MyInfluencer
Brief

"which queber influencer Neutrogena worked with"

Neutrogena skincare influencer collaboration

Research Insight & Analysis

Product Positioning

Neutrogena is a well-established brand in the skincare industry, known for its dermatologist-recommended products. The brand can be positioned as a reliable and scientifically-backed option for consumers seeking effective skincare solutions. Emphasizing its commitment to quality, innovation, and skin health can help Neutrogena stand out in a competitive market.

Target Customers

The ideal customer profile for Neutrogena includes:

  • Age Group: Primarily adults aged 18-45
  • Gender: Both men and women, with a slight skew towards women
  • Interests: Skincare, beauty, health, and wellness
  • Lifestyle: Health-conscious individuals who prioritize skincare as part of their daily routine
  • Income Level: Middle to upper-middle class, as Neutrogena products are moderately priced

Illustrative examples:

  • A 25-year-old woman who follows beauty influencers on social media and regularly purchases skincare products.
  • A 35-year-old man who is concerned about aging and seeks dermatologist-recommended skincare solutions.
  • A 40-year-old woman who values high-quality, effective skincare products and is willing to invest in her skin health.

Potential Influencer Matches

Beauty Influencers

Beauty influencers who focus on skincare routines, product reviews, and tutorials can effectively reach Neutrogena's target audience. These influencers often have a dedicated following that trusts their recommendations.

Dermatologists and Skincare Experts

Collaborating with dermatologists and skincare experts can enhance Neutrogena's credibility and emphasize the scientific backing of its products. These influencers can provide professional insights and endorsements.

Lifestyle Influencers

Lifestyle influencers who promote a holistic approach to health and wellness can help position Neutrogena as part of a broader self-care routine. These influencers can integrate Neutrogena products into their daily routines and share their experiences with their followers.

Micro-Influencers

Micro-influencers with a smaller but highly engaged following can create authentic and relatable content. Their recommendations often feel more personal and trustworthy to their audience.

Content Creation Ideas

General Ideas

  • Product Reviews: Influencers can share their honest reviews and experiences with Neutrogena products, highlighting their benefits and effectiveness.
  • Skincare Routines: Influencers can create content showcasing their daily or nightly skincare routines, featuring Neutrogena products.
  • Before and After: Influencers can document their skin's transformation over time using Neutrogena products, providing visual proof of their effectiveness.

Creative Ideas

  • Challenges: Launch a skincare challenge where influencers and their followers use Neutrogena products for a set period and share their results.
  • Expert Q&A: Host live Q&A sessions with dermatologists or skincare experts to answer followers' questions about skincare and Neutrogena products.
  • User-Generated Content: Encourage followers to share their own skincare routines and experiences with Neutrogena products using a branded hashtag.
  • Seasonal Tips: Create content around seasonal skincare tips, such as summer sun protection or winter hydration, featuring Neutrogena products.

