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Brief

"I need influencers who have> 50k followers and are located in Canada & USA. Their social media category is Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company."

I need influencers who have> 50k followers and are located in Canada & USA. Their social media category is Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company.

Research Insight & Analysis

Product Positioning

The user's query focuses on influencers in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories. This suggests that the product or service being promoted is likely related to home improvement or outdoor living solutions. The brand can be positioned as a premium or innovative solution provider in the home improvement market, emphasizing quality, durability, and aesthetic appeal.

Target Customers

The ideal customer profile for this product or service would be homeowners in Canada and the USA who are interested in enhancing their living spaces. These customers are likely to be middle to upper-middle-class individuals or families who value home aesthetics and functionality. They may also include DIY enthusiasts and professionals in the home improvement industry.

Illustrative Examples:

  1. Homeowners: Individuals or families looking to renovate or upgrade their homes, focusing on areas like patios, decks, and landscaping.
  2. DIY Enthusiasts: People who enjoy taking on home improvement projects themselves and are looking for inspiration and high-quality materials.
  3. Professionals: Contractors, carpenters, and landscapers who are always on the lookout for reliable products and innovative solutions to offer their clients.

Potential Influencer Matches

Home Improvement Influencers

These influencers often share tips, tutorials, and project ideas related to home renovation and improvement. They can effectively showcase the product's features and benefits through detailed reviews and project demonstrations.

Home Decor Influencers

These influencers focus on interior and exterior design, offering ideas and inspiration for beautifying living spaces. They can highlight the aesthetic appeal of the product and how it can enhance home decor.

Contractors and Tradespeople

Influencers who are professional contractors, carpenters, or landscapers can provide expert opinions and endorsements. Their followers trust their recommendations for high-quality and durable products.

DIY and Craft Influencers

These influencers engage with an audience that loves to take on home projects themselves. They can create engaging content that demonstrates how to use the product in various DIY projects.

Content Creation Ideas

General Ideas

  1. Before and After Transformations: Showcasing dramatic changes in home spaces using the product.
  2. Tutorials and How-Tos: Step-by-step guides on using the product for various home improvement projects.
  3. Product Reviews: In-depth reviews by influencers highlighting the product's features, benefits, and usability.

Creative Ideas

  1. DIY Challenges: Influencers can host challenges where followers use the product to create unique home improvement projects, with prizes for the best entries.
  2. Seasonal Projects: Content focused on seasonal home improvement ideas, such as preparing outdoor spaces for summer or winter.
  3. Collaborative Projects: Partnering with multiple influencers to work on a large-scale home renovation project, documenting the process and results.

By leveraging these types of influencers and content ideas, the brand can effectively reach and engage its target audience, driving awareness and sales for its home improvement products or services.

Curated Influencer List
#1
Angelina Murphy
Angelina Murphy
@UCbWuC0wJUimFAtTzAL0dAWw
US
All things DIY, home improvement, renovation, interior decor, design, sustainability, and clover!
Followers
100.0K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a strong following and focuses on DIY, home improvement, and renovation, which aligns well with the brand's categories and content ideas. They are located in the US, making them a good fit for the campaign.
#2
Dawson | DIY & Design
Dawson | DIY & Design
@dawson.diy
US
Renovating my 1970s fixer upper and showing YOU how! partnerships@dawsondiy.com
Followers
465.7K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a large following and focuses on DIY home improvement and renovation, which aligns well with the brand's categories and content ideas. However, their location is unspecified, which slightly reduces their fit for the campaign.
#3
Olive Branch Cottage (Morgan)
Olive Branch Cottage (Morgan)
@olivebranchcottage
US
Affordable home decor + DIY ideas 🏡 olivebranchcottage@a-listme.com Shop👇🏼
Followers
434.9K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a large following and focuses on DIY home decor and renovation, which aligns well with the brand's categories and content ideas. However, their location is unspecified, which slightly reduces their fit for the campaign.
#4
cedlom
cedlom
@cedlom
US
🇵🇭 cedlom@addition-llc.com Socials ⬇️
Followers
324.6K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a large following and focuses on home decor and improvement, which aligns well with the brand's categories and content ideas. However, their location is unspecified, which slightly reduces their fit for the campaign.
#5
Style it Pretty Home
Style it Pretty Home
@UC1sDw38VVp2gNGqGMzSzxMQ
Bought an old house and my projects escalate quickly.
Followers
198.0K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a strong following and focuses on home improvement projects, which aligns well with the brand's categories and content ideas. However, their location is unspecified, which slightly reduces their fit for the campaign.
#6
Brynley Joyner
Brynley Joyner
@brynley.joyner
US
just having fun here🌞🤓 contact: brynleyjoyner@thesociablesociety.com
Followers
614.0K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers with over 50k followers located in Canada and the USA. Ideal influencers should be in the Home Improvement, Home Decor, Contractor, Fence & Gate Contractor, Carpenter, Deck & Patio Builder, and Landscape Company categories."
This influencer has a large following and focuses on home renovation and decor, which aligns well with the brand's categories. However, their location is unspecified, which slightly reduces their fit for the campaign.