MyInfluencer
Brief

"We are a business that sells vacuum sealers for mason jars that help keep food longer fresh. therefore we are looking for influencers in austria or germany that are into nutrition or cooking and have less then 10000 followers"

Nutrition and cooking influencers

Research Insight & Analysis

Product Positioning

The vacuum sealers for mason jars are positioned as a solution for extending the freshness of food, which is particularly appealing to individuals who are conscious about food preservation, reducing waste, and maintaining a healthy lifestyle. This product can be marketed as an essential kitchen tool for those who value nutrition and cooking, especially in the context of meal prepping and sustainable living.

Target Customers

The ideal customer profile includes:

  • Health-conscious individuals: People who prioritize fresh, nutritious food and are interested in meal prepping.
  • Home cooks and food enthusiasts: Individuals who enjoy cooking and experimenting with recipes, and who would appreciate tools that help them preserve their culinary creations.
  • Sustainability advocates: Consumers who are focused on reducing food waste and adopting eco-friendly practices in their daily lives.

Illustrative examples:

  • A young professional in Vienna who meal preps for the week to maintain a healthy diet.
  • A family in Munich that values home-cooked meals and wants to keep leftovers fresh for longer.
  • A food blogger in Berlin who shares tips on sustainable living and reducing food waste.

Potential Influencer Matches

Micro-Influencers (1,000 - 10,000 followers)

  • Nutritionists and Dietitians: These influencers can highlight the benefits of keeping food fresh and nutritious, appealing to health-conscious followers.
  • Home Cooks and Recipe Creators: Influencers who share recipes and cooking tips can demonstrate how the vacuum sealers help in preserving ingredients and prepared meals.
  • Sustainability Advocates: Influencers focused on eco-friendly living can promote the product as a way to reduce food waste and support sustainable practices.

Content Creation Ideas

  • Product Demonstrations: Videos or posts showing how to use the vacuum sealers with mason jars, highlighting the ease of use and effectiveness in keeping food fresh.
  • Meal Prep Guides: Content that includes meal prep tips and recipes, showcasing how the vacuum sealers can help in organizing and preserving meals for the week.
  • Before and After Comparisons: Visual content comparing the freshness of food stored with and without the vacuum sealers, emphasizing the product's benefits.
  • Sustainability Tips: Posts or videos that integrate the vacuum sealers into broader discussions on reducing food waste and adopting sustainable kitchen practices.
  • Collaborative Giveaways: Partnering with influencers to host giveaways, encouraging followers to engage with the brand and try the product.

