MyInfluencer
Brief

influencers in europe with focus on gaming and tech review to review gaming accessories on Youtube with subscribers more than 10000

YouTube influencers in Europe with a focus on gaming and tech reviews, having more than 10,000 subscribers.

Research Insight & Analysis

Product Positioning

The user's query focuses on gaming accessories, which are a subset of the broader gaming and tech market. These products can be positioned as essential tools for enhancing the gaming experience, offering improved performance, comfort, and aesthetics. Given the competitive nature of the gaming accessories market, the brand should emphasize unique features, high-quality materials, and any innovative technology that sets their products apart from competitors.

Target Customers

The ideal customer profile for gaming accessories typically includes:

  • Age Group: Primarily 16-35 years old
  • Gender: Predominantly male, but with a growing female demographic
  • Interests: Gaming, technology, eSports, and online streaming
  • Behavior: Active on social media platforms, frequent viewers of gaming and tech content on YouTube, and likely to participate in online gaming communities

Illustrative Examples

  1. Teenage Gamer: A 17-year-old high school student who spends several hours a day gaming and follows popular gaming YouTubers for tips and reviews.
  2. Young Professional: A 28-year-old software developer who games in his free time and looks for high-quality accessories to enhance his gaming setup.
  3. Female Streamer: A 25-year-old woman who streams her gameplay on platforms like Twitch and YouTube, seeking stylish and functional accessories to improve her streaming quality.

Potential Influencer Matches

Gaming YouTubers

These influencers focus on gameplay, reviews, and gaming news. They have a dedicated audience that trusts their opinions on gaming accessories.

  • Example: A YouTuber who reviews gaming peripherals like keyboards, mice, and headsets.

Tech Reviewers

These influencers cover a broader range of tech products, including gaming accessories. Their audience values detailed, technical reviews.

  • Example: A tech reviewer who provides in-depth analysis and comparisons of gaming accessories.

eSports Personalities

Professional gamers and eSports commentators who have a significant following within the gaming community. Their endorsement can lend credibility to the product.

  • Example: An eSports player who shares their gaming setup and accessories with their audience.

Content Creation Ideas

General Ideas

  1. Unboxing and First Impressions: Influencers can create videos unboxing the gaming accessories and sharing their initial thoughts.
  2. In-Depth Reviews: Detailed reviews highlighting the features, performance, and value of the accessories.
  3. Comparison Videos: Comparing the brand's accessories with competitors to showcase unique selling points.

Creative Ideas

  1. Setup Tours: Influencers can include the accessories in a tour of their gaming setup, explaining how each item enhances their gaming experience.
  2. Live Streams: Hosting live streams where influencers use the accessories in real-time, allowing viewers to see the products in action and ask questions.
  3. Giveaways: Collaborating with influencers to host giveaways, encouraging audience engagement and increasing brand visibility.

By targeting the right influencers and creating engaging content, the brand can effectively reach its target customers and position its gaming accessories as must-have items for gamers.

Curated Influencer List - Searching

Searching...
Searching...
2:30