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Brief

" mini influncer for lol games in ins"

mini influncer for lol games in ins

Research Insight & Analysis

Product Positioning

The query suggests a focus on "LOL games," which likely refers to "League of Legends," a popular online multiplayer game. The product positioning should emphasize the competitive, strategic, and community aspects of the game. Highlighting features such as team play, character customization, and in-game events can attract a dedicated gaming audience.

Target Customers

The ideal customer profile for League of Legends includes:

  • Age Group: Primarily 16-30 years old
  • Gender: Predominantly male, but with a growing female player base
  • Interests: Online gaming, eSports, strategy games, and community engagement
  • Geographic Location: Global, with strong followings in North America, Europe, and Asia

Illustrative examples:

  1. High School and College Students: Young individuals who have the time and interest in competitive gaming.
  2. eSports Enthusiasts: Fans who follow professional League of Legends tournaments and teams.
  3. Casual Gamers: Players who enjoy the game for its social and entertainment value.

Potential Influencer Matches

Micro-Influencers (1,000 - 10,000 followers)

  • Gaming Enthusiasts: Small-scale streamers and content creators who focus on League of Legends gameplay, tips, and strategies.
  • Community Leaders: Influencers who are active in League of Legends forums, Discord servers, and social media groups.

Mid-Tier Influencers (10,000 - 100,000 followers)

  • eSports Analysts: Individuals who provide in-depth analysis and commentary on professional League of Legends matches.
  • Cosplayers: Creators who dress up as League of Legends characters and share their work on Instagram and other platforms.

Macro-Influencers (100,000+ followers)

  • Professional Gamers: Well-known players who compete in League of Legends tournaments and have a large following on Twitch and YouTube.
  • Gaming Personalities: Influencers who create a variety of gaming content, including League of Legends, and have a broad reach.

Content Creation Ideas

General Ideas

  • Gameplay Highlights: Clips of exciting moments, strategic plays, and funny in-game incidents.
  • Tutorials and Guides: Step-by-step videos on how to play different characters, strategies for winning matches, and tips for new players.
  • Live Streams: Regular streaming sessions where influencers play League of Legends, interact with their audience, and discuss game updates.

Creative Ideas

  • Character Challenges: Influencers take on challenges using specific characters or roles in the game and share their experiences.
  • Fan Art and Cosplay Showcases: Featuring fan-created art and cosplay, encouraging community participation and creativity.
  • Collaborative Events: Organizing online tournaments or friendly matches with other influencers to engage a wider audience.

By leveraging these strategies, the marketing campaign can effectively reach and engage the target audience for League of Legends on Instagram.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Campaign Objectives
Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche.
Influencer Persona
Nano or micro influencers who are active in the gaming niche on Instagram. They should have a strong engagement rate and a dedicated following interested in gaming content.
Content Themes
#LOLgames #GamingCommunity #GameStreamer
#1
League of Legends
League of Legends
@pykememes
Germany
🔥 | Follow @pykememes for more! 😂 | Daily memes and funny videos 📨 | DM for business
Followers
21.8K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

65%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer focuses on League of Legends content and has a small following, which aligns well with the brand's requirements. However, the platform is YouTube, not Instagram.
#2
mackenziehbv
mackenziehbv
@mackenziehbv
US
Fans of League of League and druttut🥰🥰 Share the video 📸📸
Followers
1.2K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

60%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer is a fan of League of Legends and has a small following, which aligns well with the brand's requirements. However, the platform is YouTube, not Instagram.
#3
Cherry Pop Productions
Cherry Pop Productions
@UCSnNUFvvfLRmVVytvF0EYDQ
MY
Followers
1.6M
Mega Influencer

Engagement Rate

9999

Last Post

9999 days ago

60%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer has a very large following and is active in the gaming niche, but they are on YouTube, not Instagram. Their content style may align well with the brand's desired style.
#4
KingWoolz Games
KingWoolz Games
@kingwoolz
US
Creator for @100 Thieves 🏝️ YouTube: KingWoolz Games WATCH ME LIVE👇🏼
Followers
1.4M
Mega Influencer

Engagement Rate

9999

Last Post

9999 days ago

60%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer has a very large following and is active in the gaming niche, but they are on YouTube, not Instagram. Their content style may align well with the brand's desired style.
#5
Pc Gamer Goiânia
Pc Gamer Goiânia
@pcgamergoiania
Brazil
PC GAMER GOIÂNIA Computadores Gamer e Corporativos de Alto Desempenho, além de uma completa linha de Hardware e Periféricos! 🟢 Fale com nossa equipe!
Followers
12.2K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

55%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer is active in the gaming niche and has a strong following, but they are on YouTube, not Instagram. Their content style may align well with the brand's desired style.
#6
Fae
Fae
@faellu
US
Nice to meet you! 🥰🧚🏻‍♀️ I like Gaming + Desk setups 🎮 SFW only
Followers
83.0K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

55%Match Score
Fit for"Looking for nano or micro influencers on Instagram to promote LOL games. Ideal influencers should be active in the gaming niche."
This influencer is active in the gaming niche and has a strong following, but they are on YouTube, not Instagram. Their content style may align well with the brand's desired style.