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Brief

"Looking for Influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan and India to promote an educational institution. Influencer must have a target audience of age 30+ and have educational content."

Educational influencers aged 30+ in specified countries

Research Insight & Analysis

Product Positioning

The educational institution can be positioned as a premier destination for adult education and professional development. Emphasizing the institution's commitment to lifelong learning, career advancement, and personal growth will resonate well with the target audience. Highlighting unique features such as flexible learning schedules, industry-recognized certifications, and expert faculty can further enhance its appeal.

Target Customers

The ideal customer profile includes adults aged 30 and above who are seeking to advance their careers, switch professions, or gain new skills. These individuals are likely to be working professionals, parents, or entrepreneurs who value education and personal development. Examples include:

  • A 35-year-old marketing manager looking to gain new skills in digital marketing.
  • A 40-year-old entrepreneur seeking knowledge in business management.
  • A 32-year-old parent interested in pursuing a degree in education to become a teacher.

Potential Influencer Matches

Educational Content Creators

Influencers who create content around educational topics, such as online courses, professional development, and career advice, would be ideal. They can provide in-depth reviews and testimonials about the institution's programs.

Professional and Career Coaches

These influencers often have a following of individuals looking to improve their professional skills and advance their careers. They can share success stories and case studies of individuals who have benefited from the institution's programs.

Lifestyle Influencers

Influencers who focus on personal growth, productivity, and work-life balance can also be effective. They can create content that highlights how the institution's programs can fit into a busy adult's life and contribute to their overall well-being.

Content Creation Ideas

Success Stories and Testimonials

Feature real-life success stories of individuals who have completed programs at the institution. This can include video interviews, written testimonials, and before-and-after case studies.

Educational Webinars and Live Sessions

Host live webinars and Q&A sessions with faculty members and industry experts. Influencers can promote these events and participate as guest speakers.

Day-in-the-Life Content

Influencers can create "day-in-the-life" videos showing how they balance their personal and professional lives while pursuing education at the institution. This can provide a relatable and inspiring perspective for the target audience.

Skill Demonstrations and Tutorials

Create content that showcases specific skills or knowledge areas taught at the institution. Influencers can demonstrate these skills and explain how they have applied them in their own careers.

By leveraging these strategies, the educational institution can effectively reach and engage its target audience, driving interest and enrollment in its programs.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Educational influencers aged 30+ in specified countries
Campaign Objectives
Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content.
Influencer Persona
Influencers who create educational content and have a target audience aged 30+ in South Africa, Ghana, Nigeria, Kenya, Pakistan, and India.
Content Themes
#AdultEducation #LifelongLearning #EducationForAll
#1
BYJU'S
BYJU'S
@UCkDw-LPU1Nnd2WRsfnDbUcA
IN
BYJU’S is a global ed-tech company, providing highly adaptive and effective learning solutions to more than 150 million students around the world. The BYJU’S family of brands includes Disney-BYJU’S Early Learn, BYJU’S Future School, Epic!, Osmo, Tynker, Toppr and WhiteHat Jr, along with our beloved flagship product BYJU’S – The Learning App. With more than 35 million downloads as of December 2021, BYJU’S uses movie-like lessons, game-like tests, real-life examples and practice sessions to help students to become active learners. BYJU’S delivers a world-class learning experience, with geography-agnostic solutions and 12,000+ teachers that make learning engaging through visual, contextual programs that adapt to the unique learning style of each student. A 2021 Time 100 Most Influential Company, BYJU’S is headquartered in India, with operations in more than 21 countries globally and learning programs in multiple languages. To learn more, please download the app or visit www.byjus.com
Followers
2.2M
Mega Influencer
Engagement Rate
0.0%
Last Post
3 months ago
90%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This influencer is based in India and focuses on educational content, making it a strong fit for the brand. The large subscriber count and educational focus align well with the brand's goals.
#2
WhiteHat Jr
WhiteHat Jr
@UCB8Dp0OcTLX9vxXwh4TCIzA
IN
Live online classes for joyful learning.
Followers
206.0K
Macro Influencer
Engagement Rate
0.0%
Last Post
2 years ago
85%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This influencer is based in India and focuses on live online classes, which aligns well with the brand's educational focus. The large subscriber count and educational content make this a strong fit.
#3
The Knowledge House
The Knowledge House
@UC-xEE-YzXUIbydn5tEoSBuw
PK
Our mission is to provide the best education possible, at affordable prices. We commit ourselves to excellence & to always putting our students first. Our Vision is to be highest ranking educational institute in our community by providing quality education & preparing our children to play their role in making this world a better place to live in. To be one of its kind institutions that delivers education not the old traditional way but on modern & scientific lines by using modern day technologies to enlighten the candles of our community to compete in the society. We understand that selecting a school for your child is a big decision. As quality education is considered a basic humanitarian right for all children. A learning center that would become a National point of reference in terms of the quality of education that is to be provided through an efficient and accountable management structure.
Followers
26.2K
Micro Influencer
Engagement Rate
0.0%
Last Post
2 months ago
80%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This influencer is based in Pakistan and focuses on providing quality education, which aligns well with the brand's goals. The content style and tone are a good match for the brand's desired style.
#4
Solve It Like A Marketer
Solve It Like A Marketer
@UCPwsFs-CSYIVMEar1CoDZvg
CA
Welcome to Solve It Like A Marketer! Steven here. 😀 If you are looking for a channel with lots of marketing content, then you've found the right place. I explore marketing from many perspectives—general marketing tips, marketing terms explained, marketing theorists explored, consumer behaviour explained and the ocassional opinion piece for you to consider, and much more. Fresh content posted regularly. Enjoy! -- Steven Hobé is an entrepreneur, social disrupter, and a BIG believer in access to education for ALL! 🌍👏🎥 He teaches both Marketing Strategy & Consumer Behaviour Courses at a College in downtown Toronto, Canada, encouraging his students to reach their full potential, while adopting ethical marketing practices. 👍
Followers
8.9K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This influencer creates educational content focused on marketing, which may not align perfectly with the brand's broader educational focus. However, the influencer's audience and educational tone are a good match.
#5
Educate Girls
Educate Girls
@UC4865kQdW694JwlPa-JIpjw
Established in 2007, Educate Girls’ is a non-profit that focusses on mobilising communities for girls’ education in India’s rural and educationally backward areas. Strongly aligned with the ‘Right to Education Act’ or the ‘Samagra Siksha’, Educate Girls is committed to the Government’s vision to improve access to primary education for children, especially young girls. Educate Girls currently operates successfully in over 13,000 villages in Rajasthan and Madhya Pradesh. By leveraging the Government’s existing investment in schools and by engaging with a huge base of community volunteers, Educate Girls helps to identify, enrol and retain out-of-school girls and to improve foundational skills in literacy and numeracy for all children (both girls and boys). This helps deliver measurable results to a large number of beneficiaries and avoids duplication or parallel delivery of services.
Followers
7.6K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
65%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This channel focuses on mobilizing communities for girls' education in rural India, which aligns well with the brand's educational focus. However, the target audience may not be primarily aged 30+.
#6
NANA 🇬🇭🇺🇲
NANA 🇬🇭🇺🇲
@ghanaprincess2
US
UCG creator nursing student lifestyle/beauty @lydiadompreh1992@gmail.com
Followers
7.7K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
65%Match Score
Fit for"Seeking influencers from South Africa, Ghana, Nigeria, Kenya, Pakistan, and India to promote an educational institution. Influencers should have a target audience aged 30+ and create educational content."
This influencer creates content focused on women's empowerment through education, which aligns well with the brand's goals. However, the target audience may not be primarily aged 30+.