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Brief

"sg ,fashion ,beauty ,1000~50000follwers"

sg ,fashion ,beauty ,1000~50000follwers

Research Insight & Analysis

who have a strong connection with their audience and can provide authentic endorsements.

Target Customers

The ideal customer profile includes:

  • Young adults aged 18-35
  • Predominantly female
  • Interested in fashion, beauty, and lifestyle trends
  • Active on social media platforms like Instagram and TikTok
  • Residing in Singapore

Illustrative examples:

  1. A 25-year-old female working professional who follows the latest fashion trends and beauty tips on Instagram.
  2. A 20-year-old university student who enjoys experimenting with new beauty products and shares her experiences on TikTok.
  3. A 30-year-old fashion enthusiast who frequently shops online and looks for style inspiration from influencers.

Potential Influencer Matches

Micro-Influencers (1,000-10,000 followers)

  • These influencers have a smaller but highly engaged audience.
  • They can provide authentic and relatable content.
  • Suitable for product reviews, unboxing videos, and everyday fashion/beauty tips.

Mid-Tier Influencers (10,000-50,000 followers)

  • These influencers have a larger reach while still maintaining a personal connection with their audience.
  • They can create more polished and professional content.
  • Suitable for lookbooks, makeup tutorials, and fashion hauls.

Content Creation Ideas

General Ideas

  • Product Reviews: Honest reviews of fashion and beauty products, highlighting their features and benefits.
  • Tutorials: Step-by-step guides on how to use beauty products or style outfits.
  • Unboxing Videos: First impressions and unboxing of new product launches.

Creative Ideas

  • Fashion Challenges: Influencers can create and participate in fashion challenges, encouraging their followers to join in and share their own looks.
  • Before and After Transformations: Showcasing the impact of beauty products through before and after photos or videos.
  • Collaborations: Partnering with other influencers for joint content, such as styling each other or creating themed lookbooks.

By leveraging these types of influencers and content ideas, the brand can effectively reach and engage its target audience in Singapore's fashion and beauty market.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
Singapore fashion and beauty influencers
Campaign Objectives
Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty.
Influencer Persona
Micro-influencers in Singapore specializing in fashion and beauty content.
Content Themes
#SingaporeFashion #BeautyInfluencerSG #SGStyle
#1
anne
anne
@anne.zenn
SG
📍Singapore IG: annezenn annezenn@gmail.com
Followers
34.0K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

90%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in Singapore and focuses on fashion, making them a good fit for the brand's campaign.
#2
The Tinsel Rack
The Tinsel Rack
@thetinselrack
SG
Enjoy exclusive BTS, style tips & sneaks into TTR’s HQ! 🎬 👀
Followers
59.7K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in Singapore and focuses on style tips, aligning well with the brand's requirements and content ideas.
#3
IG: @heyteppyy ✿
IG: @heyteppyy ✿
@heyteppyyy
PH
fragrance, beauty, fashion, travel & lifestyle 💌 business.heyteppyy@gmail.com
Followers
31.6K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

55%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in the Philippines and focuses on beauty and fashion, but does not meet the location requirement.
#4
Fab Sakker
Fab Sakker
@UCbukQBVMOpiSfMlDsBZ5qqA
AU
My name is Fab and I make fashion and lifestyle videos. I love to share style guides and look books, some fashion history, the occasional crafty DIY, travel vlogs, and anything else that might take my fancy. Please feel free to leave a comment on my videos - I'm always happy to have a chat and connect with you all 💕
Followers
14.2K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

50%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in Australia and focuses on fashion and lifestyle, but does not meet the location requirement.
#5
dea del rosario🪩
dea del rosario🪩
@dea.delrosario
PH
fashion • beauty • lifestyle
Followers
10.6K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

50%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in the Philippines and focuses on fashion and beauty, but does not meet the location requirement.
#6
chl0beary
chl0beary
@chl0beary
MY
photo tips, poses & fashion/beauty 🏹 chloewong242@gmail.com for collabs
Followers
222.3K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

45%Match Score
Fit for"Looking for Singapore-based fashion and beauty influencers with 1,000 to 50,000 followers. Ideal influencers should create content related to fashion and beauty."
This influencer is based in Malaysia and has a high follower count, but does not align with the location requirement.