The user's query suggests a focus on fantasy-themed content, specifically targeting fans of "The Witcher," "Lord of the Rings" (LOTR), and various fantasy subcultures like elfcore, hobbitcore, and fairycore. The geographical focus is on the Czech Republic, Slovakia, and Poland. This indicates a niche market within the broader fantasy genre, appealing to enthusiasts of high fantasy literature, games, and cosplay.
To position the product or service effectively, it should be marketed as a premium offering within the fantasy genre. Emphasize its unique connection to beloved franchises like "The Witcher" and "LOTR," and highlight any exclusive features that cater to the elfcore, hobbitcore, and fairycore communities. This could include limited-edition items, custom designs, or collaborations with well-known artists in the fantasy community.
The ideal customer profile includes:
These influencers create detailed and authentic costumes based on characters from "The Witcher," "LOTR," and other fantasy series. They can showcase the product through cosplay tutorials, photoshoots, and convention appearances.
Booktubers and bloggers who review fantasy novels and series can introduce the product to their audience through unboxing videos, reviews, and themed giveaways.
Streamers and YouTubers who play fantasy-themed video games can integrate the product into their streams and videos, reaching a dedicated gaming audience.
Influencers who focus on elfcore, hobbitcore, and fairycore aesthetics can create content that highlights how the product fits into their unique style and daily life.
By leveraging these strategies, the brand can effectively reach and engage with its target audience, creating a strong presence within the fantasy community in the Czech Republic, Slovakia, and Poland.
Extracted from Campaign Brief & Market Analysis