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Brief

"USA influencers on instagram or tiktok with more than 50K followers but under 200K. Their audience has to be mostly from the USA. that talk about pasta lover, pasta recipes, kitchen needs"

USA influencers on instagram or tiktok with more than 50K followers but under 200K. Their audience has to be mostly from the USA. that talk about pasta lover, pasta recipes, kitchen needs

Research Insight & Analysis

recipes, and kitchen needs. This suggests that the product or service being promoted is likely related to pasta or kitchen essentials. The brand can be positioned as a go-to source for high-quality pasta products, innovative pasta recipes, or essential kitchen tools that enhance the cooking experience for pasta enthusiasts.

Target Customers

The ideal customer profile for this campaign would be:

  • Pasta Enthusiasts: Individuals who love cooking and eating pasta. They are always on the lookout for new pasta recipes and cooking tips.
  • Home Cooks: People who enjoy cooking at home and are interested in kitchen gadgets and tools that make cooking easier and more enjoyable.
  • Foodies: Individuals who have a passion for food and enjoy exploring different cuisines, especially Italian cuisine.
  • Age Group: Primarily adults aged 25-45, as they are more likely to be interested in cooking and kitchen products.
  • Location: Mostly based in the USA, as specified in the query.

Potential Influencer Matches

Based on the user's requirements, the following types of influencers would be suitable for promoting the product:

  • Food Bloggers and Chefs: Influencers who specialize in cooking and share pasta recipes, cooking tips, and kitchen hacks. They can create engaging content that showcases the product in use.
  • Lifestyle Influencers: Influencers who focus on home and lifestyle content, including cooking and kitchen organization. They can highlight how the product fits into a well-organized and functional kitchen.
  • Health and Wellness Influencers: Influencers who promote healthy eating and cooking. They can create content around healthy pasta recipes and the benefits of using high-quality kitchen tools.

Enriched Influencer Requirements

  • Follower Count: Between 50K and 200K followers
  • Audience Location: Mostly from the USA
  • Content Focus: Pasta lovers, pasta recipes, kitchen needs

Content Creation Ideas

Here are some content topics and ideas that align with the brand and have the potential to go viral:

  • Recipe Tutorials: Step-by-step video tutorials on how to make different pasta dishes using the product. This can include traditional recipes as well as creative and unique pasta dishes.
  • Kitchen Hacks: Tips and tricks for making pasta cooking easier and more efficient using the product. This can include time-saving techniques and innovative uses for kitchen tools.
  • Pasta Challenges: Fun and engaging challenges where influencers create their own pasta recipes and encourage their followers to do the same. This can create a sense of community and engagement around the product.
  • Behind-the-Scenes: Behind-the-scenes content showing the influencer's kitchen setup and how they use the product in their daily cooking routine.
  • Collaborations: Collaborate with other influencers or brands to create joint content, such as cooking competitions or recipe swaps, to reach a wider audience.

By leveraging these content ideas and collaborating with the right influencers, the brand can effectively reach and engage its target audience, driving awareness and interest in its products.

Curated Influencer List
#1
Jamie
Jamie
@dishingouthealth
US
Feel-good food. All recipes through this link👇🏻
Followers
128.9K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

60%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer is based in the USA and focuses on food recipes, which aligns with the brand's requirements. However, their follower count is slightly below the specified range.
#2
Jack & Jaycee
Jack & Jaycee
@jackandjayceevlogs
US
WARNING!! Coolest, funniest, best-looking couple ever 📩 jayceecabasi@gmail.com
Followers
318.4K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

50%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer is based in the USA and has a significant following on TikTok. However, their content does not appear to focus on pasta recipes or kitchen needs.
#3
Healthy Food | Recipes | Nutrition Tips ❤️😋
Healthy Food | Recipes | Nutrition Tips ❤️😋
@calories.hub
United States
Tips and recipes for a healthier life. 🥑🥗 🍌 🍎 Credit / Promotion DM 📥
Followers
1.8M
Mega Influencer

Engagement Rate

9999

Last Post

9999 days ago

45%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer has a very large following on Instagram and focuses on food and health. However, their follower count exceeds the brand's specified range.
#4
Latrice Renée
Latrice Renée
@UC2qzV7aWMW7kbzWqX6nwaSQ
US
Chef Latrice Renée is a graduate of the Auguste Escoffier School of Culinary Arts‎. Having a passion for cooking since childhood, Latrice loves to indulge in all things edible. As a mom, grandmother, antique collector, music lover, writer, therapist, food critic, and recipe remixer, It's safe to say she's a jack of all trades that enjoys all aspects of life.
Followers
1.2K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

40%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer is based in the USA and has a small following on YouTube. Their content focuses on food, but they do not meet the brand's follower count requirement.
#5
Magda | Good Food Discoveries
Magda | Good Food Discoveries
@goodfooddiscoveries
GB
only good food here ✌️ contact@team2mgmt.com RECIPES ⬇️
Followers
204.4K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

35%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer is based in the UK and focuses on food recipes. While they have a significant following, they do not meet the brand's requirement for a USA-based audience.
#6
Food by Sarwat
Food by Sarwat
@UC-MbrU9pOdu4tfU1VrADFwg
PK
My name is Sarwat, I am a mother and housewife. I am living in a family where food is the major factor of happiness, so I had to sharpened my skills and I succeeded. I have started this channel because cooking is my hobby and I love to try new recipes everyday in my kitchen. I can cook almost all kind of cuisines including Pakistani, Continental, Chinese and most importantly BAKING. Yes Baking is the real fun and I will show you guys basic baking skills to make fresh and yummiest cakes. All the viewers can ask questions in comment section related to cooking and baking. Please subscribe my channel and press the bell icon so you get my videos notification THANK YOU
Followers
831
Nano Influencer

Engagement Rate

9999

Last Post

9999 days ago

30%Match Score
Fit for"Looking for USA-based influencers on Instagram or TikTok with 50K-200K followers. Ideal influencers should focus on pasta lovers, pasta recipes, and kitchen needs. The audience should be primarily from the USA."
This influencer is based in Pakistan and focuses on food recipes. They do not meet the brand's requirement for a primarily USA-based audience.