MyInfluencer
Sign Up For FREE
Brief

" Lifestyle, Beauty, Fashion + Content: Body Diversity & Positivity, Elevated Fashion, Gender Free, Mental Health "

Lifestyle, Beauty, Fashion + Content: Body Diversity & Positivity, Elevated Fashion, Gender Free, Mental Health

Research Insight & Analysis

Product Positioning

The user's query suggests a focus on lifestyle, beauty, and fashion with an emphasis on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. This indicates a brand or product that is inclusive, progressive, and mindful of contemporary social issues. The brand can be positioned as a forward-thinking, inclusive, and supportive entity that champions diversity and mental well-being while offering high-quality, stylish products.

Target Customers

The ideal customer profile for this brand would include:

  • Young Adults (18-35 years old): Individuals who are active on social media and are influenced by trends in lifestyle, beauty, and fashion.
  • Diverse Demographics: People from various backgrounds who value inclusivity and representation in the brands they support.
  • Gender-Neutral Consumers: Individuals who prefer or seek out gender-free fashion and beauty products.
  • Mental Health Advocates: Customers who are conscious of mental health issues and appreciate brands that promote mental well-being.
  • Fashion Enthusiasts: Those who are interested in elevated, stylish fashion that stands out and makes a statement.

Potential Influencer Matches

Body Positivity Advocates

Influencers who promote body diversity and positivity can resonate well with the brand's message. They can help in normalizing different body types and promoting self-love.

Fashion Influencers

Influencers who focus on elevated fashion and style can showcase the brand's products in a high-fashion context, appealing to fashion-forward consumers.

Gender-Free Influencers

Influencers who advocate for gender-neutral fashion and beauty can help in reaching an audience that values inclusivity and non-binary options.

Mental Health Advocates

Influencers who speak openly about mental health can align with the brand's focus on mental well-being, creating a supportive and relatable image.

Content Creation Ideas

Body Positivity Campaigns

  • Before and After Stories: Share stories of individuals who have embraced body positivity and how it has impacted their lives.
  • Diverse Model Showcases: Feature models of different body types, ethnicities, and genders wearing the brand's products.

Elevated Fashion Features

  • Style Guides: Create content that shows how to style the brand's products for different occasions.
  • Fashion Challenges: Collaborate with influencers to create fashion challenges that encourage creativity and engagement.

Gender-Free Fashion

  • Unisex Styling Tips: Provide tips on how to style gender-neutral pieces in versatile ways.
  • Inclusive Fashion Shows: Host virtual or live fashion shows that highlight the brand's gender-free clothing line.

Mental Health Awareness

  • Personal Stories: Share personal stories from influencers about their mental health journeys and how fashion/beauty has played a role.
  • Mindfulness and Fashion: Create content that combines fashion with mindfulness practices, such as styling sessions that promote self-care.

By leveraging these content ideas and collaborating with the right influencers, the brand can effectively reach and engage its target audience while promoting its core values of diversity, inclusivity, and mental well-being.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Lifestyle, Beauty, Fashion, Body Positivity
Campaign Objectives
Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes.
Influencer Persona
Influencers who are passionate about body positivity, gender-free fashion, and mental health awareness. They should have a strong presence in the lifestyle, beauty, and fashion communities.
Content Themes
#BodyPositivity #GenderFreeFashion #MentalHealthAwareness
#1
Erika Marin
Erika Marin
@erikioba
Italy
Pro MUA, author 👩🏼‍🎨 Insegno Beauty & Bridal in @mba_making_beauty_academy 📺 Geek youtuber +104K 🖤 Phd in singletudine Libro 📕 corsi 🏫↓
Followers
71.4K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
This influencer promotes body positivity and self-acceptance, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.
#2
Carole Jones
Carole Jones
@thecarolejones
United States
🌸 Living life with a whisk in one hand and a suitcase in the other! 🌼 ADHD seeps from my pores Links to everything here ⬇️
Followers
107.1K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
This influencer promotes body positivity and self-acceptance, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.
#3
Dana Cucc
Dana Cucc
@danacucc
US
self love always 💕 ig & snap: @danacucc 💌danacucc@gmail.com
Followers
170.6K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
This influencer promotes self-love and body positivity, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.
#4
Julia🦋
Julia🦋
@julia.berit
US
🧚🏼‍♀️YOU LOOK GOOD, DONT CHANGE🧚🏼‍♀️ curve model
Followers
133.7K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
The influencer promotes body positivity and self-acceptance, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.
#5
Romy Roxie White
Romy Roxie White
@romy.white
United States
Welcome to the butterfly lounge 🦋 24 ☀︎ Tiktok: romyroxie You is KIND, You is SMART, You is IMPORTANT.
Followers
85.1K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
This influencer promotes body positivity and self-acceptance, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.
#6
Chipsiland
Chipsiland
@chipsi.land
Turkey
The gentle world of a little hedgehog called Chipsi and his friends Created by Marjy Contact: hellochipsiland@gmail.com
Followers
65.1K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers in the lifestyle, beauty, and fashion niches who focus on body diversity and positivity, elevated fashion, gender-free concepts, and mental health. Ideal influencers should create content that resonates with these themes."
This influencer promotes self-love and body positivity, which aligns well with the brand's focus. However, there is no mention of elevated fashion or mental health awareness.