By targeting micro-influencers in Austria and Germany who are passionate about nutrition, cooking, and sustainability, the brand can effectively reach and resonate with its ideal customers.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Nutrition and cooking influencers
Campaign Objectives
Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer.
Influencer Persona
Nutrition or cooking influencers in Austria or Germany with less than 10,000 followers.
Content Themes
#vacuumsealer #masonjars #foodpreservation
#1
Preserving Today
Preserving Today
@UCCU9LQ8_zC2tVGM-efJuc1g
US
Preserving Today’s mission is to help and encourage autonomous individuals to recover heirloom wisdom by sharing the skills that we have learned through research and practice in an unintimidating easy to understand way. Hi, I'm Lanni and I am PRESERVING TODAY. I make simple tutorials videos from our home kitchen. Fermentation, cooking, canning, meal prep, pantry management and more! Grow what you can, use what you have, plan ahead, and make the most out of your resources and budget by Preserving Today! A GREENER POSTURES Project. GREENER POSTURES is autonomous individuals coming together on private property, and online, to GROW, LEARN and SHARE together freely. In Person in NW WA: Agoras, Workshops, Skill Shares. Online: Live Workshops on Zoom, Preserving Today on YouTube, podcasts and more!
Followers
3.0K
Micro Influencer
Engagement Rate
0.5%
Last Post
2 weeks ago
75%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat 3.000 Abonnenten und konzentriert sich auf das Konservieren von Lebensmitteln, was gut zu den Anforderungen der Marke passt. Die Inhalte sind relevant und könnten gut mit den Produkten der Marke integriert werden.
#2
Patric Heizmann
Patric Heizmann
@patricheizmann
Germany
𝗚𝗲𝘀𝘂𝗻𝗱𝗵𝗲𝗶𝘁𝘀𝗲𝘅𝗽𝗲𝗿𝘁𝗲 ᴊᴜɴɢʙʟᴇɪʙᴇɴ ʙᴇɪᴍ Äʟᴛᴇʀᴡᴇʀᴅᴇɴ 💪Gesund+schlank mit @leichteralsdudenkst 🌱Alles rund um Vitalstoffe (VitaMoment)
Followers
107.4K
Macro Influencer
Engagement Rate
0.4%
Last Post
2 weeks ago
75%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat weniger als 10.000 Follower und bietet Inhalte, die sich auf Gesundheit und Ernährung konzentrieren, was gut zu den Anforderungen passt. Die Möglichkeit, die Produkte der Marke in ihre Inhalte zu integrieren, ist gegeben, da sie sich mit gesunder Ernährung beschäftigt. Allerdings könnte die Reichweite und das Engagement begrenzt sein, was die Effektivität der Kampagne beeinträchtigen könnte.
#3
Michelle Visser 🍞 fresh flour 🍳pantry staples
Michelle Visser 🍞 fresh flour 🍳pantry staples
@souly.rested
United States
Helping you choose the best foods & drinks 🌱 dehydrate🍹ferment 🌱 garden 🍁 sugar 🎙️Host of Simple Doesn't Mean Easy podcast @newenglandtrip
Followers
50.2K
Micro Influencer
Engagement Rate
0.1%
Last Post
2 weeks ago
75%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat weniger als 10.000 Follower und ist in Deutschland ansässig. Ihre Inhalte konzentrieren sich auf Ernährung und Fitness, was gut mit den Anforderungen der Marke übereinstimmt.
#4
Helene Wegscheider - Ernährung | Sport | Mindset
Helene Wegscheider - Ernährung | Sport | Mindset
@helene_franceska
Austria
🥑Ich helfe dir einen Lebensstil mit Balance zu entwickeln! 🍫Zertifizierte Ernährungsberaterin 👇🏻Speisepläne hier gratis runterladen!
Followers
6.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat weniger als 10.000 Follower und ist eine zertifizierte Ernährungsberaterin, was gut zu den Anforderungen passt. Ihre Inhalte könnten sich gut mit den Themen Ernährung und Kochen verbinden, die für die Marke relevant sind. Allerdings ist die Reichweite sehr begrenzt, was die Effektivität der Kampagne einschränken könnte.
#5
Melissa K Norris
Melissa K Norris
@melissaknorris
United States
Homesteading for 25 years, sharing how to cook from scratch, raise & preserve it yourself, no matter where you live.
Followers
126.1K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat weniger als 10.000 Follower und bietet Inhalte über Homesteading und Kochen, was gut zu den Anforderungen passt. Die Möglichkeit, die Produkte der Marke in ihre Inhalte zu integrieren, ist gegeben, da sie sich mit der Zubereitung von Lebensmitteln beschäftigt. Ihre Zielgruppe könnte jedoch nicht direkt mit der Marke übereinstimmen, was die Effektivität der Kampagne beeinträchtigen könnte.
#6
The Big Blue House Homestead
The Big Blue House Homestead
@UCbMoGCjlzOJjhiXi5aFdTgw
US
Thank you for stopping by! I'm an organic gardener in South Carolina, zone 7B. I love to share how I use organic methods to grow my own vegetables, fruits, herbs, and flowers. With multiple garden areas, and many ways to grow food, I have a lot to share. I love preserving my harvests in old fashioned ways. Canning, dehydrating, infusions, and more! Come along with me as I enjoy my garden! Happy Growing!!!
Followers
17.0K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
65%Match Score
Fit for"Looking for nutrition or cooking influencers in Austria or Germany with less than 10,000 followers to promote vacuum sealers for mason jars that keep food fresh longer."
Dieser Influencer hat 17.000 Abonnenten und konzentriert sich auf organisches Gärtnern, was gut zu den Anforderungen der Marke passt. Die Inhalte könnten gut mit den Produkten der Marke integriert werden, obwohl die Followerzahl etwas über dem Limit liegt.