The query does not provide specific details about the product or service being promoted. However, given the location-specific request for influencers and bloggers from Varna, Bulgaria, it can be inferred that the campaign might be targeting a local audience. The product or service could be positioned as a local favorite, emphasizing its connection to the Varna community and its relevance to the local culture and lifestyle.
Without specific details about the product or service, it is challenging to define the ideal customer profile precisely. However, based on the location, the target customers could include:
To reach the target customers in Varna, Bulgaria, the following types of influencers could be suitable:
Here are some content creation ideas that align with the brand and have the potential to go viral:
By leveraging local influencers and bloggers, the campaign can effectively reach and engage the target audience in Varna, Bulgaria, creating a strong local presence and driving interest in the product or service.
Extracted from Campaign Brief & Market Analysis