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Brief

"health and beauty, sports, business, vlogger, ugc,"

Health, beauty, sports, and business

Research Insight & Analysis

Product Positioning

The brand appears to be involved in multiple sectors: health and beauty, sports, and business. This diverse range allows for a broad market appeal. The product can be positioned as a versatile solution that caters to various aspects of a consumer's lifestyle, from personal care and fitness to professional development. For new products, the brand can emphasize innovation and multi-functionality, appealing to consumers who value comprehensive solutions.

Target Customers

The ideal customer profile would include:

  • Health and Beauty Enthusiasts: Individuals who are passionate about skincare, makeup, and overall wellness.
  • Fitness Buffs: People who are actively engaged in sports and fitness activities.
  • Business Professionals: Entrepreneurs and professionals looking for products that enhance their productivity and personal brand.
  • Tech-Savvy Consumers: Users who are engaged with digital content and user-generated content (UGC).

Illustrative examples:

  • A 25-year-old female who follows beauty vloggers and is interested in the latest skincare trends.
  • A 30-year-old male who is an avid runner and follows sports influencers for fitness tips.
  • A 35-year-old entrepreneur who looks up to business influencers for advice on personal branding and productivity.

Potential Influencer Matches

Health and Beauty Influencers

  • Beauty Vloggers: They can create tutorials and reviews, showcasing the product's effectiveness.
  • Skincare Experts: Professionals who can provide in-depth analysis and recommendations.

Sports Influencers

  • Fitness Trainers: They can demonstrate how the product fits into a healthy lifestyle.
  • Athletes: They can share personal stories and endorsements, adding credibility.

Business Influencers

  • Entrepreneurs: They can discuss how the product helps in their daily routines and business operations.
  • Productivity Coaches: They can highlight the product's benefits in enhancing efficiency and focus.

User-Generated Content (UGC) Creators

  • Micro-Influencers: Everyday users who can create authentic content and engage with their followers on a personal level.

Content Creation Ideas

General Ideas

  • Product Reviews: Detailed reviews by influencers, highlighting the product's features and benefits.
  • Tutorials and How-Tos: Step-by-step guides on how to use the product effectively.
  • Before and After: Visual content showing the product's impact over time.

Creative Ideas

  • Challenges and Contests: Encourage followers to participate in challenges using the product, with rewards for the best entries.
  • Day in the Life: Influencers can integrate the product into their daily routines, showing practical applications.
  • Collaborative Content: Partner with multiple influencers for a series of themed content, creating a broader reach.

