MyInfluencer
Brief

"influencer search for South Carolina. We are looking for 20 micro influencers who post about local businesses of all different types. Influencer who post about different shop, restaurants, spa, boutique, etc. There is no specific niche for this search. Must have 5,000-50,000 followers"

Local business micro-influencers in South Carolina

Research Insight & Analysis

Product Positioning

The user's query focuses on promoting local businesses in South Carolina, including shops, restaurants, spas, boutiques, and more. The goal is to leverage micro-influencers to highlight the diverse offerings of these local businesses. The product positioning should emphasize the unique, community-oriented, and personalized experiences that these local businesses provide. This approach can differentiate them from larger, impersonal chains and appeal to consumers who value supporting local enterprises.

Target Customers

The ideal customer profile for this campaign includes:

  • Local Residents: People living in South Carolina who are interested in discovering and supporting local businesses.
  • Tourists and Visitors: Individuals visiting South Carolina who are looking for authentic local experiences.
  • Lifestyle Enthusiasts: Consumers who enjoy exploring new shops, dining at unique restaurants, and indulging in spa and boutique experiences.

Illustrative examples:

  • A young professional living in Charleston who enjoys weekend brunches at local cafes and shopping at boutique stores.
  • A family visiting Myrtle Beach looking for local dining options and unique shopping experiences.
  • A college student in Columbia who loves discovering new local spots to hang out with friends.

Potential Influencer Matches

The ideal influencers for this campaign are micro-influencers with 5,000-50,000 followers who focus on promoting local businesses and experiences. Here are some types of influencers that would be suitable:

  • Local Lifestyle Bloggers: Influencers who share their daily experiences, including visits to local shops, restaurants, and events.
  • Food Bloggers: Influencers who focus on the culinary scene, reviewing local restaurants, cafes, and food festivals.
  • Fashion and Beauty Influencers: Influencers who highlight local boutiques, spas, and beauty services.
  • Travel and Adventure Influencers: Influencers who explore different parts of South Carolina, showcasing local attractions and businesses.

These influencers can effectively reach the target customers by sharing authentic and engaging content about their experiences with local businesses.

Content Creation Ideas

To maximize the impact of the campaign, consider the following content topics and ideas:

  • Local Business Spotlights: Influencers can create posts or stories featuring a specific local business, highlighting its unique offerings and personal stories behind it.
  • Day in the Life: Influencers can document a day spent exploring different local businesses, from breakfast at a local cafe to shopping at a boutique and ending with a spa treatment.
  • Giveaways and Contests: Collaborate with influencers to host giveaways or contests that encourage their followers to visit and support local businesses.
  • Behind-the-Scenes: Influencers can share behind-the-scenes content from local businesses, such as a tour of a boutique or a look at how a restaurant prepares its signature dish.
  • Seasonal and Holiday Themes: Create content around seasonal events or holidays, showcasing how local businesses celebrate and offer special promotions.

By leveraging these content ideas, the campaign can generate buzz and drive engagement, encouraging more people to discover and support local businesses in South Carolina.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Local business micro-influencers in South Carolina
Campaign Objectives
We are seeking 20 micro-influencers based in South Carolina who actively post about various local businesses, including shops, restaurants, spas, and boutiques. Ideal influencers should have a follower count between 5,000 and 50,000. There is no specific niche required, but influencers should focus on promoting local businesses.
Influencer Persona
Micro-influencers based in South Carolina who post about local businesses such as shops, restaurants, spas, and boutiques. They should have a follower count between 5,000 and 50,000.
Content Themes
#SouthCarolinaEats #ShopLocalSC #SCLocalBusiness
#1
Abdul♌
Abdul♌
@abdulaesthetics
US
Time is infinite Life is not... $AbdulAesthetics The Leost Leo♌
Followers
224.1K
Macro Influencer
Engagement Rate
0.1%
Last Post
2 months ago
60%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer focuses on food in Charleston, which aligns well with the brand's content ideas. However, the follower count exceeds the brand's specified range.
#2
Bigmardyfromse
Bigmardyfromse
@bigmardyfromdc
US
FOLLOW ME ON IG FOR THE PLUG 🤫 My Videos are being deleted 🤷‍♂️
Followers
53.8K
Micro Influencer
Engagement Rate
0.1%
Last Post
2 months ago
60%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer has a strong following and posts about local restaurants, which aligns well with the brand's content ideas. However, the follower count exceeds the brand's specified range.
#3
Nicola | Polkadot Passport
Nicola | Polkadot Passport
@polkadotpassport
GB
Daily stories on my IG @polkadotpassport 🫶🏻 hello@polkadotpassport.com 📧
Followers
220.4K
Macro Influencer
Engagement Rate
1.4%
Last Post
3 months ago
60%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer focuses on food in Charleston, which aligns well with the brand's content ideas. However, the follower count exceeds the brand's specified range.
#4
Explore Charleston
Explore Charleston
@UCsJhnT-CzYlx--ei3eqTp5Q
US
Videos by the Charleston Area Convention & Visitors Bureau in Charleston, SC. Copyright 2014 © Charleston Area Convention & Visitors Bureau. All rights reserved. Videos will focus on Charleston tourism and area attractions, along with special contests and promotions we run from time to time.
Followers
1.3K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
50%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer focuses on Charleston tourism and area attractions, which aligns well with the brand's requirement for promoting local businesses. However, the follower count is below the specified range.
#5
Laura Ann
Laura Ann
@laura____ann
US
Travel & Lifestyle in NYC Shop my looks below
Followers
1.3K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
50%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer focuses on food in Charleston, which aligns well with the brand's content ideas. However, the follower count is below the specified range.
#6
Jameeka Dasjay
Jameeka Dasjay
@UCB2gVSXqo3QuamSPkus9-ug
Contact info: Jameeka1993@gmail.com
Followers
3.1K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
30%Match Score
Fit for"Local business micro-influencers in South Carolina"
This influencer does not have a clear focus on local businesses, making it difficult to align with the brand's campaign goals.