The brand or product appears to be related to lifestyle, targeting audiences in South India. Positioning the product within the lifestyle segment can leverage cultural nuances, regional trends, and local preferences. Emphasizing aspects such as regional fashion, daily routines, wellness, and cultural activities can create a strong market fit. Highlighting unique selling points that resonate with the South Indian lifestyle will be crucial.
customer profile would include:
Illustrative examples:
By leveraging these content ideas and collaborating with the right influencers, the brand can effectively reach and engage its target audience in South India.
Extracted from Campaign Brief & Market Analysis