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Brief

"Los Angeles influencer, family or couple"

Los Angeles influencer, family or couple

Research Insight & Analysis

Product Positioning

The user's query does not specify a particular product or service. However, given the focus on influencers in Los Angeles who are families or couples, we can infer that the product or service is likely related to family-oriented or couple-oriented offerings. This could include products or services such as family vacations, home goods, parenting products, couple's activities, or lifestyle brands.

To position the brand effectively, it should emphasize values such as family bonding, togetherness, and creating memorable experiences. Highlighting the benefits and unique features that cater to families or couples in Los Angeles can help differentiate the brand in a competitive market.

Target Customers

The ideal customer profile would be families or couples residing in or around Los Angeles. These customers are likely to be:

  • Middle to upper-middle class
  • Interested in lifestyle, family activities, and home improvement
  • Active on social media platforms, particularly Instagram and YouTube
  • Looking for products or services that enhance their family life or relationship

Illustrative examples:

  1. A young couple in their late 20s to early 30s who enjoy exploring new activities and sharing their experiences on social media.
  2. A family with young children who are always on the lookout for fun and educational activities to do together.
  3. Parents who are interested in home improvement and creating a comfortable living environment for their family.

Potential Influencer Matches

Based on the target customers, the following types of influencers would be suitable for promoting the product:

  1. Family Influencers: These influencers often share content about parenting, family activities, and home life. They can reach a broad audience of parents and families who are interested in similar topics.
  2. Couple Influencers: These influencers focus on their relationship and shared experiences. They can appeal to other couples looking for inspiration and ideas for activities or products that enhance their relationship.
  3. Lifestyle Influencers: These influencers cover a wide range of topics, including home decor, travel, and daily life. They can attract a diverse audience interested in various aspects of family and couple life.

Content Creation Ideas

To align with the brand and have the potential to go viral, consider the following content topics and ideas:

  1. Family Activity Vlogs: Influencers can create videos showcasing fun and engaging activities for families in Los Angeles, such as visiting local attractions, parks, or family-friendly events.
  2. Home Improvement Projects: Collaborate with influencers to create content around DIY home improvement projects that families or couples can do together, highlighting the product's role in the process.
  3. Date Night Ideas: Couple influencers can share creative and unique date night ideas in Los Angeles, featuring the product or service as part of the experience.
  4. Parenting Tips and Hacks: Family influencers can provide valuable parenting tips and hacks, incorporating the product into their daily routines and demonstrating its benefits.
  5. Behind-the-Scenes Content: Encourage influencers to share behind-the-scenes content of their family or couple life, giving their audience an authentic look at how the product fits into their everyday lives.

By leveraging these content ideas, the brand can effectively engage with its target audience and create a strong connection with potential customers.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Los Angeles family or couple influencers
Campaign Objectives
Looking for Los Angeles-based influencers who are families or couples. Ideal influencers should create content that resonates with family or couple dynamics.
Influencer Persona
Influencers who are families or couples based in Los Angeles, creating content around family life, relationships, and lifestyle.
Content Themes
#LosAngelesFamily #CoupleGoalsLA #FamilyLifeLA
#1
Our Family Vine
Our Family Vine
@ourfamilyvine
US
Foster-Adoptive Fam 🇵🇭🇲🇽🇺🇸 Lifestyle | Food | Fun jcparra@davatalent.com
Followers
37.5K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

90%Match Score
Fit for"Looking for Los Angeles-based influencers who are families or couples. Ideal influencers should create content that resonates with family or couple dynamics."
This influencer discusses raising a family in Los Angeles and the unique lifestyle there, which aligns well with the brand's focus on family life and local experiences.
#2
Aileen
Aileen
@abalancedbaddie
US
✨Good food, wellness, and self care🌸 🍒🍰w/ a sprinkle of sugar & spice 🌶️✨
Followers
5.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for Los Angeles-based influencers who are families or couples. Ideal influencers should create content that resonates with family or couple dynamics."
This influencer creates content about family fun activities in Los Angeles, which aligns well with the brand's focus on family dynamics and local activities.
#3
LA Dream Center
LA Dream Center
@ladreamcenter
US
Empowering lives and communities through the transforming love of Christ.
Followers
669
Nano Influencer

Engagement Rate

9999

Last Post

9999 days ago

10%Match Score
Fit for"Looking for Los Angeles-based influencers who are families or couples. Ideal influencers should create content that resonates with family or couple dynamics."
This influencer focuses on homelessness and housing issues, which does not align with the brand's focus on family or couple dynamics in Los Angeles.