Influencers who focus on household products, daily use items, and budget-friendly shopping. Active on Instagram, YouTube, and TikTok.

Product Positioning

99wholesale is an e-commerce platform that provides household and daily useful products, similar to Meesho. The brand can be positioned as a cost-effective, convenient, and reliable source for everyday essentials. Emphasizing affordability, variety, and ease of access can help differentiate it from competitors. Highlighting user-friendly features, bulk purchase options, and fast delivery can also enhance its market appeal.

Target Customers

The ideal customer profile for 99wholesale includes:

• Budget-conscious shoppers: Individuals looking for affordable household items and daily essentials.
• Home-makers: People responsible for managing household supplies and looking for convenient shopping options.
• Small business owners: Entrepreneurs who need to purchase products in bulk for resale or business use.
• Young professionals: Individuals who prefer online shopping for its convenience and time-saving benefits.

Illustrative examples:

• A young couple setting up their first home and looking for cost-effective household items.
• A small retail shop owner sourcing products to stock their store.
• A busy professional who prefers to shop online for daily essentials to save time.

Potential Influencer Matches

Micro-Influencers

Micro-influencers with a following of 10,000 to 50,000 can create a more personal connection with their audience. They often have higher engagement rates and can effectively promote 99wholesale's affordability and convenience.

Lifestyle Bloggers

Lifestyle bloggers who focus on home organization, budget-friendly living, and daily routines can showcase how 99wholesale products fit seamlessly into everyday life.

Family and Parenting Influencers

These influencers can highlight the practicality and cost-effectiveness of 99wholesale products for families, making it an attractive option for parents managing household expenses.

Small Business Influencers

Influencers who cater to small business owners and entrepreneurs can promote the bulk purchase options and the variety of products available on 99wholesale.

Content Creation Ideas

General Ideas

• Product Reviews: Influencers can create detailed reviews of 99wholesale products, highlighting their quality, affordability, and usefulness.
• Unboxing Videos: Showcasing the unboxing experience of a 99wholesale order to emphasize the variety and value of the products.
• How-To Guides: Tutorials on how to use 99wholesale products in daily life, such as organizing a home or setting up a small business.

Creative Ideas

• Budget Challenge: Influencers can take on a challenge to furnish a room or stock a pantry using only 99wholesale products, demonstrating the platform's affordability.
• Day in the Life: A day-in-the-life video featuring 99wholesale products in various daily tasks, showcasing their practicality and convenience.
• Giveaways and Contests: Hosting giveaways or contests where followers can win 99wholesale products, encouraging engagement and brand awareness.

By leveraging these strategies, 99wholesale can effectively reach its target audience and establish a strong presence in the market.