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Brief

"Influencers for shoe selling store small sized business in oklahoma"

Influencers for shoe selling store small sized business in oklahoma

Research Insight & Analysis

Product Positioning

The query indicates that the business is a shoe-selling store located in Oklahoma. To position this brand effectively in the market, consider emphasizing the following aspects:

  • Local Appeal: Highlight the store's local roots in Oklahoma, which can resonate with community-minded customers.
  • Quality and Variety: Emphasize the quality and variety of shoes available, catering to different needs such as casual wear, formal wear, sports, and outdoor activities.
  • Customer Service: Promote exceptional customer service and personalized shopping experiences, which can differentiate the store from larger, impersonal retailers.

Target Customers

Based on the positioning, the ideal customer profile would include:

  • Local Residents: People living in Oklahoma who prefer to support local businesses.
  • Age Range: Primarily adults aged 18-45, as they are more likely to purchase shoes frequently.
  • Lifestyle Segments:
    • Young Professionals: Looking for stylish and comfortable shoes for work and social events.
    • Fitness Enthusiasts: Interested in athletic shoes for running, gym, and other sports activities.
    • Families: Parents looking for durable and affordable shoes for their children.

Potential Influencer Matches

To reach the target customers effectively, consider collaborating with the following types of influencers:

  • Local Lifestyle Influencers: Influencers based in Oklahoma who focus on lifestyle content, including fashion, local events, and community activities. They can help promote the store's local appeal and connect with community-minded customers.
  • Fashion Bloggers and Instagrammers: Influencers who specialize in fashion and style, showcasing different types of shoes and how to pair them with various outfits. They can attract young professionals and fashion-conscious individuals.
  • Fitness Influencers: Influencers who focus on fitness, sports, and outdoor activities. They can promote athletic and sports shoes to fitness enthusiasts.
  • Parenting Bloggers: Influencers who share content about parenting, family life, and children's products. They can help reach families looking for shoes for their children.

Content Creation Ideas

Here are some content topics and ideas that align with the brand and have the potential to go viral:

  • Local Community Features: Create content that highlights the store's involvement in local events, charity work, or collaborations with other local businesses.
  • Style Guides and Lookbooks: Collaborate with fashion influencers to create seasonal style guides and lookbooks featuring the store's shoes.
  • Fitness Challenges: Partner with fitness influencers to create fitness challenges or workout routines that incorporate the store's athletic shoes.
  • Customer Testimonials and Reviews: Share authentic customer testimonials and reviews, showcasing real people and their experiences with the store's products.
  • Behind-the-Scenes Content: Provide a behind-the-scenes look at the store, including the shoe selection process, staff introductions, and day-to-day operations.

By leveraging these strategies, the shoe-selling store in Oklahoma can effectively reach and engage its target customers through influencer marketing.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Shoe store influencers in Oklahoma
Campaign Objectives
Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases.
Influencer Persona
Local influencers in Oklahoma with a focus on fashion, lifestyle, or retail. They should have an engaged following interested in shoes and fashion.
Content Themes
#OklahomaFashion #ShoeLovers #ShopLocalOK
#1
brooke smootie
brooke smootie
@brookesmootie
US
dressing up to heal myself infj // ♉️♏️♋️ // slytherin ✨have a magical day
Followers
3.7K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This influencer has a focus on fashion and lifestyle, which aligns well with the brand's needs. Their follower count is relatively high, making them a strong candidate for the campaign.
#2
⚡️sheay⚡️
⚡️sheay⚡️
@sheayg
US
oklahoma📍 this is my thrifting obsession
Followers
2.6K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This influencer is based in Oklahoma and has a focus on thrifting, which could appeal to a fashion-conscious audience. Their follower count is moderate, making them a decent fit for the campaign.
#3
FAMOUS_KIKI1
FAMOUS_KIKI1
@UCFv5M9CPjYUjX5KiKPRxeTA
About Me: Brand Ambassador, Influencer, Model, Content Creator, Hairstylist, Photography, Fitness Coach, Cosmetic Teeth Whitening Instructor, Personal Thrifting Stylist, Designer, and spreads positive energy. Height: 4’11 Age: 32 Zodiac: April Aries Location: Oklahoma Personality: Great Energy and Keeps it real Contact for Paid Ads www.dakotakihair.com  www.Instagram.com/famous_kiki1 TikTok: @famous_kiki1 Pinterest: @famous_kiki1
Followers
1.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

65%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This influencer has a diverse range of interests including fashion and lifestyle, which aligns well with the brand's focus. However, their follower count is relatively low, which may limit the campaign's reach.
#4
Jamie Williams
Jamie Williams
@UCo3Qi_d3dEnhive3SYbo7QQ
I am thrilled about the journey I am embarking on and I can't wait to bring you all along for the ride! Get ready to be inspired, engaged and enriched with the content I will provide. Your support means the world to me and I am immensely grateful for it! This link has all my social links attached ⬇️⬇️⬇️ https://linktr.ee/Jamie_Williams
Followers
3.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

55%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This influencer expresses enthusiasm and engagement, which could be beneficial for the brand. However, the content focus is not clearly aligned with fashion or shoes, making them a less ideal fit.
#5
ATIRA DESIGNS by Ola || Passionate and Skilled Fashion Designer
ATIRA DESIGNS by Ola || Passionate and Skilled Fashion Designer
@atira_designs
United States
▪️PROM || BRIDAL || BIRTHDAY || SPECIAL OCCASION ▪️Oklahoma 🇺🇸 ▪️Virtual consultation available for out of state ▪️BOOK NOW for PROM 2024
Followers
32.6K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

50%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This Instagram account focuses on special occasions and consultations, which may not align directly with the brand's everyday shoe offerings. Additionally, the follower count is not provided, making it difficult to assess reach.
#6
quinn stafford 🪩
quinn stafford 🪩
@quinnystaff
US
Stay Humble, Hustle Hard - okstate ‘28 🖤🪩👉🧡🤠 probably in the show barn
Followers
3.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

50%Match Score
Fit for"Looking for influencers to promote a small-sized shoe selling store in Oklahoma. Ideal influencers should be based in Oklahoma and have a following that includes potential shoe buyers. Content should focus on showcasing the shoes and encouraging purchases."
This influencer has a motivational tone and a moderate follower count, but their content focus is not clearly aligned with fashion or shoes. This makes them a less ideal fit for the campaign.