MyInfluencer
Brief

influencers like illustrators who draw about original characters, illustrators, painters, artists

Illustrators, painters, and artists who specialize in creating original characters. They should be active on social media platforms and have a strong following within the art community.

Research Insight & Analysis

Product Positioning

The user's query suggests a focus on visual art, specifically illustrators who create original characters, as well as painters and artists. This indicates a product or service that likely appeals to a creative and visually-oriented audience. The brand can be positioned as one that values creativity, originality, and artistic expression. This positioning can resonate well in markets that appreciate unique and custom artwork, such as art enthusiasts, collectors, and creative professionals.

Target Customers

Based on the positioning, the ideal customer profile would include:

  • Art Enthusiasts: Individuals who appreciate and collect art, including original illustrations and paintings.
  • Creative Professionals: Designers, illustrators, and other creative professionals who seek inspiration and unique artwork.
  • Young Adults and Teens: A demographic that often engages with visual content on social media and values originality and creativity.
  • Pop Culture Fans: Individuals interested in original characters and unique artistic interpretations, often found in fandom communities.

Illustrative examples:

  • A 25-year-old graphic designer who follows illustrators on Instagram for inspiration.
  • A 30-year-old art collector who enjoys discovering new artists and purchasing original pieces.
  • A 20-year-old college student who is active in online fandom communities and appreciates unique character designs.

Potential Influencer Matches

To reach the target customers, the following types of influencers would be suitable:

  • Illustrators and Digital Artists: Influencers who create and share original character designs and digital art. They can showcase the product through their creative process and finished pieces.
  • Traditional Painters: Artists who work with traditional media and can demonstrate the product's versatility and quality through their artwork.
  • Art Educators and Tutorial Creators: Influencers who provide art tutorials and educational content, appealing to aspiring artists and creative professionals.
  • Pop Culture and Fandom Influencers: Creators who engage with fandom communities and can introduce the product to a passionate and engaged audience.

Content Creation Ideas

To align with the brand and have the potential to go viral, consider the following content topics and ideas:

  • Art Challenges: Collaborate with influencers to create art challenges that encourage their followers to participate and share their own creations.
  • Behind-the-Scenes Content: Showcase the creative process of influencers, from initial sketches to final artwork, highlighting the product's role in their work.
  • Giveaways and Contests: Organize giveaways and contests where followers can win original artwork or art supplies, driving engagement and brand awareness.
  • Tutorials and Workshops: Partner with art educators to create tutorials and workshops that teach new techniques and showcase the product's capabilities.
  • Collaborative Projects: Encourage influencers to collaborate on joint projects, such as creating a series of original characters or a themed art collection, and share the progress with their audience.

By leveraging these content ideas and collaborating with the right influencers, the brand can effectively reach and engage its target customers, building a strong presence in the creative and artistic community.

Curated Influencer List - Searching

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