MyInfluencer
Brief

"Mom influencers in California or Florida with kids aged 6+"

Mom influencers in California or Florida

Research Insight & Analysis

Product Positioning

The user's query does not specify a particular product or service. However, given the focus on "mom influencers in California or Florida with kids aged 6+," we can infer that the product or service is likely related to parenting, family activities, children's products, or educational services. The brand can be positioned as a family-friendly, child-focused entity that understands the needs and interests of parents with school-aged children.

Target Customers

The ideal customer profile would be parents, particularly mothers, who have children aged 6 and above. These parents are likely looking for products or services that can enhance their children's lives, whether through education, entertainment, health, or daily living. They are also likely to be active on social media, seeking advice, recommendations, and community support from other parents.

Illustrative Examples:

  1. Working Moms: Mothers who balance work and family life and are looking for products that can make their lives easier.
  2. Stay-at-Home Moms: Mothers who are primarily focused on managing the household and are interested in educational and recreational activities for their children.
  3. Health-Conscious Moms: Mothers who prioritize the health and well-being of their children and are interested in organic, non-toxic, and health-promoting products.

Potential Influencer Matches

Types of Influencers:

  1. Parenting Bloggers/Vloggers: Influencers who share their parenting journey, tips, and product reviews. They can provide authentic and relatable content that resonates with other parents.
  2. Family Lifestyle Influencers: These influencers showcase their family life, including activities, travel, and daily routines. They can highlight how the product or service fits seamlessly into family life.
  3. Educational Influencers: Influencers who focus on educational content for children, such as homeschooling tips, educational toys, and learning activities. They can emphasize the educational benefits of the product or service.

Enriching User's Requirements:

  • Location: Focus on influencers based in California or Florida.
  • Children's Age: Ensure the influencers have children aged 6 and above to align with the target audience.

Content Creation Ideas

General Ideas:

  1. Product Reviews: Influencers can create detailed reviews of the product, highlighting its benefits and how it has positively impacted their family.
  2. Day-in-the-Life Videos: Showcasing a typical day and how the product or service fits into their routine.
  3. Giveaways and Contests: Engaging the audience with opportunities to win the product, encouraging shares and participation.

Creative Ideas:

  1. Family Challenges: Influencers can create fun challenges involving the product, encouraging their followers to participate and share their experiences.
  2. Educational Series: For educational products, influencers can create a series of videos or posts demonstrating different ways to use the product for learning and development.
  3. Collaborative Content: Partnering with other influencers for joint content, such as playdates or collaborative reviews, to reach a broader audience.

