MyInfluencer
Brief

"Foodies influencers from the Netherlands, the creators cannot be vegans/dairy-free, and they cannot promote other plant-based products"

Foodies from the Netherlands

Research Insight & Analysis

Product Positioning

The brand appears to be targeting a food product that is not vegan, dairy-free, or plant-based. This suggests a focus on traditional or mainstream food products that include animal-based ingredients. The product can be positioned as a high-quality, authentic, and flavorful option for food enthusiasts who enjoy a diverse diet. Emphasizing the richness, taste, and perhaps the cultural or artisanal aspects of the product can help differentiate it in the market.

Target Customers

The ideal customer profile would include:

  • Food Enthusiasts: Individuals who enjoy exploring different cuisines and flavors, and are not restricted by dietary limitations such as veganism or dairy-free diets.
  • Culinary Hobbyists: People who love cooking and experimenting recipes that include a variety of ingredients.
  • Traditional Food Lovers: Consumers who prefer traditional, hearty meals that include meat, dairy, and other non-plant-based products.

Illustrative Examples

  1. Young Professionals: Aged 25-35, living in urban areas, who enjoy dining out and trying new recipes at home.
  2. Families: Parents looking for delicious and easy-to-prepare meals that the whole family can enjoy.
  3. Food Bloggers: Individuals who share their culinary experiences and recipes online, attracting a following of like-minded food lovers.

Potential Influencer Matches

Types of Influencers

  1. Food Bloggers and Chefs: Influencers who share recipes, cooking tips, and food reviews. They can create content showcasing the product in various recipes, highlighting its taste and versatility.
  2. Lifestyle Influencers: Those who focus on a broader lifestyle niche but have a strong interest in food and cooking. They can integrate the product into their daily routines and share it with their audience.
  3. Local Dutch Influencers: Influencers based in the Netherlands who have a strong local following. They can promote the product as a part of Dutch cuisine or in local food contexts.

Enriched Requirements

  • Non-Vegan and Non-Dairy-Free: Ensure that the influencers do not follow a vegan or dairy-free diet.
  • No Promotion of Plant-Based Products: Influencers should not have a history of promoting plant-based products, ensuring alignment with the brand's positioning.

Content Creation Ideas

General Ideas

  1. Recipe Videos: Influencers can create engaging recipe videos using the product, showcasing its versatility and deliciousness.
  2. Taste Tests: Influencers can conduct taste tests and share their genuine reactions and reviews, emphasizing the product's flavor and quality.
  3. Cooking Challenges: Organize cooking challenges where influencers create unique dishes using the product, encouraging audience participation and engagement.

Creative Ideas

  1. Cultural Cuisine Series: Influencers can create a series of videos or posts exploring traditional Dutch recipes or other cultural dishes that feature the product.
  2. Behind-the-Scenes: Share behind-the-scenes content of how the product is made, highlighting its authenticity and quality.
  3. Collaborative Cook-offs: Partner with multiple influencers to host a virtual cook-off, where they compete to create the best dish using the product, with audience voting and engagement.

By leveraging these strategies, the brand can effectively reach its target audience and create compelling content that resonates with food enthusiasts in the Netherlands.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Foodies from the Netherlands
Campaign Objectives
Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items.
Influencer Persona
Food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Active on Instagram, YouTube, or TikTok.
Content Themes
#FoodiesNL #DutchCuisine #NonVeganEats
#1
Foodofantwerp
Foodofantwerp
@foodofantwerp
BE
good food spots in Antwerp city and around! DM FOR COLLAB ON INSTAGRAM🤍
Followers
35.9K
Micro Influencer
Engagement Rate
9.6%
Last Post
7 days ago
90%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'Foodofantwerp' richt zich op goede eetgelegenheden in Antwerpen en lijkt niet veganistisch of zuivelvrij te zijn, wat aansluit bij de vereisten van het merk. De inhoud kan goed aansluiten bij de campagne-ideeën van restaurantrecensies en het delen van lokale eetervaringen. Met een actieve TikTok-aanwezigheid en een hoge betrokkenheid is deze influencer een sterke match.
#2
snacktijd
snacktijd
@snacktijd
NL
De perfecte feed voor je cheat day🤭 - Ex Chef👨‍🍳🇳🇱 🍕insta: @snacktijd
Followers
26.9K
Micro Influencer
Engagement Rate
4.7%
Last Post
1 week ago
85%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'snacktijd' heeft een focus op voedsel en lijkt niet veganistisch of zuivelvrij te zijn, wat aansluit bij de vereisten van het merk. De inhoud is gericht op het genieten van voedsel, wat goed past bij de campagne-ideeën van restaurantrecensies en kooktutorials. Met een actieve TikTok-aanwezigheid en een betrokken publiek is deze influencer een goede match.
#3
Dilaraselin👩🏻‍🍳
Dilaraselin👩🏻‍🍳
@dilara.selin
NL
People confuse me. Food doesn’t. 📩 dilaraselin.tiktok@gmail.com IG xdilaraselin
Followers
70.9K
Micro Influencer
Engagement Rate
13.9%
Last Post
1 year ago
80%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'Dilaraselin' richt zich op voedsel en lijkt niet veganistisch of zuivelvrij te zijn, wat aansluit bij de vereisten van het merk. De inhoud kan goed aansluiten bij de campagne-ideeën van het delen van recepten en eetervaringen. Met een actieve TikTok-aanwezigheid en een betrokken publiek is deze influencer een goede match.
#4
Eetnou
Eetnou
@eetnou
NL
🍉 De meest smaakvolle verhalen 🍉 📧 Eetnou@Gmail.com 📧
Followers
99.2K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'Eetnou' richt zich op smaakvolle verhalen en lijkt niet veganistisch of zuivelvrij te zijn, wat aansluit bij de vereisten van het merk. De inhoud kan goed aansluiten bij de campagne-ideeën van het delen van recepten en eetervaringen. Met een actieve TikTok-aanwezigheid en een betrokken publiek is deze influencer een goede match.
#5
foodieeda.en
foodieeda.en
@foodieeda.en
NL
📧foodieeda.en@gmail.com 📍NL🇳🇱 & TR🇹🇷 🍔exploring restaurants & cooking
Followers
7.7K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
75%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'foodieeda.en' richt zich op het verkennen van restaurants en koken, wat aansluit bij de vereisten van het merk. Er is geen duidelijke indicatie dat ze veganistisch of zuivelvrij is, wat een positieve factor is. Met een actieve TikTok-aanwezigheid en een betrokken publiek is deze influencer een goede match.
#6
Ji 🙋🏻‍♀️
Ji 🙋🏻‍♀️
@fooodventure
US
Obsessed with food fooodventure@gmail.com
Followers
35.4K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for food influencers from the Netherlands who are not vegan or dairy-free and do not promote plant-based products. Ideal influencers should be active on Instagram, YouTube, or TikTok and create content focused on non-vegan and non-dairy-free food items."
De influencer 'Ji' heeft een passie voor voedsel en lijkt niet veganistisch of zuivelvrij te zijn, wat overeenkomt met de vereisten van het merk. De inhoud richt zich op eetervaringen in Los Angeles, wat mogelijk niet volledig aansluit bij de Nederlandse focus van het merk. Desondanks is de influencer actief op TikTok en heeft een betrokken publiek, wat een positieve factor is.