To effectively position the brand, product, or service in the Saudi Arabian and Emirati markets, it is crucial to emphasize cultural relevance, quality, and exclusivity. These markets value premium products and services that align with their lifestyle and social status. Highlighting aspects such as luxury, innovation, and local relevance can create a strong market presence.
The ideal customer profile includes:
Illustrative examples:
By leveraging these strategies, the marketing campaign can effectively reach and engage the target audience in Saudi Arabia and the Emirates, driving brand awareness and sales.
Extracted from Campaign Brief & Market Analysis