MyInfluencer
Brief

I need an Influencer with german content. They need to be open minded and their content should be lighthearted. I want them to make video and photo content about corrugated paper. Animations are also fine. If they do content about useless knowledge thats fine too

Offen, humorvoll, deutschsprachig, kreativ, aktiv auf Instagram/TikTok

Research Insight & Analysis

Product Positioning

The product, corrugated paper, can be positioned as a versatile and eco-friendly material suitable for various applications, including packaging, crafts, and educational projects. Emphasizing its sustainability and lightweight nature can attract environmentally conscious consumers. Additionally, highlighting its potential for creativity and fun in DIY projects can appeal to a broader audience, including parents, teachers, and hobbyists.

For new angles, consider positioning corrugated paper as a medium for artistic expression, showcasing its use in innovative crafts or educational tools. This approach can differentiate the product in a market that often overlooks the creative potential of everyday materials.

Target Customers

The ideal customer profile for corrugated paper includes:

  • Parents of young children: Looking for safe, fun, and educational materials for crafts and projects.

  • Teachers and educators: Seeking affordable and versatile materials for classroom activities and creative learning.

  • DIY enthusiasts: Individuals who enjoy crafting and are always on the lookout for new materials to incorporate into their projects.

  • Eco-conscious consumers: People who prioritize sustainable products and are interested in reducing their environmental footprint.

Potential Influencer Matches

  1. Craft and DIY Influencers: These influencers create content around crafting and DIY projects. They can showcase innovative uses for corrugated paper, appealing to parents and hobbyists. Their audience is likely to be engaged and interested in creative projects.

  2. Educational Content Creators: Influencers who focus on educational content can demonstrate how corrugated paper can be used in learning activities, making it appealing to teachers and parents. They can create tutorials or fun facts about the material's properties.

  3. Sustainability Advocates: Influencers who promote eco-friendly products can highlight the sustainable aspects of corrugated paper, attracting environmentally conscious consumers. They can create content that emphasizes recycling and creative reuse.

  4. Lighthearted Entertainers: Influencers who focus on humor and lighthearted content can create engaging videos or animations that incorporate corrugated paper in a fun way, appealing to a broader audience looking for entertainment.

Content Creation Ideas

  • DIY Craft Tutorials: Create step-by-step guides for fun projects using corrugated paper, such as making toys, decorations, or educational tools.

  • Fun Facts Series: Develop a series of short videos or posts sharing interesting facts about corrugated paper, its uses, and its environmental benefits.

  • Creative Challenges: Launch a challenge encouraging followers to create unique projects with corrugated paper, fostering community engagement and user-generated content.

  • Animated Explainers: Use animations to illustrate the versatility of corrugated paper, showcasing its various applications in a fun and engaging manner.

  • Lighthearted Skits: Create humorous skits that incorporate corrugated paper in unexpected ways, making the content entertaining while subtly promoting the product.

Curated Influencer List - Searching

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