By leveraging these strategies, Neutrogena can effectively reach and engage its target audience through influencer marketing.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Neutrogena skincare influencer collaboration
Campaign Objectives
Looking for beauty influencers to promote Neutrogena skincare products. Ideal influencers should be aged 18-35, with a strong presence on Instagram, YouTube, and TikTok. Content should focus on skincare routines, product reviews, and personal testimonials.
Influencer Persona
Beauty influencers, skincare experts, or lifestyle influencers with a focus on beauty and wellness. Age range: 18-35. Platforms: Instagram, YouTube, TikTok.
Content Themes
#Neutrogena #Skincare #BeautyInfluencer
#1
Dr. Aanchal MD
Dr. Aanchal MD
@UCMTl80jTQwGkO335HoVf0ig
IN
Hi, I am a dermatologist and hair transplant surgeon practising in Surat, Gujarat. I completed my residency in dermatology from the prestigious All India Institute of Medical Sciences (AIIMS), New Delhi. This channel is born out of my passion for dermatology. I believe in empowering patients by imparting scientific, evidence-based information about various skin concerns. Through these videos, I am hoping that people will end up understanding their skin concerns better so that they can make more informed decisions and choices I will not be able to diagnose or prescribe medications but I can educate. Here, I will be sharing informative videos in both English and Hindi on hair transplant, skin procedures and skin tips. Clinic address: Dr. Aanchal Panth, Dermafollix hair transplant and skin clinic, UG 9-10, Sheron Plaza, Besides D. Khushalbhai jewellers. parle Point, Athwalines, Surat, Gujarat.
Followers
2.7M
Mega Influencer
Engagement Rate
0.2%
Last Post
3 weeks ago
90%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer is a dermatologist, which aligns well with the brand's focus on skincare expertise. Their professional background allows for authentic integration of Neutrogena products into their content, making them a strong candidate for the campaign.
#2
alessya farrugia
alessya farrugia
@UC6x2q0-IZPlQVvOZD0QXLxw
US
your online older sister here to make you smile ❦ hi baes! my name is alessya, and i'm your online best friend that you can come to for anything you’re dealing with. i love posting videos about self-care, beauty, lifestyle, fitness, fashion, and health because that’s exactly what i needed and loved to watch growing up. join me on this journey to becoming the best versions of ourselves:) SOCIALS ♡ instagram @alessyafarrugiaa tiktok @alessyafarrugia snapchat @alessyafarrugia vsco @alessyafarrugia spotify @alessyafarrugia INQUIRIES ♡ regina.harris@thedigitalbrandarchitects.com
Followers
1.5M
Mega Influencer
Engagement Rate
6.0%
Last Post
2 months ago
85%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer's content revolves around self-care, beauty, and lifestyle, which aligns well with the brand's focus on skincare. With a large following, they have the potential to reach a wide audience and authentically integrate Neutrogena products into their content. They are a strong fit for the campaign.
#3
rikki sandhu
rikki sandhu
@UCht5FFyauRQuaMfVRMnc2fg
GB
skincare, makeup & hair… with a twist 😋💖 collabs: rikki@mcsaatchisocial.com 💌
Followers
1.6M
Mega Influencer
Engagement Rate
0.8%
Last Post
4 weeks ago
80%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer's focus on skincare and makeup aligns well with the brand's campaign goals. Their large following indicates a strong potential for reach, and they could effectively integrate Neutrogena products into their content. They are a good fit for the campaign.
#4
Bethenny Frankel
Bethenny Frankel
@UCMvCuD-52hYek2ChtOIAV7w
US
Welcome to my YouTube channel! Here you will find straight talk on business, beauty, lifestyle tips, fashion, travel and everything in between. In addition to weekly podcast episodes from Just B with Bethenny & Just B Divorced, every other Wednesday I take you on an adventure behind the scenes of my daily life in a new show 'BETHENNY'. CEO & Founder: @skinnygirlbrand Philanthropist: #bstrong Podcast Host: @justbwithbethenny Author: Business is Personal📖 🍷Forever Young Rosé // ✨Mingle Mocktails Follow along... 👇🏻👇🏻👇🏻 🖥️ Official Website: https://bethenny.com TikTok: https://www.tiktok.com/@bethennyfrankel Instagram: https://www.instagram.com/bethennyfrankel Facebook: https://www.facebook.com/bethennyfrankel Twitter: https://twitter.com/Bethenny 🎙️Just B with Bethenny Podcast: https://www.iheart.com/podcast/1285-just-b-with-bethenny-fran-71811069/ Inquiries: info@bethenny.com
Followers
304.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
60%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer covers a wide range of topics, including beauty and lifestyle, which could align with the brand's goals. However, their focus on business and personal life may not directly cater to skincare routines or product reviews. They are a moderate fit for the campaign.
#5
NotARichGirl
NotARichGirl
@UCZCKGD3JJw7U6Efr58sDQ4g
US
I’m Tammy, also known as NotARichGirl. Welcome to my affordable beauty and drugstore makeup haven! My YouTube channel is your ultimate destination for all things budget-friendly. Join me as I uncover the secrets to achieving stunning looks without breaking the bank. From makeup tutorials to product reviews, I've got you covered with wallet-friendly options that deliver high-quality results. Discover the latest drugstore gems, learn handy beauty hacks, and stay updated on the hottest affordable beauty trends. Whether you're a beauty enthusiast on a budget or simply seeking to enhance your everyday look, my channel is here to inspire, educate, and empower. Get ready to unleash your inner beauty without emptying your wallet - subscribe now and let's embark on this affordable beauty journey together! SUBSCRIBE HERE - https://bit.ly/2M2FaMZ Instagram: http://www.Instagram.com/TheNotARichGirl Twitter: http://www.Twitter.com/NotARichGirl Blog - www.NotARichGirl.blogspot.com
Followers
11.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
50%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer focuses on affordable beauty, which could align with Neutrogena's budget-friendly image. However, their content does not specifically highlight skincare routines or product reviews, which are key elements of the campaign. This makes them a less ideal fit.
#6
Debbie Tracy
Debbie Tracy
@UCaHdUfWIUqfh2JpHpwr1qBQ
US
Hey my loves! Thanks for checking out my channel. Here you can check out easy makeup tutorials and this year I will be doing product reviews. Subscribe to my channel and never miss a phenomenal video . New videos every week ♡♡♡ For business inquiries or just to say Hi : HeyDebbie341@gmail.com Follow me on Instagram @DebbieTracy_ XOXO
Followers
1.9K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
45%Match Score
Fit for"Neutrogena skincare influencer collaboration"
This influencer focuses on easy makeup tutorials and product reviews, which aligns with the brand's desire for skincare product reviews. However, their follower count is relatively low, which may limit their reach. Overall, they may not be the best fit for a campaign targeting a broader audience.