By leveraging these strategies, the brand can effectively reach and engage its target audience across different sectors.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Health, beauty, sports, and business
Campaign Objectives
Looking for influencers who are vloggers and creators of user-generated content in the health and beauty, sports, and business niches. Ideal influencers should be active on YouTube, Instagram, and TikTok. Content should be engaging, informative, and visually appealing, focusing on health and beauty tips, sports activities, and business insights.
Influencer Persona
Vloggers and UGC creators in health, beauty, sports, and business niches, active on YouTube, Instagram, and TikTok.
Content Themes
#HealthAndBeauty #SportsVlogger #BusinessInsights
#1
Speed Beauty by Caroline Barnes
Speed Beauty by Caroline Barnes
@UC-uLlV7e5tPPQscME1NxNWg
GB
SPEED BEAUTY How to perfect your imperfections in under a minute. Make-up and skincare secrets from a beauty industry expert. I have worked as a makeup artist for the past twenty years and through my channel I would like to share current beauty trends and application techniques in short time saving films. My aim is to inspire and encourage you to experiment with different looks and products. I hope that by watching these films you feel compelled to try something new and give yourself a fabulous beauty boost!
Followers
83.8K
Micro Influencer
Engagement Rate
0.7%
Last Post
2 weeks ago
85%Match Score
Fit for"Health, beauty, sports, and business"
Speed Beauty by Caroline Barnes focuses on beauty tips and tutorials, which aligns well with the health and beauty niche. The influencer's experience as a makeup artist adds credibility, and the content style is engaging and informative. This makes her a strong fit for the brand's campaign.
#2
Amelie Desai
Amelie Desai
@UC6KuRcyO_n5E_HM_LsJtqCw
US
IT'S A LIFESTYLE ~hey i'm amelie! I'm 18, a freshman at SDSU, living in California and i love all things fitness, wellness, fashion, travel, and food. WELCOME TO MY LIFE~ instagram: ameliedesai fitness instagram: fitwamelie tiktok: amelie.desai snapchat: ameliedesai business email: ameliedesai@select.co
Followers
132.0K
Macro Influencer
Engagement Rate
1.1%
Last Post
2 weeks ago
80%Match Score
Fit for"Health, beauty, sports, and business"
Amelie Desai's content covers fitness, wellness, and lifestyle, aligning well with the health and beauty niche. Her engaging style and focus on personal experiences suggest potential for authentic integration of the brand's products. Overall, she is a strong fit for the campaign.
#3
Justin Agustin
Justin Agustin
@UCzepXKgbTZ6qi4HcO21itIQ
CA
Workouts for total beginners. Sign up to my Beginner Courses at https://justinagustin.com/
Followers
323.0K
Macro Influencer
Engagement Rate
0.6%
Last Post
2 weeks ago
75%Match Score
Fit for"Health, beauty, sports, and business"
Justin Agustin's focus on beginner workouts aligns with the health and beauty niche, particularly in fitness. His engaging content style and potential for UGC creation suggest a good fit for the brand's campaign. Overall, he is a strong candidate for collaboration.
#4
fitness journey
fitness journey
@UCKB4ERIKw52xw2BEnn-xz3Q
IN
Welcome ❤️ 'A little progress each day adds up to big difference' n our channel fitness journey completely stand by this quotation . I started this youtube channel when I was on my fitness journey n wanted to be the better version of myself n now after 1.5 yrs We are 100K strong fitness journey family 😊 n each member of this family try their best to be the better version of themselves✅ . Start this channel with the hope to change my life n to make a little difference n add value to all the people out there who wants a healthy Lifestyle. Now after doing my certification n transforming people globally I can proudly say I did my bit n now many more to go n as we are strong family all that I want from you people to try our best to be the BEST VERSION OF YOURSELF 🔥 in the upcoming time . If you are someone who is here for the first time just wanted to say if my content is worth watching thn do subscribe ❤️ n support. 😊 Business Email- Businessfitnessjourney@gmail.com
Followers
526.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Health, beauty, sports, and business"
fitness journey focuses on fitness and personal transformation, aligning with the health and beauty niche. The content style is motivational and engaging, which could resonate well with the brand's audience. However, the lack of a strong business or entrepreneurial angle may limit her fit.
#5
Rebecca-Louise
Rebecca-Louise
@UCi0AqmA_3DGPFCu5qY0LLSg
US
SUBSCRIBE to the channel for more! I am Rebecca Louise, a certified NASM & Yoga Trainer ready to help you with your workouts & mindset! Currently Pregnant and getting my certification to make sure all our workouts are safe for our mama's. My community says that they, "Come for the workout and leave with a changed MINDSET!"⚡️ After playing competitive sports growing up I have always had a love for exercise & being part of a team. I never knew what to do at the gym with all the equipment so I started to workout from home. I loved it so much that I started to share what I was doing & because I was finally seeing results! We have a wide variety of workouts for all levels which means you never get bored! Let's have some FUN, grow our mindsets, cheer each other on & be the best versions of ourselves. Love, Rebecca, x P.S I climbed Mount Everest, check out my documentary here!
Followers
726.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Health, beauty, sports, and business"
Rebecca-Louise's content focuses on fitness and wellness, aligning well with the health and beauty niche. Her engaging style and community focus suggest potential for authentic integration of the brand's products. However, the lack of a strong business or entrepreneurial angle may limit her fit.
#6
LenaLifts
LenaLifts
@UCAk_loXdoKqPXwnTMmCuDeQ
US
productive vlogs, fitness, and self-improvement content to uplift you weekly •ᴗ•♡
Followers
860.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Health, beauty, sports, and business"
LenaLifts focuses on fitness and self-improvement, which aligns well with the health and beauty and sports niches. However, the lack of specific content related to business and the engagement rate could be improved. Overall, she is a good fit for the campaign.