The user's query indicates a focus on electronic products reviewed at home. This suggests a market positioning centered around consumer electronics, which could include gadgets, home appliances, smart devices, and other tech products. The brand can be positioned as a reliable source for in-depth, honest reviews of electronic products, helping consumers make informed purchasing decisions.
The ideal customer profile for this type of content would likely include:
Illustrative examples:
Based on the target customers, the following types of influencers would be suitable:
To align with the brand and potentially go viral, consider the following content ideas:
By leveraging these content ideas and collaborating with the right influencers, the brand can effectively reach and engage its target audience.
Extracted from Campaign Brief & Market Analysis