Male or female gamers from Kerala who stream BGMI live and create content in Malayalam. They should be active on platforms like YouTube or Twitch and use tags like "Annani" and "Sayippop".

Product Positioning

Given the influencer requirements (gamer, live streamer, BGMI (Battlegrounds Mobile India) player, Malayali, from Kerala), the product or service should be positioned to appeal to the mobile gaming community in Kerala, specifically those interested in BGMI. This could include gaming accessories, mobile devices optimized for gaming, energy drinks, or even related merchandise. A fresh angle could be to focus on supporting local talent and building a strong community around BGMI in Kerala.

Target Customers

The ideal customer profile is a young Malayali male or female, aged 16-25, residing in Kerala, with a strong interest in mobile gaming, particularly BGMI. They are active on social media platforms like YouTube and Instagram, follow gaming influencers, and are likely to spend money on in-game purchases or gaming-related products.

• Example 1: A college student in Thiruvananthapuram who spends several hours a day playing BGMI and watching live streams.
• Example 2: A young professional in Kochi who plays BGMI during their free time and enjoys watching tournaments.
• Example 3: A high school student in Kozhikode who aspires to become a professional BGMI player.

Potential Influencer Matches

Based on the user's query, the ideal influencers are:

• BGMI Live Streamers: These influencers can showcase the product during their live streams, providing real-time demonstrations and engaging with their audience. The user already specified this requirement.
• Malayali Gaming YouTubers: These influencers can create dedicated videos reviewing the product, highlighting its features, and sharing their experiences. The user specified that the influencer should be Malayali.
• Kerala-Based Gaming Influencers: Influencers specifically from Kerala can resonate with the local audience and build trust. The user specified that the influencer should be from Kerala.
• Micro-Influencers: In addition to larger influencers, collaborating with micro-influencers (those with a smaller, more engaged audience) can be effective in reaching niche communities within the BGMI Kerala scene.

The user also provided "ANNANI,SAYIPOP". Assuming these are example influencer names, finding influencers with similar content, audience demographics, and engagement rates would be beneficial.

Content Creation Ideas

• Live Stream Product Integration: The influencer can use the product during their BGMI live streams, showcasing its benefits and answering questions from viewers.
• Review Videos: Create in-depth review videos highlighting the product's features, performance, and value for money.
• Giveaways and Contests: Host giveaways and contests to generate excitement and engagement around the product.
• Tutorials and Tips: Create tutorial videos on how to use the product to improve BGMI gameplay.
• Community Events: Organize online or offline events where influencers and fans can interact and play BGMI together, with the product being featured prominently.
• Creative Idea: A BGMI tournament sponsored by the product, featuring popular Malayali influencers as commentators and participants. This could generate significant buzz and reach a large audience.