By focusing on these strategies, the brand can effectively reach and engage with the target audience through relevant and impactful influencer collaborations.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Mom influencers in California or Florida
Campaign Objectives
Looking for mom influencers in California or Florida with kids aged 6+. Ideal influencers should be female, aged 25-45, active in the parenting or family niche, and present on Instagram, YouTube, or TikTok. Content should focus on parenting tips, family activities, and lifestyle.
Influencer Persona
Female, aged 25-45, located in California or Florida, active in the parenting or family niche, present on Instagram, YouTube, or TikTok.
Content Themes
#MomLife #ParentingTips #FamilyFun
#1
Alyssa Fluellen
Alyssa Fluellen
@alyssafluellen
United States
Family โ€ข Lifestyle โ€ข Laughs Founder @silks.design Tiktok 4.5 million ๐Ÿ–ค YT 4M ๐Ÿ“งfluellenfam@parkertalentmanagement.com
Followers
1.5M
Mega Influencer
Engagement Rate
4.3%
Last Post
4 weeks ago
70%Match Score
Fit for"Mom influencers in California or Florida"
This influencer has a large following and creates family and lifestyle content, which aligns well with the brand's desired content ideas. However, they are based in the United States but not specifically in California or Florida, which is a limitation. Overall, they are a decent fit but not ideal due to location.
#2
Ruth Han,LPC,NCCโ€ฆlicensed mental health therapist
Ruth Han,LPC,NCCโ€ฆlicensed mental health therapist
@ruthhantherapy
United States
Christianโœ๏ธ wife- mom- retired homeschooling mom. Therapist โžก๏ธ trauma informed- EMDR- CBT โžก๏ธ parenting- homeschool K-12- marriage & relationships
Followers
237.9K
Macro Influencer
Engagement Rate
1.0%
Last Post
4 weeks ago
65%Match Score
Fit for"Mom influencers in California or Florida"
This influencer is a retired homeschooling mom and therapist, focusing on parenting and family therapy, which aligns well with the brand's desired content. However, they are located in the United States but not specifically in California or Florida, which is a limitation. Overall, they are a decent fit but not ideal due to location.
#3
Anna Marie Shartzer
Anna Marie Shartzer
@anna.marie.shartzer
United States
Relatable Mom + Wife Humor โ—กฬˆ Skincare | Casual Outfits | Lifestyle ๐Ÿ“ Kansas City โ™ฅ๏ธ More โ†“
Followers
161.3K
Macro Influencer
Engagement Rate
1.2%
Last Post
4 weeks ago
65%Match Score
Fit for"Mom influencers in California or Florida"
This influencer focuses on relatable mom humor and lifestyle content, which aligns with the brand's desired content style. However, they are located in the United States but not specifically in California or Florida, which is a limitation. Overall, they are a decent fit but not ideal due to location.
#4
Marlen Martinez
Marlen Martinez
@play2learn.mama
United States
๐Ÿ’›๐™‹๐™–๐™ง๐™š๐™ฃ๐™ฉ๐™ž๐™ฃ๐™œ ๐˜พ๐™ค๐™–๐™˜๐™ ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘ง๐˜š๐˜ฑ๐˜ฆ๐˜ค๐˜ช๐˜ข๐˜ญ ๐˜Œ๐˜ฅ. ๐˜›๐˜ฆ๐˜ข๐˜ค๐˜ฉ๐˜ฆ๐˜ณ + ๐˜”๐˜ข๐˜ฎ๐˜ข ๐Ÿ‘‰๐˜๐˜ฆ๐˜ญ๐˜ฑ๐˜ช๐˜ฏ๐˜จ ๐˜—๐˜ข๐˜ณ๐˜ฆ๐˜ฏ๐˜ต๐˜ด & ๐˜Š๐˜ฉ๐˜ช๐˜ญ๐˜ฅ๐˜ณ๐˜ฆ๐˜ฏ ๐˜š๐˜ถ๐˜ค๐˜ค๐˜ฆ๐˜ฆ๐˜ฅ ๐Ÿ’—๐˜Œ๐˜ฎ๐˜ข๐˜ช๐˜ญ ๐˜ต๐˜ฐ ๐˜ค๐˜ฐ๐˜ญ๐˜ญ๐˜ข๐˜ฃ๐˜ฐ๐˜ณ๐˜ข๐˜ต๐˜ฆ ๐Ÿ‘‡๐…๐‘๐„๐„ ๐๐š๐ซ๐ž๐ง๐ญ๐ข๐ง๐  ๐‘๐ž๐ฌ๐จ๐ฎ๐ซ๐œ๐ž๐ฌ (๐„-๐›๐จ๐จ๐ค๐ฌ & ๐ฆ๐จ๐ซ๐ž)
Followers
36.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Mom influencers in California or Florida"
This influencer focuses on gentle parenting and child development, which aligns with the brand's emphasis on parenting tips. However, they are also located in the United States but not in California or Florida, which limits their fit. They have a smaller following, which may affect their impact.
#5
Nicole Delgado | SAHM Toddler Mom & Kid Recipes
Nicole Delgado | SAHM Toddler Mom & Kid Recipes
@itsnicoledelgado
United States
๐Ÿ˜ดSAHM of toddlers |๐Ÿ’ฐBudget friendly healthier foods | ๐Ÿคญ Relatable mom humor ๐Ÿ“ง itsnicoledelgadoco@gmail.com โ†ณ Weekly toddler meal plans & merch
Followers
6.3K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Mom influencers in California or Florida"
This influencer focuses on budget-friendly meals and relatable mom humor, which aligns with the brand's content ideas. However, they are located in the United States but not in California or Florida, which limits their fit. Overall, they are a decent fit but not ideal due to location.
#6
Katie Anderson
Katie Anderson
@kcstauffer
United States
๐Ÿ“AZ ๐Ÿ‘ฉ๐Ÿป๐Ÿ‘ฉ๐Ÿป๐Ÿ‘ฑ๐Ÿป๐Ÿ‘ฑ๐Ÿป๐Ÿ‘ฑ๐Ÿปโ€โ™€๏ธ๐Ÿ‘ง๐Ÿป ๐Ÿ”๏ธfamily adventures, ๐Ÿ‘— fashion finds for the fam, + lots of laughs ๐Ÿ“ง kcstauffer@illuminatesocial.co
Followers
3.2M
Mega Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Mom influencers in California or Florida"
This influencer focuses on family adventures and parenting humor, which aligns well with the brand's focus on parenting tips and family activities. However, their location is not specified as California or Florida, which is a key requirement. Overall, they have a strong family-oriented content style but may not meet the geographical criteria.