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Brief

"Influencers for print company, in UK, 10k followers"

Influencers for print company, in UK, 10k followers

Research Insight & Analysis

Product Positioning

The user's query indicates that they are looking for influencers to promote a print company in the UK. The print company likely offers services such as printing business cards, flyers, posters, banners, and other printed materials. In the existing market, the print company can be positioned as a reliable, high-quality, and cost-effective solution for both individuals and businesses needing printed materials. Emphasizing unique selling points such as fast turnaround times, eco-friendly printing options, and customizable designs can help differentiate the brand from competitors.

Target Customers

Based on the positioning, the ideal customer profile for the print company would include:

  • Small and Medium-Sized Businesses (SMBs): These customers need printed materials for marketing, branding, and operational purposes. Examples include local retail stores, restaurants, and service providers.
  • Event Planners and Organizers: Individuals or companies organizing events such as weddings, conferences, and trade shows often require printed materials like invitations, banners, and brochures.
  • Freelancers and Creatives: Graphic designers, artists, and other creatives who need high-quality prints of their work for portfolios, exhibitions, or sales.
  • Educational Institutions: Schools, colleges, and universities that require printed materials for administrative purposes, events, and student activities.

Potential Influencer Matches

To effectively reach the target customers, the following types of influencers would be suitable:

  • Business and Entrepreneurship Influencers: These influencers can reach SMBs and entrepreneurs who need printed materials for their businesses. They can showcase how the print company's services can help in branding and marketing efforts.
  • Event Planning Influencers: Influencers in the event planning space can demonstrate the use of printed materials in creating memorable and well-organized events.
  • Creative and Design Influencers: Graphic designers, artists, and other creatives can highlight the quality and customization options of the print company's services, appealing to other creatives and freelancers.
  • Educational Influencers: Influencers who focus on educational content can promote the print company's services to schools and universities, showcasing how printed materials can enhance educational experiences.

Content Creation Ideas

To align with the brand and have the potential to go viral, consider the following content topics and ideas:

  • Behind-the-Scenes Tours: Influencers can create content showing the printing process, from design to final product, highlighting the quality and attention to detail.
  • Customer Testimonials: Featuring satisfied customers and their success stories can build trust and credibility.
  • DIY and Creative Projects: Influencers can create tutorials or DIY projects using the print company's services, such as custom invitations, posters, or business cards.
  • Eco-Friendly Printing: Content focusing on the company's eco-friendly printing options and sustainability efforts can appeal to environmentally conscious customers.
  • Special Promotions and Discounts: Influencers can announce exclusive promotions or discounts for their followers, encouraging them to try the print company's services.

By leveraging these content ideas and collaborating with the right influencers, the print company can effectively reach and engage its target audience, driving brand awareness and sales.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Print company influencers in the UK
Campaign Objectives
Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered.
Influencer Persona
Micro-influencers in the UK with a focus on business, design, or creative niches. Influencers should have a following of around 10k and be able to create content that showcases print services.
Content Themes
#PrintServices #UKBusiness #CreativePrinting
#1
Trang | CO Mountain Agent
Trang | CO Mountain Agent
@trangsellsco
US
Mom • Realtor • Marketer 📍Denver Foothills, Colorado
Followers
2.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

30%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
This influencer focuses on printing services and has a relevant content style, but their follower count is below the required 10k, making them a less ideal fit.
#2
Copy & Printing by N
Copy & Printing by N
@copyandprintingbyn
PH
Printing Services ✓ Photo Prints ✓ Customized Photocards ✓ Souvenirs & Giveaways
Followers
1.7K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

20%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
While this influencer focuses on printing services, their follower count is significantly below the required 10k, making them an unsuitable fit for the campaign.
#3
P R I N T I N E
P R I N T I N E
@printineph
PH
Prints Crafted with Passion, Perfection, and Purpose ✨ ⬇️ ORDER HERE ⬇️
Followers
1.9K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

20%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
While this influencer focuses on printing services, their follower count is significantly below the required 10k, making them an unsuitable fit for the campaign.
#4
Digital.Mama.Nicole
Digital.Mama.Nicole
@nicolevalentinellc
US
Amazon Onsite Commissions 👇🏻Course
Followers
1.5K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

20%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
While this influencer focuses on print on demand services, their follower count is significantly below the required 10k, making them an unsuitable fit for the campaign.
#5
Briggs Equipment UK
Briggs Equipment UK
@UC6NqZaU3lKugnOjI75ei30w
GB
Briggs Equipment UK Ltd is a unique engineering and equipment provider that puts customers first. As well as being the exclusive national distributor for Yale and Hyster equipment in the UK, we offer a complete asset management solution. Our in-house finance capability offers greater flexibility, our market-leading fleet management delivers total transparency and with 600 engineers we have an extensive engineering services capability. Briggs adds value by delivering real innovation.
Followers
420
Nano Influencer

Engagement Rate

9999

Last Post

9999 days ago

15%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
This account is a brand or company profile rather than an individual influencer, which does not align with the brand's requirement for micro-influencers.
#6
The Copier Channel
The Copier Channel
@UCN_2A6GW5KzKq8-bTsb_dRQ
US
We aren't in the business of selling copiers, laser printers, business phone systems, document management, and IT managed services. Those are only enabling tools for what we do: Cure business pain for our customers. AIS products and services also simplify and reduce the cost of communication via: - Printed documents for customers and co-workers - Telephone systems - Scanning that launches business process, saves storage space and enables collaboration - Secure and stable networks With one company offering many solutions we have the expertise and experience that'll make the IT that supports your business run like a finely-tuned machine. We've built our business by focusing on discovering the needs of our customers and then delivering the right technology tool that meets that need. AIS is now operating in Las Vegas and Southern California. Want to find out how we can help you meet your business objectives? Visit us at AIS-NOW.com.
Followers
5.1K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

15%Match Score
Fit for"Looking for influencers in the UK with 10k followers to promote a print company. Ideal influencers should be able to create engaging content that highlights the print services offered."
This account is a brand or company profile rather than an individual influencer, which does not align with the brand's requirement for micro-influencers.