MyInfluencer
Brief

"Mom influencers in Atlanta with kids aged 6+"

Mom influencers in Atlanta

Research Insight & Analysis

Product Positioning

The query does not specify a particular product or service, but it does indicate a focus on mom influencers in Atlanta with kids aged 6 and above. This suggests a potential interest in products or services that cater to families, children, or parenting. The brand could be positioned as a family-friendly, child-focused, or parenting-supportive entity. This positioning can be leveraged to appeal to parents looking for reliable and relatable recommendations for their children.

Target Customers

The ideal customer profile would be parents, particularly mothers, residing in Atlanta who have children aged 6 and above. These customers are likely to be interested in products or services that enhance their children's lives, such as educational tools, extracurricular activities, health and wellness products, family entertainment, and parenting resources.

Illustrative Examples:

  1. Educational Products: Parents looking for educational toys, books, or online learning platforms for their children.
  2. Health and Wellness: Families interested in health supplements, fitness programs, or wellness activities suitable for children.
  3. Family Entertainment: Parents seeking recommendations for family outings, events, or entertainment options in Atlanta.
  4. Parenting Resources: Mothers looking for advice, tips, and products that make parenting easier and more enjoyable.

Potential Influencer Matches

Types of Influencers:

  1. Parenting Bloggers/Vloggers: Influencers who share their parenting journey, tips, and product recommendations. They can create relatable content that resonates with other parents.
  2. Family Lifestyle Influencers: These influencers showcase their family life, including activities, travel, and daily routines. They can highlight how the product or service fits into their family dynamic.
  3. Educational Influencers: Focused on educational content, these influencers can promote products that aid in children's learning and development.
  4. Health and Wellness Influencers: Influencers who focus on family health and wellness can promote products that contribute to the well-being of children and parents alike.

Enriching User's Requirements:

  • Location: Ensure the influencers are based in or have a strong following in Atlanta.
  • Children's Age: Influencers should have children aged 6 and above to ensure relevance.
  • Engagement: Look for influencers with high engagement rates to ensure active and interested followers.

Content Creation Ideas

General Ideas:

  1. Product Reviews: Influencers can share detailed reviews of the product or service, highlighting its benefits and how it has positively impacted their family.
  2. Day-in-the-Life: Influencers can create content showing a typical day in their family life, incorporating the product or service naturally.
  3. Giveaways: Hosting giveaways can increase engagement and attract new followers interested in the product.

Creative Ideas:

  1. Family Challenges: Create fun challenges that involve the product, encouraging followers to participate and share their experiences.
  2. Educational Series: Develop a series of educational videos or posts that provide valuable tips and insights for parents, featuring the product as a helpful tool.
  3. Interactive Q&A: Host live Q&A sessions where influencers answer parenting questions and discuss how the product has helped them.

