MyInfluencer
Brief

"Influencers for food and lifestyle in cities Kolhapur, Sangli, Ratnagiri, Sindhudurg, Thane, Palghar, Raigad, Mumbai, Belagavi, Dharwad, Vijayapura, Bagalkote, Pune, Satara, "

Food and lifestyle influencers in Maharashtra and Karnataka

Research Insight & Analysis

Product Positioning

The query suggests a focus on food and lifestyle, which are broad categories that can encompass a variety of products and services. To position a brand or product in this market, it is essential to highlight unique features, quality, and the lifestyle benefits it offers. For example, if the product is a gourmet food item, emphasizing its premium ingredients, artisanal preparation, and health benefits can be effective. If it is a lifestyle service, such as a wellness retreat, focusing on the holistic experience, relaxation, and rejuvenation aspects would be key.

Target Customers

The ideal customer profile for food and lifestyle products typically includes:

  • Age Group: 25-45 years
  • Income Level: Middle to upper-middle class
  • Interests: Health and wellness, gourmet food, travel, and luxury experiences
  • Geographic Location: Urban and semi-urban areas in the specified cities

Illustrative Examples

  1. Young Professionals: Individuals in their late 20s to early 30s who are health-conscious and enjoy trying new food experiences.
  2. Families: Middle-aged parents looking for quality food products and lifestyle services that can be enjoyed by the whole family.
  3. Affluent Individuals: High-income earners who seek premium and exclusive lifestyle products and services.

Potential Influencer Matches

Food Bloggers and Chefs

  • Why: They can create engaging content around recipes, cooking tips, and food reviews, which can attract food enthusiasts.
  • Reach: Their followers are likely to be interested in gourmet food and culinary experiences.

Lifestyle Influencers

  • Why: They cover a broad range of topics, including travel, wellness, and luxury living, which can help position the product as part of a desirable lifestyle.
  • Reach: Their audience is typically interested in aspirational content and new lifestyle trends.

Health and Wellness Influencers

  • Why: They can highlight the health benefits of the food products or the wellness aspects of the lifestyle services.
  • Reach: Their followers are often looking for ways to improve their health and well-being.

Local Influencers

  • Why: Influencers based in the specified cities can provide localized content that resonates with the target audience in those areas.
  • Reach: They have a strong connection with their local followers, which can drive higher engagement and trust.

Content Creation Ideas

General Ideas

  1. Recipe Videos: Collaborate with food bloggers to create recipe videos using the product.
  2. Lifestyle Vlogs: Partner with lifestyle influencers to feature the product in their daily routines or special events.
  3. Health Tips: Work with wellness influencers to share tips on how the product can be incorporated into a healthy lifestyle.

Creative Ideas

  1. Cooking Challenges: Host a cooking challenge where influencers create unique dishes using the product and encourage their followers to participate.
  2. Behind-the-Scenes: Share behind-the-scenes content of how the product is made or the experience offered by the lifestyle service.
  3. Local Experiences: Create content around local experiences in the specified cities, highlighting how the product or service enhances those experiences.

By leveraging these strategies, the brand can effectively reach its target audience and create engaging content that resonates with potential customers.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Food and lifestyle influencers in Maharashtra and Karnataka
Campaign Objectives
Looking for food and lifestyle influencers based in Maharashtra and Karnataka, specifically in cities like Kolhapur, Sangli, Ratnagiri, Sindhudurg, Thane, Palghar, Raigad, Mumbai, Belagavi, Dharwad, Vijayapura, Bagalkote, Pune, and Satara. Ideal influencers should create engaging content related to food and lifestyle.
Influencer Persona
Food and lifestyle influencers based in Maharashtra and Karnataka, creating engaging content related to food and lifestyle.
Content Themes
#FoodBlogger #LifestyleBlogger #MaharashtraEats
#1
Lobhasis Kitchen Marathi
Lobhasis Kitchen Marathi
@UCzGqokjDnMovGq2gqV5gJJQ
IN
"Lobhasis Kitchen Marathi" is a delightful YouTube cooking channel dedicated to sharing the flavors and culinary traditions of Maharashtra, India. Led by Rajshree Bhavsar, a passionate home cook and culinary enthusiast, this channel takes you on a mouth-watering journey through the vibrant world of Marathi cuisine. From spicy Misal Pav and flavorful Vada Pav to comforting Puran Poli and soul-satisfying Bharli Vangi, Rajshree brings the rich and diverse flavors of Maharashtra right to your screen. Whether you're a seasoned cook or a beginner in the kitchen, her easy-to-follow recipes and clear instructions ensure that you can recreate these mouth-watering dishes with confidence. So, get ready to tantalize your taste buds and explore the rich cultural heritage of Marathi cuisine, one delectable recipe at a time. For Business Inquiries: lkmarathi@gmail.com Whatsapp No. 9158986688
Followers
57.8K
Micro Influencer
Engagement Rate
0.0%
Last Post
8 months ago
85%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
This influencer focuses on Marathi cuisine, which aligns well with the brand's interest in traditional recipes and cooking tutorials. The content style and tone match the brand's desired style, making them a good fit.
#2
JAKE DRYAN
JAKE DRYAN
@plantfuture
GB
Plant Focused Food Enquiries: matt@influencerxbrand.com ⬇️RECIPES: hit the link
Followers
219.2K
Macro Influencer
Engagement Rate
0.6%
Last Post
2 months ago
75%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
This influencer focuses on Indian street food, particularly in Maharashtra, which aligns well with the brand's interest in local food reviews and street food exploration. However, the lack of broader lifestyle content and specific location details limits their fit.
#3
Sargam Tiwari
Sargam Tiwari
@juhi012345
CA
Follow me on insta: juhi2927 YouTube Link: Juhi talk
Followers
64.8K
Micro Influencer
Engagement Rate
0.0%
Last Post
3 months ago
70%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
This influencer focuses on Maharashtrian cuisine, which aligns well with the brand's interest in local food reviews and traditional recipes. However, the lack of broader lifestyle content and specific location details limits their fit.
#4
Pk
Pk
@desi_food_lovers
US
Food is Everything 🇧🇩🇮🇳🇵🇰🇳🇵🇧🇹🇱🇰🇦🇫🇺🇸
Followers
419.1K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
The influencer's focus on street food and viral content in India aligns well with the brand's interest in local food reviews and street food exploration. However, the lack of broader lifestyle content and specific location details limits their fit.
#5
Sarah Todd
Sarah Todd
@chefsarahtodd
AU
🇦🇺 Australia 🇮🇳 India📍 MasterChef Australia | Restaurateur
Followers
29.4K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
This influencer focuses on Maharashtrian snacks, which aligns well with the brand's interest in local food reviews and traditional recipes. However, the lack of broader lifestyle content and specific location details limits their fit.
#6
Jasmine
Jasmine
@eatswithjasmine
US
SF/Bay Area Food Blogger IG - eats_with_jasmine
Followers
8.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Food and lifestyle influencers in Maharashtra and Karnataka"
This influencer focuses on Maharashtrian and Indian food, which aligns well with the brand's interest in local food reviews and traditional recipes. However, the lack of broader lifestyle content and specific location details limits their fit.