MyInfluencer
Brief

"Top social media influencers in Michigan involving criminal justice, public safety, prison reform, politics, or government."

Criminal justice and public safety influencers

Research Insight & Analysis

Product Positioning

The brand or service appears to be focused on criminal justice, public safety, prison reform, politics, or government within the state of Michigan. This niche market can be positioned as a socially responsible and community-focused initiative aimed at driving positive change and reform in these critical areas. The brand can leverage its commitment to social justice and public safety to appeal to a broad audience that values civic engagement and community improvement.

Target Customers

The ideal customer profile includes:

  • Socially Conscious Individuals: People who are passionate about social justice, criminal justice reform, and public safety.
  • Community Leaders and Activists who are actively involved in community organizing, advocacy, and political activism.
  • Policy Makers and Government Officials: Those who work within the government or have a significant influence on public policy and legislation.
  • Educators and Students: Particularly those in fields related to criminal justice, political science, and public administration.

Illustrative Examples

  • A 35-year-old community organizer in Detroit who advocates for prison reform.
  • A 28-year-old political science student at the University of Michigan who is active in local politics.
  • A 45-year-old public safety officer in Grand Rapids who is interested in community outreach and education.

Potential Influencer Matches

Types of Influencers

  • Activists and Advocates: Influencers who are known for their work in criminal justice reform and public safety. They can provide authentic and passionate endorsements.
  • Local Politicians and Policy Makers: Individuals who have a strong following and influence in Michigan's political landscape. They can lend credibility and reach to the campaign.
  • Academics and Experts: Professors, researchers, and thought leaders in criminal justice and public policy. They can offer informed perspectives and engage in meaningful discussions.
  • Community Leaders: Influencers who are deeply embedded in local communities and have a strong grassroots following. They can mobilize community support and drive local engagement.

Content Creation Ideas

General Ideas

  • Interviews and Q&A Sessions: Host live or recorded interviews with influencers discussing key issues in criminal justice, public safety, and prison reform.
  • Educational Content: Create infographics, articles, and videos that explain complex topics in an accessible way.
  • Success Stories: Share stories of individuals or communities that have benefited from reforms or initiatives.

Creative Ideas

  • Virtual Town Halls: Organize virtual town hall meetings where influencers and the public can discuss pressing issues and potential solutions.
  • Campaign Challenges: Launch social media challenges that encourage followers to share their own stories or ideas for reform.
  • Collaborative Projects: Partner with influencers to create joint content, such as co-authored articles, collaborative videos, or joint social media campaigns.

By leveraging these strategies, the brand can effectively engage with its target audience and drive meaningful conversations and actions around criminal justice, public safety, prison reform, politics, and government in Michigan.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Criminal justice and public safety influencers
Campaign Objectives
Looking for top social media influencers in Michigan who focus on criminal justice, public safety, prison reform, politics, or government. Ideal influencers should be adults (25-45), active on Twitter, Instagram, and YouTube, and create engaging, informative, and advocacy-oriented content.
Influencer Persona
Influencers should be adults (25-45) located in Michigan, focusing on criminal justice, public safety, prison reform, politics, or government. They should be active on Twitter, Instagram, and YouTube, and create engaging, informative, and advocacy-oriented content.
Content Themes
#CriminalJustice #PublicSafety #PrisonReform
#1
Jessica Kent
Jessica Kent
@jesken12
United States
YouTuber ✨ Tiktoker 🐝TEDX Speaker 👏 Prison Reform / Mental Health Advocate 🤩 💚
Followers
161.3K
Macro Influencer
Engagement Rate
0.3%
Last Post
3 weeks ago
70%Match Score
Fit for"Criminal justice and public safety influencers"
This influencer focuses on prison reform and mental health advocacy, aligning well with the brand's interest in criminal justice and public safety. Their content style is engaging and informative, which matches the brand's desired tone. However, their location is not specified as Michigan, which may limit their relevance for the campaign.
#2
DANNAH EVE
DANNAH EVE
@dannah_eve
United States
THE STREET SMART BLONDE 🕵🏼 “Live aware! Not in fear.” • Safety Tips, Child Safety, Female Empowerment • BA Field of Study: Criminology & Psychology
Followers
2.2M
Mega Influencer
Engagement Rate
1.1%
Last Post
3 weeks ago
65%Match Score
Fit for"Criminal justice and public safety influencers"
This influencer emphasizes safety tips and female empowerment, which aligns with the brand's focus on public safety. Their content is engaging and advocacy-oriented, fitting the brand's desired style. However, there is no indication that they specifically address criminal justice or politics, which may limit their fit for the campaign.
#3
Safety Tips | Travel Hacks | Cruise Life
Safety Tips | Travel Hacks | Cruise Life
@victorias.way_
United States
440K+ on TikTok ◽️Safety Tips◽️Travel&Cruise 📩victorias.ways@gmail.com All safety items are in my Amazon storefront⤵️
Followers
269.0K
Macro Influencer
Engagement Rate
0.2%
Last Post
3 weeks ago
60%Match Score
Fit for"Criminal justice and public safety influencers"
This influencer provides safety tips and engages with a community-focused audience, which aligns with the brand's interest in public safety. Their content is engaging and informative, matching the brand's desired tone. However, they do not specifically address criminal justice or politics, which may limit their relevance for the campaign.
#4
Between The Lines
Between The Lines
@UCF9GQYw-2OVEBHv904TRJ0w
US
Working to reduce recidivism through mentorship, educational programming, storytelling and sports as a form of therapy.
Followers
3.4K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Criminal justice and public safety influencers"
This influencer focuses on reducing recidivism through mentorship and educational programming, which aligns well with the brand's focus on criminal justice and advocacy. However, the location is not specified, which is a key requirement for the brand. Overall, they are a good fit but with limitations.
#5
13 ON YOUR SIDE
13 ON YOUR SIDE
@UCuveMoRCsg7-W6ePw6lq7tA
US
We stand up for the community. We want to make life better for everyone. We celebrate all that makes West Michigan unique. We are 13 ON YOUR SIDE.
Followers
119.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Criminal justice and public safety influencers"
This influencer focuses on community engagement and making life better for everyone, which aligns with the brand's interest in public safety and advocacy. However, the content does not specifically target criminal justice or prison reform, which are key areas of interest for the brand. While there is some alignment, the lack of specific focus on the required topics limits its fit.
#6
Giffords
Giffords
@UCyZvD7DMiK7MmMbqWNNWnww
Giffords is a nonprofit organization dedicated to saving lives from gun violence. Led by former Congresswoman Gabrielle Giffords and her husband, Navy combat veteran and retired NASA astronaut Captain Mark Kelly, Giffords inspires the courage of people from all walks of life to make America safer. https://giffords.org
Followers
1.6K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Criminal justice and public safety influencers"
As a nonprofit organization focused on gun violence prevention, this influencer aligns with the themes of public safety and advocacy, but they do not specifically address criminal justice or prison reform. Their content is informative and advocacy-oriented, which matches the brand's desired style, but their focus is broader than the specified areas. Thus, they are a moderate fit for the campaign.