The user's query focuses on finding microinfluencers with less than 15k followers who are centered on self-improvement and lifestyle. This suggests that the product or service being promoted is likely related to personal development, wellness, or lifestyle enhancement. Positioning the brand in the market should emphasize its unique benefits in these areas, such as improving mental well-being, enhancing daily routines, or promoting a healthier lifestyle.
The ideal customer profile for this campaign would likely include individuals who are interested in self-improvement and lifestyle enhancement. These customers are typically:
Illustrative examples of target customers:
By leveraging these strategies, the campaign can effectively reach and engage the target audience, driving awareness and interest in the product or service.
Extracted from Campaign Brief & Market Analysis