By leveraging these strategies, the brand can effectively reach and engage with its target audience through relevant and influential voices in the parenting community.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Mom influencers in Atlanta
Campaign Objectives
Looking for mom influencers in Atlanta with kids aged 6+. Ideal influencers should be female, aged 25-45, and active on Instagram, YouTube, or TikTok. Content should focus on parenting, family activities, and child-related topics.
Influencer Persona
Female, aged 25-45, based in Atlanta, active on Instagram, YouTube, or TikTok, focused on parenting and family content.
Content Themes
#MomLife #AtlantaMoms #ParentingTips
#1
Morgan Trawick | OTPmama  (ATL + Outside The Perimeter)
Morgan Trawick | OTPmama (ATL + Outside The Perimeter)
@otpmama
United States
๐Ÿ“๐Ÿ‘Local mom sharing kid-approved activities & events in the greater Atlanta area! ๐Ÿฅณ๐ŸŽ‰Here for the fun! โฌ‡๏ธlinks | ๐Ÿ“ง: otpmamacollabs@gmail.com
Followers
36.5K
Micro Influencer
Engagement Rate
5.4%
Last Post
4 weeks ago
90%Match Score
Fit for"Mom influencers in Atlanta"
This influencer shares kid-approved activities and events specifically in the greater Atlanta area, making them a strong candidate for the brand's campaign. Their content is family-oriented and aligns with the brand's focus on parenting and family activities. Additionally, they are likely to resonate with the target audience of moms with kids aged 6+.
#2
Danielle Pierce
Danielle Pierce
@daniellepiercee
United States
Lifestyle, Home DIY/Decor, Travel, Foodie Comedy reels and relatable moments ๐Ÿ’Œdaniellepierce@gb-dm.com ๐Ÿ“Alpharetta, GA
Followers
213.5K
Macro Influencer
Engagement Rate
4.1%
Last Post
4 weeks ago
60%Match Score
Fit for"Mom influencers in Atlanta"
This influencer focuses on lifestyle, home DIY, and family content, which aligns well with the brand's focus on parenting and family activities. However, there is no specific mention of being based in Atlanta or having kids aged 6+, which is a key requirement. Overall, while the content style is relevant, the location and target audience do not fully match the brand's needs.
#3
Anna Marie Shartzer
Anna Marie Shartzer
@anna.marie.shartzer
United States
Relatable Mom + Wife Humor โ—กฬˆ Skincare | Casual Outfits | Lifestyle ๐Ÿ“ Kansas City โ™ฅ๏ธ More โ†“
Followers
161.3K
Macro Influencer
Engagement Rate
1.2%
Last Post
4 weeks ago
55%Match Score
Fit for"Mom influencers in Atlanta"
This influencer's content revolves around relatable mom humor and lifestyle, which can appeal to the target audience of busy moms. However, there is no specific mention of being based in Atlanta or having kids aged 6+, which are crucial for the brand's requirements. While the tone is engaging, the lack of alignment with location and age of children limits their fit.
#4
Claire Ashley | Women Over 30 | Mom Hacks | Save Time
Claire Ashley | Women Over 30 | Mom Hacks | Save Time
@over30momtips
United States
โฑ๏ธSimplifying life for busy women w/ best tips and deals๐Ÿ™Œ makeup tips | style tips | meal tips | travel tips Northern VA claireashleymedia@gmail.com
Followers
300.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
55%Match Score
Fit for"Mom influencers in Atlanta"
This influencer provides tips for busy women, including meal and style tips, which could resonate with the brand's target audience. However, there is no indication that they focus specifically on parenting or family activities, which is a key requirement for the campaign. The content style is relevant but lacks a strong alignment with the brand's core themes.
#5
Ruth Han,LPC,NCCโ€ฆlicensed mental health therapist
Ruth Han,LPC,NCCโ€ฆlicensed mental health therapist
@ruthhantherapy
United States
Christianโœ๏ธ wife- mom- retired homeschooling mom. Therapist โžก๏ธ trauma informed- EMDR- CBT โžก๏ธ parenting- homeschool K-12- marriage & relationships
Followers
237.9K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
50%Match Score
Fit for"Mom influencers in Atlanta"
This influencer is a retired homeschooling mom and therapist, focusing on parenting and family-related topics, which aligns with the brand's desired content. However, there is no indication of being based in Atlanta or having kids aged 6+, which are essential criteria for the campaign. While the content style is relevant, the location and specific audience do not match the brand's needs.
#6
Marlen Martinez
Marlen Martinez
@play2learn.mama
United States
๐Ÿ’›๐™‹๐™–๐™ง๐™š๐™ฃ๐™ฉ๐™ž๐™ฃ๐™œ ๐˜พ๐™ค๐™–๐™˜๐™ ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘ง๐˜š๐˜ฑ๐˜ฆ๐˜ค๐˜ช๐˜ข๐˜ญ ๐˜Œ๐˜ฅ. ๐˜›๐˜ฆ๐˜ข๐˜ค๐˜ฉ๐˜ฆ๐˜ณ + ๐˜”๐˜ข๐˜ฎ๐˜ข ๐Ÿ‘‰๐˜๐˜ฆ๐˜ญ๐˜ฑ๐˜ช๐˜ฏ๐˜จ ๐˜—๐˜ข๐˜ณ๐˜ฆ๐˜ฏ๐˜ต๐˜ด & ๐˜Š๐˜ฉ๐˜ช๐˜ญ๐˜ฅ๐˜ณ๐˜ฆ๐˜ฏ ๐˜š๐˜ถ๐˜ค๐˜ค๐˜ฆ๐˜ฆ๐˜ฅ ๐Ÿ’—๐˜Œ๐˜ฎ๐˜ข๐˜ช๐˜ญ ๐˜ต๐˜ฐ ๐˜ค๐˜ฐ๐˜ญ๐˜ญ๐˜ข๐˜ฃ๐˜ฐ๐˜ณ๐˜ข๐˜ต๐˜ฆ ๐Ÿ‘‡๐…๐‘๐„๐„ ๐๐š๐ซ๐ž๐ง๐ญ๐ข๐ง๐  ๐‘๐ž๐ฌ๐จ๐ฎ๐ซ๐œ๐ž๐ฌ (๐„-๐›๐จ๐จ๐ค๐ฌ & ๐ฆ๐จ๐ซ๐ž)
Followers
36.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
50%Match Score
Fit for"Mom influencers in Atlanta"
This influencer focuses on parenting tips and gentle parenting, which aligns well with the brand's desired content themes. However, there is no indication that they are based in Atlanta, which is a critical requirement for the campaign. The content style is suitable, but the location issue affects their overall fit.