Influencers from India who create content about overseas education, targeting students. They should be active on platforms like Instagram, YouTube, and TikTok, and produce educational content, tips, and personal experiences related to studying abroad.

Product Positioning

The user's query is about finding influencers from India who promote overseas education to students. This suggests that the product or service being promoted is related to overseas education, such as study abroad programs, educational consultancy services, or international universities targeting Indian students.

To position this product effectively in the market, it should be highlighted as a gateway to global opportunities, emphasizing the benefits of international education such as exposure to diverse cultures, advanced learning environments, and better career prospects. The messaging should focus on the aspirations of Indian students and their parents, who are looking for quality education and global exposure.

Target Customers

The ideal customer profile for this product includes:

• High School Students: Students in their final years of high school who are considering undergraduate programs abroad.
• Undergraduate Students: Students currently pursuing undergraduate degrees in India who are looking for postgraduate opportunities overseas.
• Parents: Parents of students who are involved in the decision-making process and are concerned about the quality and safety of overseas education.
• Young Professionals: Recent graduates or young professionals seeking advanced degrees or specialized courses abroad to enhance their career prospects.

Illustrative examples:

• A 17-year-old high school student in Mumbai aspiring to study engineering in the USA.
• A 21-year-old undergraduate student in Delhi looking for a master's program in the UK.
• Parents in Bangalore researching safe and reputable universities in Canada for their child.

Potential Influencer Matches

Educational Influencers

These influencers specialize in educational content and have a following of students and parents. They can provide detailed information about overseas education, application processes, and scholarship opportunities.

Study Abroad Consultants

Influencers who are professional consultants in the field of overseas education. They can offer expert advice, share success stories, and provide personalized guidance to students.

Student Vloggers

Indian students currently studying abroad who share their experiences through vlogs. They can offer a firsthand perspective on student life, academics, and cultural experiences in different countries.

Career Coaches

Influencers who focus on career development and higher education. They can highlight the long-term career benefits of studying abroad and provide tips on how to make the most of international education.

Content Creation Ideas

General Ideas

• Success Stories: Share stories of Indian students who have successfully studied abroad and achieved their career goals.
• Application Tips: Provide step-by-step guides on how to apply to universities abroad, including tips on writing personal statements and preparing for interviews.
• Scholarship Information: Highlight various scholarships and financial aid options available for Indian students.

Creative Ideas

• Day in the Life: Collaborate with student vloggers to create "Day in the Life" videos showcasing their daily routines, classes, and social activities in different countries.
• Virtual Campus Tours: Partner with universities to offer virtual tours of their campuses, giving prospective students a glimpse of the facilities and environment.
• Q&A Sessions: Host live Q&A sessions with educational influencers and consultants where students and parents can ask questions and get real-time advice.
• Cultural Exchange: Create content that explores the cultural experiences of studying abroad, such as festivals, food, and travel opportunities.

By leveraging these influencers and content ideas, the marketing campaign can effectively reach and engage the target audience, providing valuable information and inspiring them to pursue overseas education.