MyInfluencer
Brief

"mom and dad influencers located in north carolina and florida"

Mom and Dad influencers in NC and FL

Research Insight & Analysis

Product Positioning

The user's query does not specify a particular product or service. However, given the focus on "mom and dad influencers" located in North Carolina and Florida, we can infer that the product or service is likely family-oriented. This could include products or services related to parenting, childcare, family activities, home goods, or health and wellness for families.

To position the brand effectively in the market, it should emphasize its relevance to family life, highlighting features that make it particularly useful or appealing to parents. This could include safety, convenience, educational value, or the ability to bring families closer together.

Target Customers

The ideal customer profile would be parents, likely aged between 25-45, who are active on social media and seek advice, tips, and recommendations from influencers they trust. These customers are likely to be interested in products or services that can improve their family life, whether through convenience, education, health, or entertainment.

Illustrative Examples:

  1. New Parents: Individuals or couples who have recently had their first child and are looking for products to help them navigate parenthood.
  2. Experienced Parents: Those with multiple children who are looking for new and innovative products to make their lives easier.
  3. Health-Conscious Families: Parents who prioritize health and wellness for their family and are interested in products that support a healthy lifestyle.
  4. Home-Centric Families: Families who spend a lot of time at home and are interested in home improvement, educational toys, or family activities.

Potential Influencer Matches

Types of Influencers:

  1. Parenting Bloggers/Vloggers: These influencers create content around parenting tips, product reviews, and family life. They can provide authentic reviews and recommendations to their followers.
  2. Family Lifestyle Influencers: These influencers share their daily family life, including activities, meals, and home organization. They can showcase how the product fits seamlessly into family routines.
  3. Health and Wellness Influencers: Focused on family health, these influencers can promote products related to nutrition, fitness, and overall well-being.
  4. DIY and Home Improvement Influencers: These influencers can highlight products that improve the home environment, making it more family-friendly.

Specific Requirements:

  • Located in North Carolina or Florida
  • Have a significant following of parents and families
  • Engage actively with their audience through comments, likes, and shares

Content Creation Ideas

General Ideas:

  1. Product Reviews: Influencers can create detailed reviews of the product, highlighting its benefits and how it has improved their family life.
  2. How-To Guides: Step-by-step guides on how to use the product, making it easy for other parents to follow along.
  3. Family Challenges: Fun challenges that involve the whole family and incorporate the product, encouraging followers to participate and share their experiences.

Creative Ideas:

  1. Day-in-the-Life Videos: Influencers can create a video showing a typical day in their family life, featuring the product in various scenarios.
  2. Interactive Q&A Sessions: Live sessions where influencers answer questions from their followers about the product and its benefits.
  3. Collaborative Giveaways: Partner with multiple influencers for a giveaway, increasing reach and engagement by offering the product as a prize.

By leveraging the influence of trusted mom and dad influencers in North Carolina and Florida, the brand can effectively reach its target audience and create engaging, authentic content that resonates with parents.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Mom and Dad influencers in NC and FL
Campaign Objectives
Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids.
Influencer Persona
Mom and Dad influencers who share content about parenting, family life, and raising kids. They should be located in North Carolina or Florida and have an engaged following on social media platforms.
Content Themes
#ParentingTips #FamilyLife #MomLife
#1
Haleigh.Booth
Haleigh.Booth
@haleigh.booth
US
💥 The Booth Fam 💥 ✨FUN FAMILY COMEDY✨ We Love you ALL! ♥️
Followers
2.1M
Mega Influencer
Engagement Rate
0.3%
Last Post
1 month ago
75%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer focuses on family comedy, which aligns well with the brand's requirements. They are located in the US, but their specific location is not mentioned, making it difficult to determine if they meet the geographic requirements.
#2
tamara_weatherbee
tamara_weatherbee
@tamara_weatherbee
US
Just a mom tryna survive✌🏽 Tambamxo@hotmail.com
Followers
458.3K
Macro Influencer
Engagement Rate
0.0%
Last Post
1 month ago
70%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer focuses on mom life and family content, which aligns well with the brand's requirements. They are located in the US, but their specific location is not mentioned, making it difficult to determine if they meet the geographic requirements.
#3
Hayley McCardle
Hayley McCardle
@haymacc
US
Hey! Irish Twin SAHM Hunting/Fishing is my thang
Followers
5.8K
Micro Influencer
Engagement Rate
0.3%
Last Post
3 months ago
70%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer focuses on motherhood and family life, which aligns well with the brand's requirements. They are located in the US, but their specific location is not mentioned, making it difficult to determine if they meet the geographic requirements.
#4
Neurodivergent Nate
Neurodivergent Nate
@neurodivergent_nate
US
Neurodivergent Hot Takes Parenting Facts Education Discourse Be So For Real✨
Followers
218.3K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer shares content about parenting and family life, but they are located in the US without a specific mention of North Carolina or Florida.
#5
The Winston Family
The Winston Family
@officialwinstonfamily
US
Lifestyle | Travel | Family | Real Estate Collabs | PR 💌 Diane@WinstonTeam.com
Followers
467.8K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer focuses on lifestyle, travel, family, and real estate, which aligns well with the brand's requirements. They are located in the US, but their specific location is not mentioned, making it difficult to determine if they meet the geographic requirements.
#6
Chrys Marie 🧡
Chrys Marie 🧡
@chrys_marie1
US
Motherhood ❥ A whole sh*t show 🦋 Mom of 3 🍷 Chrystellemarie27@gmail.com
Followers
255.1K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for Mom and Dad influencers located in North Carolina and Florida. Ideal influencers should be active on social media platforms and create content related to parenting, family life, and raising kids."
This influencer focuses on motherhood and family life, which aligns well with the brand's requirements. They are located in the US, but their specific location is not mentioned, making it difficult to determine if they meet the geographic requirements.