The product in question is a hotel golf complex. This type of establishment can be positioned as a luxury destination for golf enthusiasts, offering not only high-quality golfing facilities but also premium accommodations, dining, and other leisure activities. The complex can be marketed as an ideal getaway for both avid golfers and those looking to relax in a serene environment.
The ideal customer profile for a hotel golf complex includes:
Golf Influencers: These are influencers who specialize in golf-related content. They can provide reviews of the golf facilities, share tips and tricks, and showcase the overall experience at the complex.
Luxury Travel Influencers: Influencers who focus on luxury travel can highlight the premium accommodations, dining options, and other amenities offered by the hotel golf complex.
Lifestyle Influencers: These influencers can appeal to a broader audience by showcasing the various leisure activities available at the complex, such as spa treatments, fine dining, and family-friendly activities.
Corporate Influencers: Influencers who focus on business and corporate events can promote the complex as an ideal location for corporate retreats and events.
Golf Course Tour: A video or photo series showcasing the golf course, highlighting its unique features, and providing a virtual tour for potential visitors.
Luxury Stay Experience: A day-in-the-life vlog or photo series that captures the luxury experience of staying at the hotel, including room tours, dining experiences, and leisure activities.
Golf Tips and Tricks: Collaborate with golf influencers to create content that offers golfing tips, tricks, and tutorials, using the complex's facilities as the backdrop.
Event Highlights: Coverage of any special events, tournaments, or corporate retreats held at the complex
Extracted from Campaign Brief & Market Analysis