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Brief

"micro influencers on instagram who are brides"

micro influencers on instagram who are brides

Research Insight & Analysis

Product Positioning

The user's query suggests they are looking to promote a product or service related to weddings, specifically targeting brides. This could include wedding dresses, bridal accessories, beauty products, wedding planning services, or other bridal-related items. The product should be positioned as essential or highly desirable for brides-to-be, emphasizing quality, uniqueness, and the ability to enhance the wedding experience.

Target Customers

The ideal customer profile would be brides-to-be who are active on Instagram and follow wedding-related content. These customers are likely to be:

  • Women aged 20-35
  • Engaged or planning to get married within the next year
  • Interested in wedding trends, fashion, beauty, and event planning
  • Looking for inspiration and recommendations for their wedding

Illustrative examples:

  1. A 28-year-old woman from New York planning a summer wedding, following wedding dress designers and bridal makeup artists on Instagram.
  2. A 25-year-old woman from Los Angeles who is engaged and frequently engages with wedding planners and decor accounts on Instagram.
  3. A 30-year-old woman from London who is in the early stages of wedding planning and follows bridal boutiques and wedding photographers.

Potential Influencer Matches

Micro Influencers

Micro influencers typically have between 1,000 to 100,000 followers. They are known for having a highly engaged audience and a more personal connection with their followers. For this campaign, micro influencers who are brides or recently married would be ideal. They can share their personal wedding planning journey, experiences, and recommendations.

Types of Influencers

  1. Bridal Bloggers: Influencers who blog about their wedding planning process, sharing tips, and showcasing products they use.
  2. Wedding Photographers: Photographers who share beautiful wedding photos and can tag the products or services used in the weddings they shoot.
  3. Beauty Influencers: Makeup artists or beauty enthusiasts who focus on bridal makeup and skincare routines.
  4. Fashion Influencers: Influencers who specialize in bridal fashion, showcasing wedding dresses, accessories, and styling tips.

Content Creation Ideas

General Ideas

  1. Wedding Planning Tips: Influencers can share their top tips for planning a wedding, featuring your product or service as a must-have.
  2. Product Reviews: Honest reviews of your product, highlighting its benefits and how it helped in their wedding planning.
  3. Giveaways: Collaborate with influencers to host giveaways, encouraging their followers to engage with your brand.

Creative Ideas

  1. Behind-the-Scenes: Influencers can share behind-the-scenes content of their wedding preparations, including trying on dresses, makeup trials, and venue visits, featuring your product.
  2. Styled Shoots: Organize styled wedding shoots with influencers, showcasing your products in a beautifully curated setting.
  3. Wedding Day Vlogs: Influencers can vlog their wedding day, highlighting how your product played a role in their special day.
  4. DIY Projects: Influencers can create DIY wedding projects using your products, providing inspiration and practical tips for their followers.

By leveraging micro influencers who are brides or recently married, you can create authentic and relatable content that resonates with your target audience, driving engagement and interest in your product or service.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Micro influencers who are brides
Campaign Objectives
Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences.
Influencer Persona
Micro influencers who are brides, active on Instagram, creating wedding or bridal content.
Content Themes
#BrideToBe #WeddingPlanning #BridalInspiration
#1
Kaylie Henson
Kaylie Henson
@kaylie.henson
US
25/indy documenting my dream life 2023 Bride πŸ’
Followers
5.4K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

90%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a 2023 bride and documents their wedding journey, which aligns perfectly with the brand's focus. They are an excellent fit for the campaign.
#2
Felicity 2025 bride πŸ‘°β€β™€οΈ
Felicity 2025 bride πŸ‘°β€β™€οΈ
@felicityslater
GB
2025 bride 🀍⭐️ DIY BRIDE πŸ‘°β€β™€οΈ
Followers
17.8K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a DIY bride and creates content related to bridal experiences, which aligns well with the brand's focus. They are an excellent fit for the campaign.
#3
victoria smith
victoria smith
@victoriaveneziano
US
2024 BRIDE πŸ’ wedding photographer ☼ victoriavsocial@gmail.com ☼
Followers
29.4K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a 2024 bride and creates wedding-related content, making them a good fit for the campaign.
#4
Makayla 🧿
Makayla 🧿
@makaylamclovin
United States
Texas Creator & Model @theblockagency ✨ Self Love β€’ Beauty β€’ Curly Girl β€’ Lifestyle 2025 Bride #bridetobe πŸ’ πŸ’Œ makaylamclovin7@gmail.com
Followers
375.5K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a 2025 bride and creates wedding-related content, making them a good fit for the campaign.
#5
Summer Vieites
Summer Vieites
@summervieites
US
Social πŸ¦‹ | LV - UT ✨ 2024 Bride
Followers
976
Nano Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a 2024 bride and creates wedding-related content, making them a good fit for the campaign.
#6
maddison 🫢🏼
maddison 🫢🏼
@maddisonwoood
GB
home | lifestyle | beauty 2025 bride πŸ‘°πŸΌβ€β™€οΈ maddisonwood@icloud.com
Followers
18.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for micro influencers on Instagram who are brides. Ideal influencers should be active on Instagram, fall within the micro influencer category, and create content related to weddings or bridal experiences."
This influencer is a 2025 bride and creates wedding-related content, making them a good fit for the campaign.