MyInfluencer
Brief

"looking for micro and nano influencers for a 30 day mental health challenge campaign for Anew Era TMS & Psychiatry located in Austin, TexaS "

Mental health influencers in Austin, Texas

Research Insight & Analysis

Product Positioning

Anew Era TMS & Psychiatry is a mental health service provider located in Austin, Texas. The brand can be positioned as a leading provider of innovative mental health treatments, including Transcranial Magnetic Stimulation (TMS) and psychiatric services. The 30-day mental health challenge campaign can be positioned as a community-driven initiative aimed at promoting mental well-being, reducing stigma, and encouraging individuals to seek professional help when needed.

Target Customers

The ideal customer profile for this campaign includes:

  • Young Adults (18-35 years old): This group is highly active on social media and is more open to discussing mental health issues. They are likely to participate in challenges and share their experiences online.
  • Professionals (25-45 years old): Individuals in this age group may be dealing with work-related stress and mental health issues. They are likely to be interested in practical tips and professional advice on managing mental health.
  • Parents and Caregivers: This group is concerned about the mental well-being of their families and themselves. They are likely to engage with content that offers support and resources for mental health.

Potential Influencer Matches

Micro-Influencers (1,000 - 100,000 followers)

  • Mental Health Advocates: Influencers who regularly discuss mental health topics and have a dedicated following interested in mental well-being.
  • Local Austin Influencers: Influencers based in Austin, Texas, who can create a sense of community and local engagement.
  • Lifestyle Bloggers: Influencers who focus on wellness, self-care, and personal development.

Nano-Influencers (less than 1,000 followers)

  • Personal Stories: Individuals who share their personal mental health journeys and have a small but engaged audience.
  • Community Leaders: Local community figures who can influence their immediate social circles and encourage participation in the challenge.

Content Creation Ideas

General Ideas

  • Daily Mental Health Tips: Share practical tips and advice for improving mental health each day of the challenge.
  • Personal Stories: Encourage influencers to share their own mental health journeys and how they manage their well-being.
  • Interactive Q&A Sessions: Host live sessions where influencers answer questions about mental health and provide support.

Creative Ideas

  • Challenge Prompts: Create daily prompts that encourage participants to engage in activities that promote mental well-being, such as journaling, meditation, or physical exercise.
  • Collaborative Content: Partner with influencers to create collaborative videos or posts that discuss different aspects of mental health.
  • User-Generated Content: Encourage participants to share their progress and experiences using a specific hashtag, and feature their content on the brand's social media channels.

By leveraging the influence of micro and nano influencers, Anew Era TMS & Psychiatry can create a highly engaging and impactful 30-day mental health challenge campaign that resonates with the target audience and promotes mental well-being in the community.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Mental health influencers in Austin, Texas
Campaign Objectives
Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness.
Influencer Persona
Micro and nano influencers based in Austin, Texas, with a focus on mental health and wellness. They should create engaging and informative content related to mental health awareness.
Content Themes
#MentalHealth #Wellness #AustinTX
#1
OPAL Movement Therapy
OPAL Movement Therapy
@opalmovementtherapy
United States
🔹Pain relief. Performance. Injury prevention. 🔹Fellowship-trained orthopedic physical therapy. 🔹In-Person & Remote Services | Austin, TX
Followers
79.5K
Micro Influencer
Engagement Rate
0.2%
Last Post
2 months ago
35%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
This account focuses on physical therapy and movement exercises, which could potentially align with mental health, but the content is not directly related to mental health awareness.
#2
taryn lamb
taryn lamb
@therealtarnanlamb
US
in girl world atx tarynlamb@thedigitaldept.com
Followers
288.3K
Macro Influencer
Engagement Rate
0.7%
Last Post
2 months ago
25%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
The influencer's content is more about personal opinions and local issues in Austin, which does not align with the mental health focus of the campaign.
#3
Boundaries Unlimited
Boundaries Unlimited
@UC1A_NMoit8MhBIpnPAo_C0Q
US
Ready to Travel the World with No Boundaries? Welcome to Boundaries Unlimited!
Followers
2.2K
Micro Influencer
Engagement Rate
1.0%
Last Post
2 months ago
20%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
This influencer focuses on travel, which does not align with the mental health and wellness theme required for the campaign.
#4
TEXAS TRAVEL
TEXAS TRAVEL
@txvacation
US
📩Txvacation@outlook.com Map with all our videos 👇
Followers
2.0M
Mega Influencer
Engagement Rate
9999
Last Post
9999 days ago
20%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
While this influencer has a large following, their content is centered around travel and activities in Texas, not mental health, which does not align with the campaign's focus.
#5
The Daytripper
The Daytripper
@UCEaOIzCASJLcj3UDwGlt7nQ
US
I explore Texas one day at a time. From the well known landmarks to the completely obscure dives and hideaways, but all within a day's reach.
Followers
93.1K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
20%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
This influencer focuses on exploring Texas, which does not align with the mental health and wellness theme required for the campaign.
#6
Eleanor Jane
Eleanor Jane
@eleanorrlee
US
Austin Texas Girly 💌 eleanorlee10@gmail.com
Followers
40.6K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
20%Match Score
Fit for"Seeking micro and nano influencers in Austin, Texas, for a 30-day mental health challenge campaign for Anew Era TMS & Psychiatry. Ideal influencers should focus on mental health and wellness, creating engaging and informative content to support mental health awareness."
This influencer's content is about local dining and lifestyle in Austin, which does not align with the mental health focus of the campaign.