
Sleep Doctor
Sleep Doctor
@thesleepdoctor
US
Improving health through the revitalizing power of sleep.
Followers
90.8K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer focuses on improving health through sleep, making them a strong candidate for promoting the bed cooling systems. Their content aligns perfectly with the brand's products, and they have the potential to create engaging content that demonstrates the cooling effect. Their follower count is decent, which adds to their overall fit.
#5
Au Lit Fine Linens
Au Lit Fine Linens
@aulitfinelinens
CA
We change the way you sleep. Authentic quality linens, made in Canada.
Followers
1.4K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer focuses on bedroom ideas and linens, which aligns well with the brand's focus on home comfort and sleep solutions. Their content style is suitable for demonstrating the benefits of the bed cooling products, and they have a good engagement rate. They are a strong candidate for the campaign.
#6
Ice Blankets
Ice Blankets
@iceblankets
US
The viral 🔥 cooling blanket with over 20m views on tiktok ❄️🥶🧊
Followers
6.1K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
75%Match Score
Fit for"Bed cooling systems for hot sleepers"
This influencer's content revolves around sleep tips and hacks, making them a strong candidate for promoting the bed cooling systems. Their focus on sleep aligns perfectly with the brand's products, and they have the potential to create engaging content that demonstrates the cooling effect. However, their follower count is relatively low, which may impact their overall reach.