The product in question is a micro mouse competition, which falls under the categories of IT, Tech, and Robotics. This niche market can be positioned as an exciting and innovative event that showcases the latest advancements in robotics and technology. The competition can be marketed as a platform for tech enthusiasts, students, and professionals to demonstrate their skills, creativity, and problem-solving abilities in a competitive yet collaborative environment.
The ideal customer profile for this micro mouse competition includes:
To effectively reach the target customers, the following types of influencers would be suitable:
To promote the micro mouse competition, consider the following content topics and ideas:
By leveraging these content ideas and collaborating with the right influencers, the micro mouse competition can effectively reach and engage its target audience, creating a buzz and driving participation.
Extracted from Campaign Brief & Market Analysis