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Brief

"influencers to help spread the word about about magnetic kids rewards chart on Amazon https://www.amazon.com/dp/B0D2ZZBKCS?ref=myi_title_dp"

influencers to help spread the word about about magnetic kids rewards chart on Amazon https://www.amazon.com/dp/B0D2ZZBKCS?ref=myi_title_dp

Research Insight & Analysis

Product Positioning

The product in question is a magnetic kids rewards chart available on Amazon. This product can be positioned as an educational and motivational tool for parents and educators. It helps in promoting good behavior, responsibility, and positive reinforcement among children. Given its magnetic feature, it is easy to use and can be placed on refrigerators or other magnetic surfaces, making it a convenient and visible reminder for kids.

Target Customers

The ideal customer profile for this product includes:

  • Parents with young children: Particularly those with kids aged 3-10 years who are looking for ways to encourage good behavior and responsibility.
  • Educators and teachers: Those who are interested in using reward systems in classrooms to motivate students.
  • Caregivers and babysitters: Individuals who are responsible for managing children's behavior and activities.
  • Parenting bloggers and communities: Groups and individuals who focus on parenting tips, child development, and educational tools.

Illustrative examples:

  • A mother of a 5-year-old looking for ways to encourage her child to complete daily chores.
  • A kindergarten teacher who wants to implement a reward system in her classroom.
  • A parenting blogger who reviews educational products and tools.

Potential Influencer Matches

Parenting Influencers

These influencers focus on parenting tips, child development, and family life. They can create content around how the magnetic rewards chart helps in managing children's behavior and promoting positive habits.

Educational Influencers

Teachers and educators who share classroom management tips and educational tools. They can demonstrate the use of the rewards chart in a classroom setting, showing its effectiveness in motivating students.

Lifestyle Influencers

Influencers who cover a broad range of topics including home organization, family activities, and daily routines. They can integrate the rewards chart into their content about organizing family life and encouraging children to take on responsibilities.

Kid-focused Content Creators

YouTube channels or Instagram accounts that create content for children and parents. They can create engaging videos or posts showing children using the rewards chart and the positive outcomes.

Content Creation Ideas

General Ideas

  • Product Reviews: Influencers can provide detailed reviews of the magnetic kids rewards chart, highlighting its features and benefits.
  • How-to Guides: Step-by-step guides on how to set up and use the rewards chart effectively.
  • Daily Routine Integration: Content showing how the rewards chart can be integrated into daily routines to encourage good behavior.

Creative Ideas

  • Challenge Series: A series of posts or videos where influencers challenge their children to complete tasks using the rewards chart, showing progress and results.
  • Before and After Stories: Documenting the changes in children's behavior before and after using the rewards chart.
  • Interactive Content: Creating interactive stories or posts where followers can suggest tasks for the rewards chart and share their own experiences.

By leveraging these types of influencers and content ideas, the magnetic kids rewards chart can reach a wider audience and effectively communicate its value to potential customers.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Magnetic kids rewards chart promotion
Campaign Objectives
Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart.
Influencer Persona
Parenting bloggers, family-focused content creators, educational influencers
Content Themes
#ParentingHacks #KidsRewards #FamilyLife
#1
Cara Goodwin
Cara Goodwin
@parentingtranslator
United States
🧠Child psychologist (PhD) 📕 Best-selling author 👶🏼Mother to 4 children 🤓Translating recent scientific research into information that parents can use
Followers
132.9K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
As a child psychologist and mother, this influencer is well-aligned with the brand's target audience of parents and can provide credible, educational content about the rewards chart.
#2
Dr. Kaytie Milliken
Dr. Kaytie Milliken
@kaymilliken
United States
Building parent & teacher confidence with practical, research-based techniques & resources. Preschool mom in FL (w/ one on the way!)🤰🏻🌴 👇🏼Start here!
Followers
32.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
As an educational influencer and parent, this influencer aligns well with the brand's target audience and can provide valuable content about the rewards chart.
#3
Richard Wadsworth
Richard Wadsworth
@doctorwadsworth
US
Married 17 yrs w/ 7 kids Doctor/Psychiatrist Author/Speaker Marriage courses @
Followers
354.0K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
As a doctor and parent with a focus on family and marriage, this influencer can provide credible and relatable content for the brand's target audience.
#4
Mommy Needs A Vodka
Mommy Needs A Vodka
@mommy_needs_a_vodka
Being a mom can be hard, but always remember in the eyes of your child, No one is better than you.
Followers
180.8K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
This influencer focuses on motherhood and parenting, making them a good fit for promoting a kids rewards chart to the brand's target audience.
#5
Kameron & Naomi
Kameron & Naomi
@itsonyambu
US
Email itsonyambu@gmail.com Family Lifestyle & Family Travel 📍California
Followers
3.2M
Mega Influencer

Engagement Rate

9999

Last Post

9999 days ago

75%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
This influencer's focus on family lifestyle and travel aligns well with the brand's target audience, making them a good fit for promoting the rewards chart.
#6
Grace Bernales, M.S. CCC-SLP, QOM
Grace Bernales, M.S. CCC-SLP, QOM
@gracefulexpression.slp
United States
Owner of Graceful Expression | Private Practice Pediatric Speech-Language Pathologist 🗣 Qualified Orofacial Myologist 👄 Telehealth (CA) 💻
Followers
64.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

70%Match Score
Fit for"Looking for influencers to promote a magnetic kids rewards chart available on Amazon. Ideal influencers include parenting bloggers, family-focused content creators, and educational influencers. The target audience is parents of young children. Content should highlight the benefits and features of the rewards chart."
This influencer's focus on speech-language pathology and child development makes them a good fit for promoting an educational product like a kids rewards chart.